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Digital Marketing Manager Jobs in Racine, WI (NOW HIRING)

Edgeless Beauty Group

Marketing Manager

Milwaukee, WI · On-site

The Marketing Manager will oversee brand strategy, digital marketing, social media, content creation, CRM marketing, advertising campaigns, events, partnerships, and customer engagement initiatives.

ULINE

Vice President of Digital Marketing

Kenosha, WI · On-site

Vice President of Digital Marketing Corporate Headquarters 12575 Uline Drive, Pleasant Prairie, WI ... Manage key partnerships with Google, Microsoft and other paid search providers, influencing product ...

ULINE

Vice President of Digital Marketing

Waukegan, IL · On-site

Vice President of Digital Marketing Corporate Headquarters 12575 Uline Drive, Pleasant Prairie, WI ... Manage key partnerships with Google, Microsoft and other paid search providers, influencing product ...

ULINE

Vice President of Digital Marketing

Kenosha, WI · On-site

Vice President of Digital Marketing Corporate Headquarters 12575 Uline Drive, Pleasant Prairie, WI ... Manage key partnerships with Google, Microsoft and other paid search providers, influencing product ...

ULINE

Vice President of Digital Marketing

Milwaukee, WI · On-site

Vice President of Digital Marketing Corporate Headquarters 12575 Uline Drive, Pleasant Prairie, WI ... Manage key partnerships with Google, Microsoft and other paid search providers, influencing product ...

ULINE

Vice President of Digital Marketing

Milwaukee, WI · On-site

Vice President of Digital Marketing Corporate Headquarters 12575 Uline Drive, Pleasant Prairie, WI ... Manage key partnerships with Google, Microsoft and other paid search providers, influencing product ...

Nextiny

Entry Level Digital Marketer

Racine, WI · On-site

We are looking for an entry-level Digital Marketer to join our team ... No prior marketing experience is necessary--we are happy to teach the necessary skills to help you ...

Nextiny

Entry Level Digital Marketer

Kenosha, WI · On-site

We are looking for an entry-level Digital Marketer to join our team ... No prior marketing experience is necessary--we are happy to teach the necessary skills to help you ...

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All JobsDigital Marketing JobsDigital Marketing Manager JobsDigital Marketing Manager Jobs in Racine, WI

Digital Marketing Manager information

See Racine, WI salary details

$34.2K

$82.3K

$129.9K

How much do digital marketing manager jobs pay per year?

As of Aug 10, 2026, the average yearly pay for digital marketing manager in Racine, WI is $82,252.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,200.00 and $93,800.00 per year, depending on experience, location, and employer.

What does a digital marketing manager do?

As a digital marketing manager, you use your vast knowledge of search engine optimization (SEO), social media platforms, email marketing, and web development to create effective marketing in the digital space. You oversee the editorial calendar and establish the entire digital marketing presence for your company. You may work independently or manage a digital marketing team. Your job is to work with the marketing team, graphic designers, the IT department, management, and anyone else involved in crafting the online voice of your company.

What are some common challenges digital marketing managers face when coordinating multi-channel campaigns?

Digital Marketing Managers often encounter challenges in ensuring brand consistency and messaging across various platforms such as social media, email, search engines, and display ads. Coordinating timelines, aligning strategies with different teams (like content creators, designers, and analytics specialists), and monitoring performance metrics in real time can also be complex. Success in this role requires strong organizational skills, adaptability, and clear communication to keep all stakeholders aligned and campaigns running smoothly.

What is the difference between Digital Marketing Manager vs Content Marketing Manager?

AspectDigital Marketing ManagerContent Marketing Manager
Primary FocusOversees all digital marketing campaigns, including SEO, SEM, social media, email marketing, and analyticsDevelops and manages content strategies, creating engaging content to attract and retain audiences
Required SkillsDigital advertising, data analysis, SEO, SEM, social media managementContent creation, storytelling, SEO, editorial skills
Work EnvironmentMarketing teams, agencies, online platformsContent teams, creative departments, editorial platforms
Common UsageUsed across industries for digital campaign managementUsed for brand storytelling and audience engagement

While both roles focus on digital presence, the Digital Marketing Manager manages overall online campaigns, whereas the Content Marketing Manager specializes in creating compelling content to support marketing goals.

