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Direct Mail Production Manager Jobs in Florida (NOW HIRING)

OX Floors

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Direct Mail Manager

Stuart, FL · On-site

$40K - $55K/yr

Direct Mail Marketing Manager OX Floors - Concrete Coatings Position Summary OX Floors is seeking a results-driven Direct Mail Marketing Expert to develop, manage, optimize, and scale direct mail ...

Wilen

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Postal Coordinator

Deerfield Beach, FL · On-site

$17 - $21.75/hr

Wilen is driven by industry-leading agency services and cutting-edge direct mail production. We ... All lawful directives of your supervisor or a member of Company management. · QC Mail.dats (eDocs ...

Wilen

Quality Control Clerk - 1st Shift

Deerfield Beach, FL · On-site

$15.75 - $19.25/hr

Wilen is driven by industry-leading agency services and cutting-edge direct mail production. We ... All lawful directives of your supervisor or a member of Company management. * Process Sample QA ...

Wilen

Digital Sheetfed Operator

Deerfield Beach, FL · On-site

$17.75 - $22.50/hr

Wilen is driven by industry-leading agency services and cutting-edge direct mail production. We ... All lawful directives of your supervisor or a member of Company management. * Responsible for the ...

Wilen

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Customer Service Representative

Deerfield Beach, FL · On-site

$55K - $80K/yr

Project Management & Workflow * Manage the end-to-end production process from order entry until ... direct mail production. We provide strategic direct marketing solutions for national brands ...

Horizontal Talent

Production Coordinator

Tampa, FL · On-site

Join a dynamic production support team where you'll help manage direct mail, print, and stationery campaigns from intake through delivery. This role is ideal for someone who is highly organized ...

Wilen

Warehouse Assistant

Deerfield Beach, FL · On-site

$15.50 - $18.75/hr

Wilen is driven by industry-leading agency services and cutting-edge direct mail production. We ... RESPONSIBILITIES: All lawful directives of your supervisor or a member of Company management.

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All JobsDirect Mail Production JobsDirect Mail Production Manager JobsDirect Mail Production Manager Jobs in Florida

Direct Mail Production Manager information

See Florida salary details

$23.1K

$56K

$88.5K

How much do direct mail production manager jobs pay per year?

As of Aug 30, 2026, the average yearly pay for direct mail production manager in Florida is $55,982.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,600.00 and $64,500.00 per year, depending on experience, location, and employer.

What is a direct mail production manager?

A Direct Mail Production Manager is responsible for overseeing the planning, coordination, and execution of direct mail marketing campaigns. They manage the production process from start to finish, working with designers, printers, mailing houses, and internal stakeholders to ensure that marketing materials are produced accurately, on time, and within budget. Their role often includes vendor management, quality control, scheduling, and troubleshooting any issues that arise during the production process. Direct Mail Production Managers play a key role in ensuring that direct mail campaigns are successful and meet the strategic objectives of the organization.

What are the key skills and qualifications needed to thrive as a direct mail production manager?

To thrive as a Direct Mail Production Manager, you need expertise in print production processes, project management, and a solid understanding of postal regulations, often supported by experience in direct mail or related marketing roles. Familiarity with production management software, variable data printing technologies, and database management systems is typically required. Strong organizational skills, attention to detail, and effective communication abilities help manage vendors, timelines, and cross-functional teams. These skills are crucial for ensuring campaigns are executed efficiently, accurately, and within budget to achieve marketing objectives.

What are some common challenges faced by direct mail production managers, and how can they be addressed?

Direct Mail Production Managers often encounter challenges such as tight deadlines, coordinating with multiple vendors, and ensuring high-quality output while staying within budget. Managing large-scale campaigns requires strong organizational skills and attention to detail, especially when juggling different print specifications and delivery schedules. Building solid relationships with suppliers and leveraging project management tools can help streamline workflows and minimize errors. Regular communication with the marketing team and external partners is essential to keep projects on track and address issues promptly.

What is the difference between Direct Mail Production Manager vs Print Production Coordinator?

AspectDirect Mail Production ManagerPrint Production Coordinator
CredentialsExperience in direct mail campaigns, project management skillsKnowledge of print processes, certifications in print production
Work EnvironmentMarketing or advertising agencies, in-house marketing teamsPrint shops, advertising agencies, corporate marketing departments
Industry UsageUsed in direct mail marketing, campaign managementUsed across various print projects, including direct mail
Search & Comparison IntentUnderstanding roles in direct mail production, career optionsComparing print production roles, job responsibilities

The Direct Mail Production Manager focuses on overseeing the entire direct mail campaign process, including strategy, design, and distribution. The Print Production Coordinator handles the day-to-day coordination of print jobs, including scheduling and quality control. While both roles require print knowledge, the manager has a broader focus on campaign management, whereas the coordinator concentrates on print execution.

What are popular job titles related to Direct Mail Production Manager jobs in Florida?

For Direct Mail Production Manager jobs in Florida, the most frequently searched job titles are:

What job categories do people searching Direct Mail Production Manager jobs in Florida look for?

