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Direct Mail Manager Jobs in California (NOW HIRING)

We are seeking a highly analytical and execution-focused Direct Mail Manager to lead and scale our direct mail marketing efforts. This role sits at the intersection of strategy, operations, and ...

We are seeking a highly analytical and execution-focused Direct Mail Manager to lead and scale our direct mail marketing efforts. This role sits at the intersection of strategy, operations, and ...

You will manage channel performance across Google PPC, Meta, Direct Mail, TV/CTV, and emerging acquisition channels while continually testing new strategies to improve lead volume, lead quality, and ...

You will manage channel performance across Google PPC, Meta, Direct Mail, TV/CTV, and emerging acquisition channels while continually testing new strategies to improve lead volume, lead quality, and ...

You will manage channel performance across Google PPC, Meta, Direct Mail, TV/CTV, and emerging acquisition channels while continually testing new strategies to improve lead volume, lead quality, and ...

Digital & Growth Manager: VP, Digital Salary: $110,00-$120,000 Who We Are Haus Labs is next-gen ... Own email, SMS, loyalty, and direct mail channels; drive measurable improvements in repeat customer ...

Manipulates and sorts player lists in preparations for direct mail vendors. * Uploads customer ... Must possess excellent time management skills. * Must be a team player with strong communication ...

Experience managing affiliate programs and direct mail campaigns, including vendor relationships and list strategy * Strong grasp of SEO fundamentals and emerging AI search optimization (AIO/SGE ...

Marketing Manager

Lemoore, CA · On-site

$75K - $95K/yr

Coordinate direct mail marketing campaigns and track response, lead generation, and ROI * Manage marketing budgets, campaign spending, vendor invoices, and performance against budget * Work with the ...

Responsibilities You will receive, sort, collect, meter postage, process, deliver, and direct the ... Additional qualification information can be found from the following Office of Personnel Management ...

New

Manage and lead a small team responsible for email marketing, marketing automation, guest nurture programs, loyalty marketing, and direct mail. * Partner with Creative, Content, and Brand teams to ...

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Showing results 1-20

Direct Mail Manager information

See California salary details

$26.6K

$61.8K

$107.1K

How much do direct mail manager jobs pay per year?

As of Aug 8, 2026, the average yearly pay for direct mail manager in California is $61,801.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,900.00 and $80,400.00 per year, depending on experience, location, and employer.

What is the difference between Direct Mail Manager vs Direct Marketing Coordinator?

AspectDirect Mail ManagerDirect Marketing Coordinator
ResponsibilitiesOversees direct mail campaigns, manages mailing lists, and analyzes campaign performance.Assists in executing direct marketing campaigns, including mail, email, and digital efforts.
Required SkillsProject management, data analysis, communication, and knowledge of mailing processes.Campaign coordination, communication skills, and familiarity with marketing tools.
Work EnvironmentOffice setting, often collaborating with marketing and mailing vendors.Office environment, supporting marketing team activities.
CertificationsOften requires marketing or project management certifications; familiarity with mailing regulations.Less emphasis on certifications; focus on marketing knowledge and coordination skills.

The Direct Mail Manager typically leads and manages direct mail campaigns, requiring strategic oversight and technical knowledge. The Direct Marketing Coordinator supports campaign execution and coordination, focusing on assisting the team. Both roles work closely within marketing teams but differ in scope and responsibility.

What is a direct mail manager?

A direct mail manager is a member of the marketing team who works on direct mail marketing campaigns, which are designed to market a client’s goods or services directly to the consumers with whom they’d like to do business. As a direct mail manager, you are responsible for overseeing design work on various advertising campaigns, like a printed brochure, with the goal of grabbing the attention of the consumers in question. Your duties and responsibilities are high level and include implementing and executing best practices, overseeing a team, and supervising and understanding every facet of a multi-variant campaign.

What does a direct mail manager do?

A Direct Mail Manager is responsible for planning, executing, and optimizing direct mail marketing campaigns for a company or organization. Their duties include overseeing campaign strategy, coordinating with designers and printers, managing mailing lists, monitoring budgets, and analyzing campaign performance. They work to ensure that direct mail efforts effectively reach target audiences and achieve marketing objectives, such as increasing sales or customer engagement. Direct Mail Managers need strong organizational, analytical, and communication skills to succeed in this role.

What are the key skills and qualifications needed to thrive as a direct mail manager, and why are they important?

A Direct Mail Manager needs expertise in marketing strategy, data analysis, and campaign management, often supported by a degree in marketing or communications. Familiarity with CRM platforms, direct mail automation tools, and postal regulations is typically required. Strong organizational skills, attention to detail, and effective communication set successful candidates apart. These skills are crucial for executing targeted campaigns, optimizing response rates, and ensuring compliance within budget and timelines.