What are the key skills and qualifications needed to thrive as a digital marketing manager, and why are they important?

To thrive as a Digital Marketing Manager, you need expertise in digital marketing strategies, analytics, and campaign management, typically supported by a degree in marketing or a related field. Familiarity with tools like Google Analytics, SEO platforms, email marketing software, and certifications such as Google Ads or HubSpot are highly valuable. Strong leadership, creativity, and excellent communication skills set outstanding managers apart in this role. These skills and qualifications are essential for driving effective campaigns, analyzing performance, and leading teams to achieve business goals in a fast-evolving digital landscape.

What does a digital marketing manager do?

A Digital Marketing Manager is responsible for developing, implementing, and overseeing online marketing strategies to promote a company's products or services. They manage various digital channels, such as social media, email, search engines, and websites, to increase brand awareness and drive traffic or sales. Their role often includes analyzing campaign performance, optimizing content, managing budgets, and coordinating with other marketing professionals or agencies. Digital Marketing Managers also stay up to date with the latest digital trends and technologies to ensure effective and competitive marketing efforts.
More about Digital Marketing Manager jobs
What are the most commonly searched types of Digital Marketing jobs in Racine, WI? The most popular types of Digital Marketing jobs in Racine, WI are:
What job categories do people searching Digital Marketing Manager jobs in Racine, WI look for? The top searched job categories for Digital Marketing Manager jobs in Racine, WI are:
What cities near Racine, WI are hiring for Digital Marketing Manager jobs? Cities near Racine, WI with the most Digital Marketing Manager job openings:
Digital Marketing Manager jobs near you
Infographic showing various Digital Marketing Manager job openings in Racine, WI as of August 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, and 2% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $82,252 per year, or $39.5 per hour.

Digital Marketing Specialist

Heritage Senior Living

West Allis, WI • Remote

Full-time

Re-posted 5 days ago

Heritage Senior Living (Wisconsin) rating

5.7

Company rating: 5.7 out of 10

Based on 11 frontline employees who took The Breakroom Quiz

Job description

Digital Marketing Specialist

Heritage Senior Living | West Allis, WI

Position Overview

The Digital Marketing Specialist is responsible for planning, executing, and optimizing digital marketing initiatives to support brand visibility and business growth. This role oversees online advertising, social media management, and graphic design efforts for two entities, ensuring consistent messaging and strong visual identity across all platforms. The ideal candidate is both data-driven and creative, capable of analyzing performance metrics while producing engaging content that drives results.

Key Responsibilities

  • Develop, execute, and optimize digital advertising campaigns (e.g., paid search, display, and social media ads)
  • Monitor campaign performance, analyze key metrics, and adjust strategies to maximize ROI
  • Manage and grow social media accounts, including content planning, posting, and audience interaction
  • Create visually engaging graphics and marketing materials aligned with brand standards
  • Maintain and execute content calendars across platforms for both entities
  • Collaborate with internal stakeholders to ensure cohesive messaging and campaign alignment
  • Stay current with digital marketing trends, tools, and best practices

Qualifications

  • Bachelor’s degree in Marketing, Communications, Graphic Design, or related field (or equivalent experience)
  • 2+ years of experience in digital marketing, social media management, or a similar role
  • Hands-on experience with advertising platforms (e.g., Google Ads, Meta Ads Manager)
  • Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva)
  • Strong analytical skills with experience interpreting marketing data and insights
  • Excellent organizational and multitasking abilities

Preferred Skills

  • Experience managing marketing efforts for multiple brands or entities
  • Familiarity with SEO, SEM, and email marketing platforms
  • Basic video editing or motion graphics skills
  • Experience with analytics tools (e.g., Google Analytics)

#IND120

What Heritage Senior Living (Wisconsin) employees say

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