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Digital Strategy Associate Jobs in Michigan (NOW HIRING)

Acosta

Business Manager

Grand Rapids, MI · On-site

$72K - $85K/yr

Specializing in retail sales services, digital strategy, and business intelligence, Acosta empowers ... With a team of over 20,000 associates, we're a community of forward-thinking, value-driven ...

Acosta

Customer Manager

Grand Rapids, MI · On-site

Specializing in retail sales services, digital strategy, and business intelligence, Acosta empowers ... With a team of over 20,000 associates, we're a community of forward-thinking, value-driven ...

Acosta

Customer Manager

Grand Rapids, MI · On-site

$65K - $75K/yr

Specializing in retail sales services, digital strategy, and business intelligence, Acosta empowers ... With a team of over 20,000 associates, we're a community of forward-thinking, value-driven ...

Carhartt

Paid Media Strategist

Dearborn, MI · On-site

Digital Marketing Reports to: Digital Marketing Manager Location: Dearborn Job Classification ... Associate Responsibilities * Lead media strategy development and execution of seasonal and ...

World Wide Technology

WWT combines the power of strategy, execution and partnership to accelerate digital ... The Digital & AI Platforms organization at World Wide Technology is hiring an Associate Client ...

World Wide Technology

WWT combines the power of strategy, execution and partnership to accelerate digital ... The Digital & AI Platforms organization at World Wide Technology is hiring an Associate Client ...

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Digital Strategy Associate information

What is the difference between Digital Strategy Associate vs Digital Marketing Coordinator?

AspectDigital Strategy AssociateDigital Marketing Coordinator
Required CredentialsBachelor's degree in marketing, business, or related field; familiarity with digital toolsBachelor's degree in marketing, communications, or related field; knowledge of marketing platforms
Work EnvironmentCollaborative teams, strategic planning sessions, client meetingsCampaign management, content creation, social media management
Employer & Industry UsageTech firms, marketing agencies, corporate marketing departmentsBrands, advertising agencies, media companies

The Digital Strategy Associate focuses on developing and implementing overall digital strategies, analyzing data, and aligning digital initiatives with business goals. In contrast, the Digital Marketing Coordinator handles day-to-day marketing campaigns, content execution, and social media activities. Both roles require digital literacy and collaboration but differ in strategic versus operational focus.

What are the key skills and qualifications needed to thrive as a digital strategy associate?

To thrive as a Digital Strategy Associate, you need strong analytical skills, an understanding of digital marketing principles, and a bachelor's degree in marketing, business, or a related field. Familiarity with analytics platforms (like Google Analytics), SEO tools, and digital advertising systems is typically required. Excellent communication, problem-solving abilities, and adaptability help you collaborate across teams and respond to fast-changing digital landscapes. These skills ensure you can develop effective digital strategies that drive business growth and measurable results.

What are some common challenges digital strategy associates face when working with cross-functional teams?

Digital Strategy Associates often collaborate with marketing, IT, product, and analytics teams to implement digital initiatives. A common challenge is aligning diverse stakeholders with different priorities and technical backgrounds, which can lead to miscommunication or delays. Being proactive about clear communication, setting shared goals, and understanding each team's perspective helps facilitate smoother collaboration. Additionally, adapting to rapidly changing digital trends requires ongoing learning and flexibility in project planning.

What does a digital strategy associate do?

A Digital Strategy Associate helps organizations develop and implement strategies to enhance their digital presence and achieve business goals online. This role typically involves analyzing digital trends, coordinating marketing campaigns, optimizing content for digital channels, and monitoring performance metrics. Digital Strategy Associates work closely with marketing, design, and IT teams to ensure all digital initiatives align with the company's objectives. They also stay updated on the latest digital tools and best practices to recommend improvements. Overall, they play a vital role in driving digital transformation and growth.
What are the most commonly searched types of Digital Strategy jobs in Michigan? The most popular types of Digital Strategy jobs in Michigan are:
What are popular job titles related to Digital Strategy Associate jobs in Michigan? For Digital Strategy Associate jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Digital Strategy Associate jobs in Michigan look for? The top searched job categories for Digital Strategy Associate jobs in Michigan are:
What cities in Michigan are hiring for Digital Strategy Associate jobs? Cities in Michigan with the most Digital Strategy Associate job openings:
Digital Strategy Associate jobs near you
Infographic showing various Digital Strategy Associate job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 25% Part Time, 2% Temporary, and 2% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution.