What are some common challenges a direct mail manager faces when coordinating large-scale campaigns?

Direct Mail Managers often encounter challenges such as ensuring data accuracy for targeted mailings, managing strict production timelines, and balancing budget constraints with campaign goals. Coordinating with vendors, designers, and analytics teams requires strong organizational skills and attention to detail to avoid costly errors or delays. Additionally, adapting to evolving postal regulations and integrating direct mail efforts with digital marketing strategies are important for maximizing campaign effectiveness.
What are the most commonly searched types of Direct Mail jobs in California? The most popular types of Direct Mail jobs in California are:
What are popular job titles related to Direct Mail Manager jobs in California? For Direct Mail Manager jobs in California, the most frequently searched job titles are:
What job categories do people searching Direct Mail Manager jobs in California look for? The top searched job categories for Direct Mail Manager jobs in California are:
What cities in California are hiring for Direct Mail Manager jobs? Cities in California with the most Direct Mail Manager job openings:
Infographic showing various Direct Mail Manager job openings in California as of August 2026, with employment types broken down into 100% Full Time. Highlights an 85% In-person, and 15% Remote job distribution, with an average salary of $61,801 per year, or $29.7 per hour.

Direct Mail Manager

Rare Collectibles TV LLC

Torrance, CA • On-site

Full-time

Posted 7 days ago


Job description

Description:

Rare Collectibles TV is a leader in the numismatic space, offering rare silver and gold coins with rich historical significance and compelling stories. Our customers aren't just buying products; they're passionate collectors acquiring meaningful pieces of history. We are seeking a highly analytical and execution-focused Direct Mail Manager to lead and scale our direct mail marketing efforts. This role sits at the intersection of strategy, operations, and performance marketing, owning the end-to-end lifecycle of direct mail campaigns while driving measurable growth. You will oversee and elevate our existing direct mail operations while building a more sophisticated, data-driven program that connects collectors to the history, rarity, and significance behind each offering. The role also has a complementary focus on packaging and outgoing collateral, ensuring the physical experience of receiving an order matches the quality and prestige of the collectibles inside.


Responsibilities

Strategic Leadership & Growth

  • Own the vision and growth strategy for all direct mail campaigns
  • Develop and manage a comprehensive annual direct mail calendar
  • Identify opportunities to expand into new customer segments and acquisition channels
  • Build highly targeted campaigns based on customer behavior, purchase history, and collector interests
  • Continuously test and optimize offers, creative, and audience targeting

Campaign Ownership (End-to-End)

  • Plan, launch, and manage direct mail campaigns from concept through execution and reporting
  • Select campaign themes, products, and narratives that resonate with collectors
  • Ensure campaigns highlight the historical significance, rarity, and story behind each coin

Data Analysis & Performance Optimization

  • Analyze campaign performance and customer list effectiveness
  • Run and interpret reports to drive decision-making and improve ROI
  • Maintain accuracy of campaign and customer data within internal systems
  • Generate insights to refine targeting and increase customer engagement and lifetime value

Cross-Functional Coordination

  • Collaborate with the graphic design team to develop compelling creative and refine product imagery
  • Work closely with internal teams to ensure seamless campaign execution
  • Partner with call center and customer service teams to align on campaign messaging and customer experience
  • Oversee coordination efforts and ensure all stakeholders are aligned throughout the campaign lifecycle

Revenue Optimization

  • Develop and implement upsell and cross-sell strategies
  • Identify high-performing offers and scale them
  • Refine messaging to better communicate collectible appeal, rarity, and historical importance

AI & Marketing Innovation

  • Leverage AI tools and automation platforms to scale direct mail campaign creation, including dynamic and personalized postcard generation
  • Integrate direct mail with email and SMS campaigns to create cohesive, multi-channel customer journeys
  • Identify opportunities to automate segmentation, creative variations, and campaign deployment
  • Test and implement emerging technologies to improve efficiency, personalization, and campaign performance
  • Align messaging and timing across all customer touchpoints

Packaging & Outgoing Collateral

  • Help guide packaging strategy for high-value products, ensuring presentation matches the quality and prestige of the collectibles inside
  • Develop outgoing collateral — product inserts and offer materials — included in customer shipments to reinforce brand storytelling and support cross-sell
Requirements:

Requirements

  • 5-7+ years of experience in direct mail, performance marketing, or lifecycle marketing
  • Strong analytical skills with experience in campaign reporting and optimization
  • Experience with customer segmentation and targeted marketing strategies
  • Ability to manage complex, cross-functional projects
  • Detail-oriented with strong organizational and database management skills
  • Experience collaborating with creative teams
  • Interest or experience in packaging or product presentation is a plus
  • Familiarity with marketing automation and/or AI tools is a strong plus
  • Interest in history, collectibles, or numismatics is a strong plus