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Digital Content Associate Jobs in Tennessee (NOW HIRING)

POSITION ANNOUNCEMENT FINANCE SUPPORT ASSOCIATE 7 and Specifications Title: Finance Support ... Analyze procurement documents for accessibility compliance requirements related to digital content ...

Staying up to date on digital marketing best practices, emerging trends, and new tools or ... performed by associates assigned to this classification. They are not to be construed as an ...

Staying up to date on digital marketing best practices, emerging trends, and new tools or ... performed by associates assigned to this classification. They are not to be construed as an ...

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Digital Content Associate information

See Tennessee salary details

$9

$26

$60

How much do digital content associate jobs pay per hour?

As of Sep 7, 2026, the average hourly pay for digital content associate in Tennessee is $26.06, according to ZipRecruiter salary data. Most workers in this role earn between $17.88 and $28.37 per hour, depending on experience, location, and employer.

What is a digital content associate?

Digital Content Associates are professionals responsible for creating, editing, managing, and publishing digital content across various online platforms. They often work with text, images, videos, and other multimedia to ensure content aligns with a brand’s goals and engages its target audience. Their tasks may also include monitoring content performance, optimizing for search engines (SEO), and collaborating with marketing or design teams. Digital Content Associates play a key role in maintaining a consistent online presence and supporting a company’s digital marketing efforts.

What are the key skills and qualifications needed to thrive as a digital content associate?

To thrive as a Digital Content Associate, you need strong writing, editing, and content management skills, often supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS) like WordPress, basic HTML, SEO tools, and analytics platforms is typically required. Attention to detail, creativity, and effective collaboration are standout soft skills for this role. These abilities ensure the creation and optimization of engaging digital content that aligns with organizational goals and drives audience engagement.

What are some typical challenges digital content associates face when managing content across multiple platforms?

Digital Content Associates often encounter challenges such as maintaining brand consistency, adapting content to fit each platform's unique requirements, and keeping up with rapidly changing digital trends. Balancing high-quality output with tight deadlines can also be demanding, especially when coordinating with various teams like design, marketing, and social media. Effective communication and strong organizational skills are crucial for successfully managing these complexities and ensuring content performs well across all channels.

What are the most commonly searched types of Digital Content jobs in Tennessee?

The most popular types of Digital Content jobs in Tennessee are:

What are popular job titles related to Digital Content Associate jobs in Tennessee?

For Digital Content Associate jobs in Tennessee, the most frequently searched job titles are:

What job categories do people searching Digital Content Associate jobs in Tennessee look for?

The top searched job categories for Digital Content Associate jobs in Tennessee are:

What cities in Tennessee are hiring for Digital Content Associate jobs?

Cities in Tennessee with the most Digital Content Associate job openings:

ASSOCIATE NEWS PRODUCER - WVLT

GRAY TELEVISION

Knoxville, TN • On-site

Full-time

Re-posted yesterday


Key responsibilities

  • Manage the content and flow of newscasts, digital content, and overall news quality.

  • Conceptualize, research, write scripts, and produce the daily newscast, including creating graphics and previewing material before air.

  • Collaborate with team members to determine newscast content, incorporate breaking news, and execute the show from the control room.


Gray Television rating

6.8

Company rating: 6.8 out of 10

Based on 69 frontline employees who took The Breakroom Quiz

52nd of 78 rated media


Job description

About Gray Media:

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group, with 46 markets, and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies and the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WVLT:

WVLT is located in beautiful Knoxville, Tennessee. We produce 58 hours of local news per week on our CBS and CW stations. At the doorstep of the Smoky Mountains and on the banks of the Tennessee River, Knoxville is the 60th largest television market in the country. In addition to being home to the University of Tennessee's flagship campus, Knoxville sports a walkable downtown, sophisticated mix of culture and cuisine, a diverse and robust employment sector, advanced medical care, and amenities found in big cities, yet maintains a small-town feel.

Job Summary/Description:  

WVLT is looking for a talented News Producer to join our award-winning team. This position will work closely with the Executive Producer and News Director, in addition to having direct communication with Technical Media Producers, the Digital Content Team, Assignment Manager, Reporters, and other news staff. In this position, you will be responsible for the content and flow of newscasts, digital content, and the overall quality of our news product. You will lead the charge in the development of our newscasts and digital content to meet a high standard.

Duties/Responsibilities include, but are not limited to:

- Strong skills in managing breaking news and severe weather coverage and able to make sound split-second decisions during live broadcasts.
- Strong skills in posting to the web, working with social media, and gathering user-generated content.
- Knowledgeable in how to execute a strategic plan from the producer chair, consistently implement strategies within the content on a daily basis, and motivate those on their shift to execute the vision.
- Strong writing skills and a proven track record for getting results on initiatives
- Ability to perform well under pressure and meet strict deadlines
- Ability to identify problems and provide solutions
- A strong commitment to journalistic standards and ethics
- Extraordinary people skills with an emphasis on coaching and motivating
- Produce the daily newscast
- Conceptualize a newscast rundown
- Collaborate with EP, field crews and the assignment desk to determine the content of the newscast
- Research stories, write scripts and pitch story ideas
- Participate in editorial meetings
- Preview material before air
- Work with reporters and directors on innovative production elements
- Create compelling graphics
- Incorporate and coordinate breaking news
- Work to constantly improve and evolve the look and execution of newscasts
- Execute the show from the control room
- Meet all show timing requirements

Qualifications/Requirements:

- BS/BA in Journalism/Communications or equivalent background
- Flexible work hours required; must be willing and able to work a variety of shifts, including but not limited to mornings, afternoons, evenings, late nights, holidays, weekends, and possible overtime hours.
- Must possess excellent writing and graphic skills with the ability to provide an interesting and substantive product.
- Must be results-oriented
- Ability to focus on the coordination of daily and long-range segments from the first contact to on-air products
- Must possess strong written and verbal communication skills
- Ability to work in a creative and fast-paced environment
- Ability to make quick decisions without losing composure
- Must be able to manage multiple projects and assignments simultaneously
- Previous experience with script writing and editorial experience preferred

If you feel you’re qualified and want to work with a great group of people,  go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WVLT-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with Gray’s employees' ability to perform their job duties may result in discipline, up to and including discharge.


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