Business Manager

Acosta

Grand Rapids, MI • On-site

$72K - $85K/yr

Full-time

Re-posted 26 days ago

Acosta rating

6.3

Company rating: 6.3 out of 10

Based on 136 frontline employees who took The Breakroom Quiz

35th of 50 rated marketing agency

Job description


As a Business Manager you will play a pivotal role in driving our company's success by achieving key business objectives and fostering strong relationships with our customers. Responsible for the management of the assigned customer business in a defined marketing area. Primary responsibility includes increasing sales and market share of the brands represented, while earning a profit for our manufacturers and Acosta.
Responsibilities
  • Achieve Sales Goals: Deliver principals' volume, share, and sales fundamental goals (merchandising, assortment, pricing, and shelving) at the lowest possible cost while maximizing company revenue through brokerage, commissions, bonuses, and contest earnings.
  • Strategic Communication: Communicate principals' priorities to Retail Sales Managers, Sales Technology Managers (IT), Marketing Managers, Business Managers, and the retail selling organization to ensure in-store presence and business objectives are met.
  • Leadership and Reporting: Report directly to the General Manager or Team Leader, managing and participating in the development, design, and presentation of Acosta introduction to new principals.
  • Relationship Building: Develop and maintain strong relationships with principals and customers, proactively communicating with key principals to foster collaboration and success.
  • Team Collaboration: Coordinate ongoing communication between General Managers and key principals and collaborate with Retail Sales Managers on major retail initiatives such as new product introductions, selling drives, and contests.
  • Market Insight: Coordinate principals' market visits and key account calls, utilizing your knowledge of customer, market, and principal to successfully sell principals' specific programs and initiatives.
  • Strategic Utilization: Leverage insights from Senior Vice President, General Manager, Team Leaders, and Senior Business Managers to develop conceptual sales presentations that deliver principals' objectives.
  • Feedback and Improvement: Provide feedback on the effectiveness of principals' strategies, selling programs, and initiatives to both the principal and the General Manager, and offer suggestions on how to build organizational capacity and improve our business.
  • Information Management: Maintain current account distribution information, review market pricing reports for accuracy and competitive activity, and collect and report all competitive activity.
  • Skill Development: Proactively manage your personal skill development plan and share customer/manufacturer information with team members to help build organizational capacity.
  • Compliance and Financial Management: Ensure all client procedures and policies are followed, achieve client proprietary system expertise to manage promotional plans and fund balances, and monitor and take corrective action as necessary in financial management, such as deductions.
  • Additional Duties: Perform other duties as assigned to support the overall success of the business.

Qualifications
  • Bachelor's Degree or equivalent work experience.
  • A proven track-record in sales; preferably with a food broker or national company.
  • Strong interpersonal, organizational, presentation, negotiation, and sales skills.
  • Ability to analyze sales and marketing information needed to make effective sales presentations.
  • Proficient in a variety of software packages used to support the sales function.
  • Willing to travel (light local travel, up to 5%)

#DiscoverYourPath
About Us
Acosta is a part of Acosta Group - a collective of the industry's most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey.
Specializing in retail sales services, digital strategy, and business intelligence, Acosta empowers brands to thrive in the world of omnichannel shopping. Our sales and digital teams build lasting relationships, ensuring our client brands get the space they deserve in stores and outperform the competition online, while our merch reps make brands shine in retail locations across the world.
But it's not just about what we do - it's about who we are. With a team of over 20,000 associates, we're a community of forward-thinking, value-driven professionals committed to an unmatched level of trust and transparency in the industry. And, we understand the importance of work-life balance, which is why many of our field roles provide our associates with flexible scheduling options. Join us and be a part of a team that values growth and making a real impact for our clients, retail partners and their customers.
Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact AskHR@acosta.com. Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request.
Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting.
The Acosta Group utilizes E-Verify for validating the ability to work in the United States for all job candidates. If you want more information on what this entails and your rights as a job applicant, please use the link provided to access information on our use of E-Verify and your right to work. Employer Resources (e-verify.gov)
By applying, you agree to our Privacy Policy and Terms and Conditions of Use.
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What Acosta employees say

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About Acosta

Sourced by ZipRecruiter

We are the sales and marketing powerhouse behind the most recognized brands. Many of our relationships originated over 50 years ago and continue to thrive today due to the exceptional value and client service we provide. In addition to having long-standing relationships with high-profile brands and we also enjoy partnerships with leading retailers Kroger, Walmart, Costco, and PetSmart and brands including P&G, Kraft-Heinz, Campbell's, Coca-Cola.

Industry

Marketing and retail

Company size

10,000+ Employees

Headquarters location

Jacksonville, FL, US

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