The top searched job categories for Direct Mail Production Manager jobs in Florida are:

What cities in Florida are hiring for Direct Mail Production Manager jobs?

Cities in Florida with the most Direct Mail Production Manager job openings:

Direct Mail Production Manager jobs near you
Infographic showing various Direct Mail Production Manager job openings in Florida as of August 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $55,982 per year, or $26.9 per hour.

Direct Mail Manager

OX Floors

Stuart, FL • On-site

$40K - $55K/yr

Full-time

Medical

Posted 5 days ago

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Job description

Direct Mail Marketing Manager

OX Floors – Concrete Coatings

Position Summary

OX Floors is seeking a results-driven Direct Mail Marketing Expert to develop, manage, optimize, and scale direct mail campaigns that generate qualified leads and booked appointments for our concrete coating business.

This person will own the direct mail channel from strategy and audience targeting through creative, mailing, tracking, reporting, and optimization. The ideal candidate understands how to use direct mail to reach homeowners at the right time, in the right neighborhoods, with the right offer—and can clearly measure the return on every campaign.

Key Responsibilities

Direct Mail Strategy

  • Develop and execute direct mail strategies to generate residential concrete coating leads.
  • Identify high-value neighborhoods, ZIP codes, homeowner demographics, and target markets.
  • Build mailing strategies around home value, age of home, property characteristics, and other relevant data.
  • Develop campaigns for new markets, existing markets, and reactivation of previous customers and leads.
  • Create testing strategies for offers, messaging, formats, frequency, and audiences.

Campaign Management

  • Manage the entire direct mail process from list selection through delivery.
  • Coordinate with mail houses, printers, list providers, designers, and other vendors.
  • Manage campaign calendars, budgets, quantities, and mailing schedules.
  • Ensure mail pieces are accurate, compelling, professionally designed, and delivered on schedule.
  • Manage recurring and segmented mail campaigns based on market and customer data.

Creative & Offers

  • Develop direct-response messaging designed to generate calls, form submissions, and appointments.
  • Test postcards, letters, oversized mailers, flyers, magnets, and other direct mail formats.
  • Develop and test promotional offers, calls-to-action, guarantees, financing messaging, and seasonal campaigns.
  • Work closely with the marketing team to maintain OX Floors branding while maximizing response rates.

Data & Targeting

  • Analyze customer and lead data to identify the highest-performing geographic areas.
  • Build and maintain accurate mailing lists.
  • Segment audiences based on homeowner characteristics and previous campaign performance.
  • Use data to identify neighborhoods with the highest potential for concrete coating projects.
  • Continuously improve targeting based on actual sales and revenue data.

Tracking & Analytics

  • Establish tracking systems for every direct mail campaign.
  • Track leads, calls, appointments, estimates, sales, revenue, cost per lead, cost per appointment, and ROI.
  • Use unique phone numbers, URLs, QR codes, promo codes, landing pages, and other tracking methods.
  • Provide weekly and monthly performance reports.
  • Identify underperforming campaigns and make immediate recommendations for improvement.
  • Measure campaigns based on revenue and profitability—not just response rate.

Optimization & Growth

  • Continuously A/B test mail pieces, offers, audiences, and mailing frequency.
  • Identify winning campaigns and scale them into additional markets.
  • Determine the ideal mailing frequency for different customer segments.
  • Work with sales and call center teams to ensure direct mail leads are properly tracked and followed up.
  • Develop strategies to improve lead quality and appointment conversion.

Performance Metrics

The Direct Mail Marketing Expert will be responsible for improving and tracking:

  • Qualified leads generated
  • Calls generated
  • Appointments booked
  • Cost per lead
  • Cost per appointment
  • Appointment-to-sale conversion
  • Revenue generated
  • Customer acquisition cost
  • Return on ad spend (ROAS)
  • Campaign profitability
  • Response rate
  • Revenue per mailing list segment

Qualifications

  • 3+ years of hands-on direct mail marketing experience preferred.
  • Proven experience managing direct-response marketing campaigns.
  • Strong understanding of mailing lists, audience segmentation, geographic targeting, and data analysis.
  • Experience working with USPS/direct mail vendors and print/mail fulfillment companies.
  • Strong understanding of marketing attribution and campaign tracking.
  • Experience with CRM systems and lead-tracking platforms.
  • Strong analytical and problem-solving skills.
  • Ability to manage multiple campaigns, vendors, deadlines, and budgets.
  • Excellent written communication and copywriting skills.
  • Experience in home improvement, construction, flooring, roofing, remodeling, or other home-service industries is a major plus.

Ideal Candidate

The ideal candidate is data-driven, highly analytical, creative, and focused on ROI. You understand that a beautiful postcard isn't successful unless it produces profitable customers.

You should be comfortable looking at a neighborhood, analyzing the homeowner data, determining who OX Floors should target, creating the offer, launching the campaign, tracking the results, and then making decisions based on the numbers.

Position Type

Full-Time

Company: OX Floors
Industry: Concrete Coatings / Home Improvement
Department: Marketing
Reports To: Chief of Marketing