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Digital Program Director Jobs in Chicopee, MA (NOW HIRING)

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Digital Program Director information

See Chicopee, MA salary details

$67.9K

$95.7K

$129.7K

How much do digital program director jobs pay per year?

As of Aug 9, 2026, the average yearly pay for digital program director in Chicopee, MA is $95,658.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,400.00 and $117,100.00 per year, depending on experience, location, and employer.

How does a digital program director typically collaborate with cross-functional teams to ensure the success of digital initiatives?

A Digital Program Director regularly works with cross-functional teams, including marketing, IT, design, and analytics, to align project goals and ensure seamless execution of digital programs. They facilitate communication between departments, manage timelines, and resolve any roadblocks that arise. By providing strategic direction and fostering a collaborative environment, they help ensure that all stakeholders are working towards shared objectives and that digital initiatives are delivered on time and within budget.

What is a digital program director?

A Digital Program Director is a professional responsible for overseeing and managing digital initiatives within an organization. This role involves planning, executing, and optimizing digital programs such as marketing campaigns, online content strategies, or digital product launches. Digital Program Directors coordinate cross-functional teams, monitor project progress, and ensure that digital strategies align with the company's goals. They also track performance metrics and adjust strategies to improve outcomes.

What are the key skills and qualifications needed to thrive as a digital program director?

To thrive as a Digital Program Director, you need expertise in digital strategy, project management, and leadership, typically supported by a bachelor’s or master’s degree in marketing, communications, or a related field. Familiarity with project management tools (like Asana or Trello), analytics platforms (such as Google Analytics), and digital marketing systems is essential. Strong communication, problem-solving, and stakeholder management skills help you lead teams and align projects with business goals. These skills ensure the successful execution of digital initiatives that drive organizational growth and innovation.

What is the difference between Digital Program Director vs Digital Marketing Manager?

AspectDigital Program DirectorDigital Marketing Manager
Required CredentialsBachelor's degree; often advanced degrees in business or digital fields; certifications in project management or digital strategyBachelor's degree in marketing, communications, or related field; certifications like Google Ads or HubSpot
Work EnvironmentOversees multiple digital projects and teams, strategic planning, high-level decision makingExecutes marketing campaigns, manages digital channels, focuses on marketing tactics
Employer & Industry UsageUsed in large corporations, agencies, and organizations with complex digital initiativesCommon in marketing departments across various industries

The Digital Program Director focuses on overseeing multiple digital projects and strategic initiatives, while the Digital Marketing Manager concentrates on executing marketing campaigns and managing digital channels. Both roles require digital expertise but differ in scope and responsibilities.

What job categories do people searching Digital Program Director jobs in Chicopee, MA look for? The top searched job categories for Digital Program Director jobs in Chicopee, MA are:
What cities near Chicopee, MA are hiring for Digital Program Director jobs? Cities near Chicopee, MA with the most Digital Program Director job openings:
Digital Program Director jobs near you

AVP Digital Engineering - Onboarding

Voya Financial

Windsor, CT • On-site

Full-time

Re-posted 15 days ago

Voya Financial rating

7.9

Company rating: 7.9 out of 10

Based on 40 frontline employees who took The Breakroom Quiz

83rd of 150 rated financial services

Job description

Job Summary:
Voya Financial is committed to fighting for everyone’s opportunity for a better financial future. They are seeking an Assistant Vice President of Digital Engineering to lead the technical execution of high-impact commercial digital programs, focusing on delivering innovative digital solutions across web and mobile platforms while ensuring alignment with business goals.
Responsibilities:
• Drive the development and continuous optimization of the digital onboarding roadmap.
• Lead the technical execution of digital initiatives, ensuring delivery excellence and alignment with commercial targets.
• Evaluate and experiment with emerging technologies to support innovation and future business needs.
• Partner with commercial product teams to translate business needs into actionable technical outcomes.
• Align delivery efforts with enterprise architecture, compliance, and security standards.
• Manage complex interdependencies across workstreams and propose creative solutions to optimize efficiency.
• Oversee the end-to-end delivery of digital programs, ensuring timely execution, quality, and scalability.
• Develop and manage budgets and forecasts to support delivery goals.
• Monitor delivery metrics and use insights to drive continuous improvement.
• Build and lead high-performing, cross-functional teams with a culture of engagement, accountability, and innovation.
• Mentor and develop digital talent, fostering a growth mindset and technical excellence.
• Promote agile best practices and support scaled agile delivery frameworks.
Qualifications:
Required:
• Bachelor’s degree in computer science, Engineering, or a related Technology discipline.
• 10 years of experience leading complex projects or programs with a proven track record of commercial success.
• 8 years of experience delivering large-scale global digital solutions.
• 8 years of experience guiding delivery teams in building, testing, validating, and deploying digital solutions.
Company:
Voya Financial is a financial services company that specializes in the fields of retirement, investments, and insurance. It is a sub-organization of Venerable Holdings. Founded in 1991, the company is headquartered in Atlanta, USA, with a team of 10001+ employees. The company is currently Late Stage.

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