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Digital Communication Manager Jobs in Michigan (NOW HIRING)

KBTS Technologies Inc

Sr. Digital Strategist

Detroit, MI · On-site

$75K - $86K/yr

Responsible for the management of external digital customer experience projects. Ensures all ... communications projects are clearly defined with measurable objectives, success metrics, scope ...

Shift Digital

Digital Consultant

Birmingham, MI · On-site

Manage a multitude of tasks in a timely fashion * Phone and email dealer support communication * Communicate program updates * Provides consultative digital strategy advice * Collaborate with field ...

Shift Digital

Digital Consultant

Birmingham, MI · On-site

Manage a multitude of tasks in a timely fashion * Phone and email dealer support communication * Communicate program updates * Provides consultative digital strategy advice * Collaborate with field ...

Stellantis

Digital Marketing Manager

Detroit, MI · On-site

Bachelor's degree in Business, Marketing, Communications or related field * 2+ years of digital marketing experience * At least one (1) year of direct management experience in a retail digital ...

Shift Digital

Digital Analyst

Birmingham, MI · On-site

$93K - $111K/yr

... retailers measure, manage, and improve the performance of their digital marketing and sales ... Ability to communicate insights through compelling data storytelling and presentations.

PR Girl Manifesto

Communications Manager

Ann Arbor, MI · On-site

$60 - $90/hr

Job Summary Reporting to the unit administrator, the Communications Manager is responsible for ... communication plans and demonstrated experience in producing print, website, social media, digital ...

New

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Marketing and Communications Manager

Southfield, MI · On-site

$55K - $65K/yr

Responsible for developing effective messaging and communication strategies, the Marketing & Communications Manager will work with all forms of media, including press releases, digital campaigns ...

GREATER METROPOLITAN ASSOCIATION OF

Be Seen First

Marketing and Communications Manager

Southfield, MI · On-site

$55K - $65K/yr

Responsible for developing effective messaging and communication strategies, the Marketing & Communications Manager will work with all forms of media, including press releases, digital campaigns ...

Stellantis

Digital Marketing Manager

Detroit, MI · On-site

Bachelor's degree in Business, Marketing, Communications or related field * 2+ years of digital marketing experience * At least one (1) year of direct management experience in a retail digital ...

Dynamics ATS Organic

Digital Marketing Manager

Lansing, MI · On-site

$80K - $110K/yr

Digital Marketing Manager - Property Management / Real Estate A growing Property Management and ... Excellent project management, communication, and organizational skills. * Property Management, Real ...

New

Whirlpool

Digital Asset Manager

Benton Harbor, MI · On-site

Communication Skills: Excellent communication skills to work with teams, managers, and third-party ... Digital Asset Manager Location_formattedLocationLong: Benton Harbor, Michigan US

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All JobsDigital Communication JobsDigital Communication Manager JobsDigital Communication Manager Jobs in Michigan

Digital Communication Manager information

See Michigan salary details

$36.2K

$66.6K

$97.6K

How much do digital communication manager jobs pay per year?

As of Sep 3, 2026, the average yearly pay for digital communication manager in Michigan is $66,626.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,000.00 and $79,300.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a digital communication manager?

To excel as a Digital Communication Manager, you need expertise in digital marketing, content creation, analytics, and a relevant degree in communications, marketing, or related fields. Familiarity with tools like CMS platforms, social media management suites, Google Analytics, and email marketing systems is typically required. Strong project management, strategic thinking, and interpersonal skills help you effectively engage audiences and lead cross-functional teams. These capabilities are crucial for building a strong digital presence, driving engagement, and aligning communication strategies with organizational goals.

How does a digital communication manager typically collaborate with other departments to ensure consistent messaging?

A Digital Communication Manager frequently works with marketing, public relations, and product teams to align messaging across all digital platforms. This collaboration often involves regular meetings to coordinate content calendars, sharing analytics to refine strategies, and participating in campaign planning sessions. By maintaining open communication channels, the manager ensures that brand voice and objectives remain consistent, while also adapting messages for different audiences or platforms. This cross-functional teamwork is key to building a unified and effective digital presence.

What is the difference between Digital Communication Manager vs Content Marketing Manager?

AspectDigital Communication ManagerContent Marketing Manager
Primary FocusManaging digital communication strategies, including social media, email, and online PRCreating and executing content strategies to attract and engage audiences
Skills & CertificationsDigital marketing, communication, social media management, certifications like HubSpot or Google AnalyticsContent creation, SEO, copywriting, content management systems
Work EnvironmentCorporate communications, marketing departments, digital agenciesMarketing teams, content studios, digital agencies
Industry UsageUsed across industries for online reputation and communicationPrimarily in marketing and advertising sectors

While both roles involve digital strategies, the Digital Communication Manager focuses on overall online communication and reputation management, whereas the Content Marketing Manager specializes in creating compelling content to drive marketing campaigns. Understanding these differences helps organizations assign the right responsibilities and find suitable candidates.

What does a digital communication manager do?

A digital communication manager oversees an organization’s online presence by developing and implementing digital strategies across platforms such as social media, websites, and email. They create content, analyze engagement metrics, and coordinate campaigns to enhance brand visibility and communication effectiveness, often using tools like analytics software and content management systems.

