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Digital Program Director Jobs in Norfolk, VA (NOW HIRING)

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Digital Program Director information

See Norfolk, VA salary details

$65.3K

$92.1K

$124.8K

How much do digital program director jobs pay per year?

As of Sep 6, 2026, the average yearly pay for digital program director in Norfolk, VA is $92,073.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,600.00 and $112,700.00 per year, depending on experience, location, and employer.

What is a digital program director?

A Digital Program Director is a professional responsible for overseeing and managing digital initiatives within an organization. This role involves planning, executing, and optimizing digital programs such as marketing campaigns, online content strategies, or digital product launches. Digital Program Directors coordinate cross-functional teams, monitor project progress, and ensure that digital strategies align with the company's goals. They also track performance metrics and adjust strategies to improve outcomes.

What are the key skills and qualifications needed to thrive as a digital program director?

To thrive as a Digital Program Director, you need expertise in digital strategy, project management, and leadership, typically supported by a bachelor’s or master’s degree in marketing, communications, or a related field. Familiarity with project management tools (like Asana or Trello), analytics platforms (such as Google Analytics), and digital marketing systems is essential. Strong communication, problem-solving, and stakeholder management skills help you lead teams and align projects with business goals. These skills ensure the successful execution of digital initiatives that drive organizational growth and innovation.

How does a digital program director typically collaborate with cross-functional teams to ensure the success of digital initiatives?

A Digital Program Director regularly works with cross-functional teams, including marketing, IT, design, and analytics, to align project goals and ensure seamless execution of digital programs. They facilitate communication between departments, manage timelines, and resolve any roadblocks that arise. By providing strategic direction and fostering a collaborative environment, they help ensure that all stakeholders are working towards shared objectives and that digital initiatives are delivered on time and within budget.

What is the difference between Digital Program Director vs Digital Marketing Manager?

AspectDigital Program DirectorDigital Marketing Manager
Required CredentialsBachelor's degree; often advanced degrees in business or digital fields; certifications in project management or digital strategyBachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpot
Work EnvironmentOversees multiple digital projects and teams, strategic planning, high-level decision makingExecutes marketing campaigns, manages digital channels, focuses on marketing tactics
Employer & Industry UsageUsed in large corporations, agencies, and organizations with complex digital initiativesCommon in marketing departments across various industries

The Digital Program Director focuses on overseeing multiple digital projects and strategic initiatives, while the Digital Marketing Manager concentrates on executing marketing campaigns and managing digital channels. Both roles require digital expertise but differ in scope and responsibilities.

What are the most commonly searched types of Digital Program jobs in Norfolk, VA?

The most popular types of Digital Program jobs in Norfolk, VA are:

What job categories do people searching Digital Program Director jobs in Norfolk, VA look for?

The top searched job categories for Digital Program Director jobs in Norfolk, VA are:

What cities near Norfolk, VA are hiring for Digital Program Director jobs?

Cities near Norfolk, VA with the most Digital Program Director job openings:

Digital Program Director jobs near you
Infographic showing various Digital Program Director job openings in Norfolk, VA as of June 2026, with employment types broken down into 83% Full Time, 11% Part Time, 3% Temporary, and 3% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $92,073 per year, or $44.3 per hour.

Resident Program Assistant

Commonwealth Senior Living at Leigh Hall

Norfolk, VA • On-site

$17 - $20/hr

Full-time

Posted 10 days ago

Job description

Pay range: $17.00 - $20.00 per hour.

The Resident Program Assistant supports the Program Director in leading and executing all Resident Programs in “Sweet Memories” and Assisted Living to ensure the residents remain as engaged, healthy and as active as possible. Supports the Resident Care team to create a safe, holistic, engaged and social environment. The Program Assistant carries out a specific set of tasks to fulfill the standards of Resident Programs as assigned by the Program Director. 

Qualifications

• Education or training in a heath care field or certified as an activity professional by a recognized accrediting body, preferred by not required

• Experience working with seniors and those with memory loss strongly preferred.

• Two years’ experience in activity planning for seniors preferred.

• Must have a thorough knowledge of social and psychological needs of residents.

• Ability to work without close supervision and to follow verbal and written instructions.

• Must be able to prioritize, utilize good time management and problem-solving skills

• Valid driver’ license, with no major violations within 3 years

• Must, have a working knowledge of and be able to utilize technology effectively.

Areas of Primary Responsibility

• Assists the Program Director with planning, developing and preparing a variety of physical, social, recreational and educational events.

• Assists with transportation and resident outings • Assists with the production of the community monthly calendar.

• Assists in maintaining documentation and resident attendance through digital programs

• Maintains knowledge of communities, services, and events in the area and incorporates into activity schedule as appropriate.

• Establishes a warm and welcoming atmosphere for residents and staff.

• Promotes teamwork and positive attitude among associates

• Continually evaluates the quality and consistency of activities for residents and suggests adjustments, corrections, and changes as necessary.

• Must have a clean driving record, and be eligible to be ensured on the company driving policy, and be able to operate a large passenger van safely.

• Other duties as assigned 

Physical/Sensory Requirements

• Must be mobile and able to perform the physical requirements of the job. This position requires a variety of physical demands, including the potential for lifting greater than 50 lbs. Long stretches on one’s feet, walking around is to be expected.

• The Activity Assistant is a highly active position, with the person leading physical activities for the residents. The Activity Assistant position requires long stretches on one’s feet and long stretches requiring the person to drive the community van.

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