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Digital Manager Jobs in Baton Rouge, LA (NOW HIRING)

DR Horton

Marketing Manager

Denham Springs, LA · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

This position manages day-to-day marketing operations across digital and traditional channels, coordinates advertising and community launch activities, and collaborates with Sales, Operations ...

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All JobsDigital JobsDigital Manager JobsDigital Manager Jobs in Baton Rouge, LA

Digital Manager information

See Baton Rouge, LA salary details

$11.4K

$72.9K

$128.7K

How much do digital manager jobs pay per year?

As of Aug 18, 2026, the average yearly pay for digital manager in Baton Rouge, LA is $72,900.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,500.00 and $89,800.00 per year, depending on experience, location, and employer.

What does a digital manager do?

A Digital Manager oversees a company's digital presence, including managing websites, social media channels, and online marketing campaigns. They develop strategies to enhance brand awareness, engage with online audiences, and drive digital growth. Digital Managers often coordinate with various teams to ensure consistency across all digital platforms and analyze data to optimize performance. Their role is essential for businesses looking to maintain a strong and effective online presence in today's digital landscape.

What are the key skills and qualifications needed to thrive as a digital manager?

To thrive as a Digital Manager, you need expertise in digital marketing strategies, analytics, and project management, often supported by a degree in marketing, communications, or a related field. Familiarity with tools such as Google Analytics, social media platforms, content management systems (CMS), and possibly certifications like Google Ads or HubSpot is common. Strong leadership, adaptability, and effective communication are crucial soft skills for managing teams and collaborating with stakeholders. These skills ensure the successful planning, execution, and optimization of digital campaigns that drive business growth and engagement.

What are the typical challenges a digital manager faces when leading cross-functional digital projects?

Digital Managers often navigate challenges such as aligning diverse teams—including marketing, IT, and creative departments—toward unified project goals. Coordinating communication, managing tight deadlines, and balancing stakeholder expectations are common hurdles. Additionally, staying updated on digital trends and ensuring seamless integration of new technologies can be demanding. Successful Digital Managers use strong project management and interpersonal skills to foster collaboration and drive projects to completion.

What is the difference between Digital Manager vs Digital Marketing Specialist?

AspectDigital Manager

Required CredentialsBachelor's degree in marketing, business, or related field; experience in digital campaigns
Work EnvironmentOversees digital projects, manages teams, and develops strategies
Employer & Industry UsageUsed across industries for digital strategy leadership
Common Search & ComparisonViewed as a higher-level role with broader responsibilities

The Digital Manager typically holds a broader strategic role, overseeing digital initiatives and managing teams, whereas a Digital Marketing Specialist focuses on executing specific marketing campaigns. The Digital Manager's responsibilities include planning, strategy, and leadership, while the Specialist handles campaign execution and analytics. Both roles require similar credentials but differ in scope and seniority.

How do you become a digital manager?

To become a digital manager, candidates typically need a bachelor's degree in marketing, communications, or a related field, along with experience in digital marketing, social media, or content management. Developing skills in data analysis, SEO, and digital tools like Google Analytics or marketing platforms is also important. Gaining relevant certifications and demonstrating leadership abilities can enhance prospects for this role.

What is the role of a digital manager?

A digital manager oversees a company's online presence, including digital marketing campaigns, social media, website management, and analytics. They develop strategies to increase digital engagement, optimize user experience, and use tools like SEO and analytics platforms to measure performance.

What are the most commonly searched types of Digital jobs in Baton Rouge, LA?

The most popular types of Digital jobs in Baton Rouge, LA are:

What are popular job titles related to Digital Manager jobs in Baton Rouge, LA?

For Digital Manager jobs in Baton Rouge, LA, the most frequently searched job titles are:

What job categories do people searching Digital Manager jobs in Baton Rouge, LA look for?

The top searched job categories for Digital Manager jobs in Baton Rouge, LA are:

What cities near Baton Rouge, LA are hiring for Digital Manager jobs?

Cities near Baton Rouge, LA with the most Digital Manager job openings:

Digital Manager jobs near you
Infographic showing various Digital Manager job openings in Baton Rouge, LA as of August 2026, with employment types broken down into 88% Full Time, 9% Part Time, 2% Temporary, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $72,900 per year, or $35 per hour.

Account Coordinator - Digital Advertising

The Moran Group

Baton Rouge, LA • On-site

$38K - $48K/yr

Full-time

Re-posted 23 days ago

Job description

Location: Baton Rouge or New Orleans (Baton Rouge preferred)
Want to grow your advertising experience quickly? The Account Coordinator works with many teams to add value for our clients and keep internal processes running efficiently. The Account Coordinator will receive training from every area in the agency (Accounts Service, Sales, Digital Media, Performance Marketing, Web Content, Creative, Accounting). This position reports to the Director or Account Services.
Qualifications:
  • An eagerness for continuous learning
  • Attention to detail (must be very detail oriented)
  • Excellent communication skills
  • An eagerness to generate ideas and work in a team environment
  • Skilled in Microsoft Office or Google Suite products (Sheets, Slides, Email)
  • Organizational and follow through skills
  • Ownership of tasks and time management skills
  • Experience in a project management tool such as Asana is preferred
  • Bachelor's degree in advertising, marketing, communications or related field is preferred
  • 2 years of experience at an advertising agency is preferred but not required

Responsibilities include:
  • Attend agency and client zoom meetings as necessary
  • Assist with meeting preparation, including gathering materials/info from other team members and creating PowerPoint (Google Slides) presentations
  • Coordination with agency members for account services, production, digital, media & billing
  • Management of broadcast & digital projects, including requesting, proofing, and gathering final approvals
  • QA'ing production and agency assets
  • Daily internal & client communication
  • Logging, distributing & managing meeting notes and action items
  • Task management of your own tasks, as well as working with team members to ensure you receive needed materials on time
  • Various tasks related to online reputation and social media, digital reporting, team meetings, and more

Apply