What are the most commonly searched types of Digital Communication jobs in Michigan?

The most popular types of Digital Communication jobs in Michigan are:

What cities in Michigan are hiring for Digital Communication Manager jobs?

Cities in Michigan with the most Digital Communication Manager job openings:

Digital Communication Manager jobs near you
Infographic showing various Digital Communication Manager job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 77% Full Time, 16% Part Time, 1% Temporary, and 5% Contract. Highlights an 89% Physical, 2% Hybrid, and 9% Remote job distribution, with an average salary of $66,626 per year, or $32 per hour.

Interactive Marketing Manager

Village Green

Southfield, MI • On-site

$59K/yr

Full-time

Re-posted 11 days ago

Job description

Company Description

The Interactive Marketing Manager at GREENWORKS Studio plays a pivotal role in managing the digital experience of prospects and residents across Village Green communities. This includes leading reputation management, local listing optimization, digital content strategy, and performance analysis-with a heavy emphasis on collaborating with on-site teams to improve visibility, engagement, and occupancy.

This position is ideal for someone who thrives at the intersection of content creation, data analysis, and customer experience, with a strong focus on owning and evolving our online reputation strategy. In addition to managing review responses and local listings, the Interactive Marketing Manager will proactively analyze performance data and implement best practices that elevate both the online presence and leasing results of our communities.

Job Description

Salary: $59,000 with an annual bonus up to 15% and excellent benefits

Reputation & Local Listing Management (Core Focus)

  • Serve as the primary owner of online reputation and local listing management for Village Green communities.
  • Monitor and respond to all online reviews across platforms such as Google, Facebook, Yelp, Apartments.com, and ApartmentRatings.com with timeliness, professionalism, and alignment to brand voice.
  • Develop review response templates, tone guidelines, and strategic playbooks for addressing neutral or negative feedback.
  • Proactively identify trends and sentiment patterns to help properties address recurring issues and improve resident experience.
  • Educate and support on-site and regional teams by providing best practices, training resources, and one-on-one coaching on managing reviews and encouraging positive feedback.
  • Manage and audit local listings regularly to ensure accuracy of business hours, amenities, links, policies, and contact information.
  • Collaborate with platform partners (e.g., SOCi, Yardi) to ensure listings are optimized and integrated properly.

Content Strategy & SEO Management

  • Write and optimize digital content including ILS listings, property descriptions, Google Business Profile posts, and community announcements.
  • Conduct SEO audits and keyword analysis to enhance search rankings and organic visibility on platforms like Google and Bing.
  • Create and manage Google Q&A content to provide accurate, engaging, and timely responses to prospective renters' questions.
  • Collaborate with Creative and Digital teams to maintain consistency in tone, branding, and formatting across all community channels.

Social Media & Digital Content Management

  • Oversee social media posting tools (e.g., SOCi) and coordinate regular content for assigned properties.
  • Build and manage property-level content calendars in coordination with the digital marketing team.
  • Track performance and engagement metrics to continually improve content effectiveness.
  • Support campaign launches and transitions during new community acquisitions and dispositions.

Property Performance Analysis & Strategy

  • Analyze underperforming property campaigns to identify gaps in digital presence, lead generation, or conversion.
  • Provide strategic recommendations to improve occupancy based on digital performance data, customer sentiment, and market trends.
  • Collaborate with Marketing Directors and site teams to tailor digital strategies for lease-ups, struggling communities, and seasonal challenges.
  • Utilize tools like Yardi, Google Analytics, and SOCi to report on listing engagement, campaign ROI, and review sentiment.

Collaboration & Cross-Department Support

  • Partner with Strategic Growth, Operations, and Software Support teams to ensure digital strategies align with broader business goals.
  • Participate in brand development, rebranding efforts, and naming strategy discussions.
  • Support internal training programs, including how-to guides and webinars on review management, listings optimization, and digital communication best practices.
  • Serve as a backup resource for digital marketing services such as photo updates, amenity changes, and ticket resolution during high-volume periods.

Qualifications

Required Skills & Abilities

  • Exceptional writing, editing, and communication skills with a strong grasp of brand voice and professional tone.
  • Proven experience responding to customer reviews across major platforms and crafting thoughtful, empathetic responses.
  • Strong analytical skills with the ability to draw insights from data and translate them into actionable strategies.
  • Deep understanding of local SEO, listing management platforms, and Google Business Profiles.
  • Excellent project management and organizational abilities.
  • Collaborative team player who thrives in a fast-paced, multi-tasking environment.

Preferred Experience

  • 3-5 years of experience in digital marketing, reputation management, or content strategy.
  • Experience in the multifamily housing or property management industry is a strong plus.
  • Proficiency with tools like SOCi, Yardi RentCafe, Google Analytics, and social media scheduling platforms.

Additional Information

We are an equal opportunity employer with a commitment to diversity. All individuals, regardless of personal characteristics, are encouraged to apply. Our locations are drug-free and pre-employment drug tests are required. Background checks are also required before employment begins.

Apply