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Digital Marketing Associate Jobs in Michigan (NOW HIRING)

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Digital Marketing Associate information

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$26.1K

$53.8K

$96.3K

How much do digital marketing associate jobs pay per year?

As of Sep 3, 2026, the average yearly pay for digital marketing associate in Michigan is $53,768.00, according to ZipRecruiter salary data. Most workers in this role earn between $37,000.00 and $61,900.00 per year, depending on experience, location, and employer.

What is a digital marketing associate?

Digital marketing associates create and execute effective online marketing and advertising campaigns. Additional duties vary depending on the client, but often include implementing social media strategies, creating blog posts, and working as part of a team. Experience with search engine optimization (SEO) is a must to help a client’s website rank well on Google and other search engines. Digital marketing associates need strong business, communication, and marketing skills to succeed in this career. They also need a proven track record of successful results from SEO and social marketing campaigns.

What are some common challenges digital marketing associates face when managing multiple campaigns simultaneously?

Digital Marketing Associates often juggle multiple campaigns across various digital channels, which can lead to challenges in prioritization, time management, and maintaining consistent messaging. Balancing deadlines and adapting to shifting priorities—such as sudden changes in client goals or market trends—requires strong organizational skills and the ability to quickly analyze campaign performance data. Collaborating with designers, copywriters, and other marketing professionals is essential, so clear communication and teamwork are key to ensuring campaigns run smoothly and meet their objectives.

What is the difference between Digital Marketing Associate vs Content Marketing Specialist?

AspectDigital Marketing AssociateContent Marketing Specialist
CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentMarketing agencies, corporate marketing teams, e-commerce companiesContent creation teams, marketing agencies, corporate marketing departments
Employer & Industry UsageUsed across various industries for digital campaignsFocused on content strategy and creation within marketing teams
Common Search & ComparisonOften compared for entry-level digital marketing rolesCompared for content-focused marketing roles

The Digital Marketing Associate and Content Marketing Specialist roles share similar educational backgrounds and work environments, often overlapping in digital marketing teams. However, the associate focuses on executing digital campaigns, including social media, SEO, and paid ads, while the content specialist emphasizes creating and managing content strategies. Both roles are essential in modern marketing but serve different core functions within the digital marketing ecosystem.

Is a digital marketing associate highly paid?

Digital marketing associates typically earn entry-level to mid-range salaries, with pay varying based on experience, location, and industry. While some positions offer competitive wages, they are generally not considered highly paid compared to senior marketing or specialized roles. Developing skills in analytics, SEO, and advertising tools can improve earning potential.

What does a digital marketing associate do?

A digital marketing associate supports online marketing campaigns by creating content, managing social media accounts, analyzing data, and optimizing digital advertising efforts. They often use tools like Google Analytics and social media platforms and may require skills in SEO, content creation, and data analysis to improve brand visibility and engagement.

What does an entry level digital marketing associate do?

An entry-level digital marketing associate supports marketing campaigns by creating content, managing social media accounts, and analyzing data using tools like Google Analytics. They assist with email marketing, SEO efforts, and basic advertising tasks while gaining experience in digital marketing strategies and industry software. This role often requires strong communication skills and familiarity with digital platforms.
More about Digital Marketing Associate jobs

What are the most commonly searched types of Digital Marketing jobs in Michigan?

The most popular types of Digital Marketing jobs in Michigan are:

What are popular job titles related to Digital Marketing Associate jobs in Michigan?

For Digital Marketing Associate jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Digital Marketing Associate jobs in Michigan look for?

The top searched job categories for Digital Marketing Associate jobs in Michigan are:

What cities in Michigan are hiring for Digital Marketing Associate jobs?

Cities in Michigan with the most Digital Marketing Associate job openings:

Digital Marketing Associate jobs near you
Infographic showing various Digital Marketing Associate job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 25% Part Time, 1% Temporary, 2% Contract, and 1% Nights. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $53,768 per year, or $25.9 per hour.

Digital Marketing & Web Strategist

Wedgwood Christian Services

Grand Rapids, MI

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted yesterday

New

Job description

Wedgwood Christian Services is seeking a creative, analytical Digital Marketing & Web Strategist to lead and strengthen our digital presence. This position manages website strategy and development, digital advertising, SEO, marketing automation, analytics, and CRM integrations while ensuring consistent and impactful communication across digital platforms.

Key Responsibilities

  • Manage and enhance Wedgwood’s website, including functionality, updates, landing pages, and user experience.

  • Develop and execute digital marketing, advertising, SEO, and Google Ads strategies.

  • Analyze website, advertising, keyword, and social media performance to identify opportunities and improve results.

  • Lead automated marketing and segmented communication initiatives.

  • Partner with Marketing, Advancement, IT, and external vendors on campaigns, CRM integrations, and digital projects.

  • Create digital advertising content, including messaging and visuals.

  • Support A/V, streaming, organizational events, and other department initiatives.

  • Monitor Wedgwood’s online presence and help maintain brand consistency and reputation.

  • Provide regular updates on project progress, performance, and next steps.

Qualifications

  • Bachelor’s degree in marketing, web development, advertising, communications, or a related field.

  • At least three years of relevant experience in digital marketing, website management, marketing automation, advertising, or analytics.

  • Experience with website management and development tools; WordPress experience preferred.

  • Proficiency with Google Analytics, Google Ads, SEO practices, and social media management tools.

  • Demonstrated ability to develop effective digital campaigns, analyze performance, and adjust strategies to improve results.

  • Strong written and verbal communication skills with excellent attention to detail.

  • Ability to take initiative, work independently, and collaborate across departments.

  • Photography, videography, and editing experience preferred.

  • Subscription to the Statement of Faith of Wedgwood Christian Services and agreement with the agency’s mission, purpose, and objectives.

BENEFITS:

  • 403b Retirement Plan with Employer Match
  • Medical plans with great coverage options
  • Free supplemental virtual PCP care with medical plan
  • Flexible Spending Accounts
  • Health Savings Accounts
  • Dental and vision plans
  • Pet insurance
  • Legal insurance
  • A Locally Partnered Employee Assistance Program
  • Competitive paid time off
  • Direct deposit
  • Federal Student Loan Forgiveness through PSLF
  • Paid Holidays
  • We also offer a variety of employer paid benefits for full time staff
    • Short term disability
    • Long term disability
    • Life insurance up to 2x your annual salary
  • No-cost, employer paid training and re-certification provided to staff
  • Wedgwood is proud to offer a full gymnasium with an attached 24hr wellness center that houses a wide variety of workout equipment. Wedgwood is happy to provide this space to our staff at no cost.
  • Through community partnerships, Wedgwood employees and in some cases family members, are eligible for application and tuition fee discounts for several local colleges and universities.

Wedgwood Christian Services

Since 1960, Wedgwood Christian Services has been dedicated to aggressively taking on the toughest problems facing children and families through residential care, counseling services, and community programs. Our goal is to support and help restore the physical, social, intellectual, emotional and spiritual well-being of children, adults, and families in our community.

Wedgwood is a local West Michigan agency, with offices bordering the coast of the beautiful Lake Michigan. Our main office is headquartered in Grand Rapids, Michigan, ranked in the top tier of the Best Places to Live in America according to Business Insider.
Mission: Wedgwood Christian Services extends God's love to youth, adults, and families through professional counseling and educational services.
Core Values: Integrity, Compassion, Excellence, and Diversity