People management experience with at least 2 direct reports * Experience leading CRO and ... Creative Freedom: We encourage you to think outside the box and bring your innovative ideas to life.
People management experience with at least 2 direct reports * Experience leading CRO and ... Creative Freedom: We encourage you to think outside the box and bring your innovative ideas to life.
People management experience with at least 2 direct reports * Experience leading CRO and ... Creative Freedom: We encourage you to think outside the box and bring your innovative ideas to life.
People management experience with at least 2 direct reports * Experience leading CRO and ... Creative Freedom: We encourage you to think outside the box and bring your innovative ideas to life.
Proven experience in digital marketing and social media management. * Strong understanding of ... Experience with graphic design tools such as Adobe Creative Suite or Canva. * Familiarity with SEO ...
Quick apply
Proven experience in digital marketing and social media management. * Strong understanding of ... Experience with graphic design tools such as Adobe Creative Suite or Canva. * Familiarity with SEO ...
Proven experience in digital marketing and social media management. * Strong understanding of ... Experience with graphic design tools such as Adobe Creative Suite or Canva. * Familiarity with SEO ...
Quick apply
Proven experience in digital marketing and social media management. * Strong understanding of ... Experience with graphic design tools such as Adobe Creative Suite or Canva. * Familiarity with SEO ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Creator & Partnerships Manager
Tuscaloosa, AL · On-site
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Creator & Partnerships Manager
Tuscaloosa, AL · On-site
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Creator & Partnerships Manager
Mobile, AL · On-site
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Creator & Partnerships Manager
Mobile, AL · On-site
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Creator & Partnerships Manager
Montgomery, AL · On-site
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Creator & Partnerships Manager
Montgomery, AL · On-site
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Creator & Partnerships Manager
Huntsville, AL · On-site
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Creator & Partnerships Manager
Huntsville, AL · On-site
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Creator & Partnerships Manager
Birmingham, AL · On-site
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Creator & Partnerships Manager
Birmingham, AL · On-site
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Through creative initiatives, partnerships, and digital campaigns, we work to bring hope, community ... Track partnership conversations and manage communication with creators * Brainstorm creative ways ...
Media & Design Support
Birmingham, AL · On-site
... digital, print, social media, presentations, and campus displays. * Prepare creative assets and ... Ability to manage multiple assignments while meeting deadlines. * Strong attention to detail and ...
Media & Design Support
Birmingham, AL · On-site
... digital, print, social media, presentations, and campus displays. * Prepare creative assets and ... Ability to manage multiple assignments while meeting deadlines. * Strong attention to detail and ...
Digital Creative Manager information
What is a digital creative manager?
What are the key skills and qualifications needed to thrive as a digital creative manager?
How does a digital creative manager typically collaborate with cross-functional teams on projects?
What is the difference between Digital Creative Manager vs Graphic Designer?
| Aspect | Digital Creative Manager | Graphic Designer |
|---|---|---|
| Credentials | Bachelor's in Design, Marketing, or related field; experience in digital campaigns | Associate or Bachelor's in Graphic Design or related field |
| Work Environment | Collaborates with marketing teams, oversees digital projects | Creates visual content, works independently or in teams |
| Industry Usage | Used in marketing, advertising, digital agencies | Used across advertising, publishing, branding |
The Digital Creative Manager oversees digital projects and campaigns, requiring leadership and strategic skills, while the Graphic Designer focuses on creating visual content. Both roles often collaborate but differ in scope and responsibilities.

Full-time
Medical, Dental, Vision, Retirement, PTO
Re-posted 9 days ago
Job description
This position is located in Homewood, AL (Birmingham metro). Relocation required if outside the metro; company-paid relocation assistance may be available.
Southern Shirt is a leading apparel brand recognized for its performance-print tees and exceptionally soft fabrics. With a robust direct-to-consumer online presence and a widespread retail network across the United States, we are committed to delivering high-quality products and memorable customer experiences. As we continue to accelerate our growth, we are seeking a Director of E-Commerce & Digital Marketing to lead our digital strategy and drive B2C revenue through innovative online initiatives.
This role is pivotal in shaping the future of our e-commerce channel, transforming data into actionable insights, and optimizing our digital marketing efforts. You will have full ownership of the online channel, including budget, channel mix, and performance targets, ensuring that our website operates as a high-performing sales platform.
What You'll Own
Strategy & Leadership
- Define the full ecommerce and digital marketing strategy against B2C revenue targets.
- Set priorities and approve execution across email, SMS, social, paid search, paid social, and content.
- Act as the primary decision-maker for digital, partnering with Product, Merchandising, Brand, and IT to optimize the online experience for conversion and scale.
Site & Conversion
- Own website performance and conversion outcomes; use data to find friction, fix it, and surface revenue opportunities across the journey.
- Run a structured CRO and testing roadmap (A/B and experimentation) to lift conversion rate, AOV, and campaign effectiveness.
Merchandising & Promotions
- Own online merchandising: product presentation, pricing, promotions, and site placement, all tuned to sell-through.
- Make the calls on promotions, product visibility, and timing in partnership with Merchandising and Inventory, with an eye on stock levels and seasonal launches.
Channels & Content
- Own strategy and performance across paid, owned, and organic, aligned to seasonal priorities.
- Direct content execution for brand consistency plus engagement, conversion, and retention.
- Own SEO and SEM, balancing near-term demand capture against long-term organic efficiency.
Customer & Retention
- Translate behavioral and performance data into strategies that drive repeat purchase, retention, and LTV.
- Lead engagement across email, SMS, and on-site to deepen relationships and grow revenue per customer.
Budget & Measurement
- Own the digital and ecommerce budget: forecast, allocate, and optimize to hit revenue and efficiency targets.
- Make final calls on spend, channel mix, and investment to maximize ROI and ROAS; hold internal teams and external partners to results.
- Own analytics and executive reporting: define KPIs across traffic, engagement, conversion, and revenue, and build clear dashboards for leadership.
- Use AI and automation as a force multiplier to streamline reporting and surface optimization opportunities.
Requirements
Required Qualifications:- Bachelor's degree
- 8+ years of ecommerce and digital marketing experience with direct ownership of B2C revenue
- Expertise in Shopify and hands-on experience with GA4
- Proven track record managing paid media campaigns across Meta Ads, Google Ads, TikTok, Pinterest, and affiliate platforms
- B2C ecommerce acquisition experience across paid media and SEO/SEM, including channel mix optimization
- Experience owning an ecommerce P&L/budget and optimizing channel mix to hit performance targets
- Authorized to work in the United States
- People management experience with at least 2 direct reports
- Experience leading CRO and experimentation/testing roadmaps
- Experience building and maintaining KPI dashboards for ecommerce performance reporting
- Experience with ecommerce growth and marketing tools including Google Merchant Center (or feed management tools), Hotjar, Attentive, and Triple Whale
Benefits
- Passionate Team: You'll be working with a group of like-minded trend-setters who share your love for what we do.
- Creative Freedom: We encourage you to think outside the box and bring your innovative ideas to life.
- Competitive Benefits: We offer competitive benefits and perks to keep you happy and motivated.
- 401K Retirement with employer matching
- Medical, Dental, and Vision Insurance
- Paid Time Off (PTO) and Holidays
- Company Sponsored Luncheons and Events
- Generous Employee Discounts on SSCO Product
- Fun, Collaborative Work Environment with Great People!
About Southern Shirt
Sourced by ZipRecruiter
Industry
Apparel and accessories stores
Company size
201 - 500 Employees
Headquarters location
Tuscaloosa, AL, US
Year founded
2006