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Digital Channel Manager Jobs in Iowa (NOW HIRING)

Key Responsibilities Distribution & Channel Management * Manage and optimise all distribution ... Work closely with Revenue, Sales, Digital and Technology teams across the group * Build strong ...

Digital Media Manager II

Nevada, IA · On-site

$80K - $100K/yr

Set up, launch, and manage multi-channel digital campaigns across platforms including LinkedIn, Google Ads, content syndication, and paid email . * Ensure campaigns are aligned with client objectives ...

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Showing results 1-20

Digital Channel Manager information

See Iowa salary details

$66.2K

$133.8K

$144.2K

How much do digital channel manager jobs pay per year?

As of Sep 14, 2026, the average yearly pay for digital channel manager in Iowa is $133,796.00, according to ZipRecruiter salary data. Most workers in this role earn between $142,800.00 and $143,700.00 per year, depending on experience, location, and employer.

What are the main challenges a digital channel manager faces when coordinating across multiple platforms?

Digital Channel Managers often need to ensure consistent messaging, branding, and user experience across various digital platforms such as websites, social media, and mobile apps. One common challenge is balancing platform-specific strategies while maintaining overall brand coherence. Additionally, they must stay updated with rapidly changing digital trends and analytics tools, which can require continuous learning and adaptation. Effective collaboration with marketing, IT, content, and design teams is crucial to successfully execute integrated campaigns and respond to performance data in real time.

What are the key skills and qualifications needed to thrive as a digital channel manager, and why are they important?

To thrive as a Digital Channel Manager, you need expertise in digital marketing, analytics, and channel strategy, typically supported by a degree in marketing, communications, or business. Familiarity with tools such as Google Analytics, content management systems (CMS), marketing automation platforms, and social media management tools is essential. Strong project management, communication, and problem-solving skills help you lead campaigns and collaborate across teams. These skills ensure effective digital presence, optimize customer engagement, and drive measurable business growth through digital channels.

What is the difference between Digital Channel Manager vs Digital Marketing Specialist?

AspectDigital Channel ManagerDigital Marketing Specialist
Primary FocusOversees digital channels like social media, email, and paid advertising to drive engagement and conversions.Develops and executes digital marketing campaigns, focusing on content creation, SEO, and analytics.
Required SkillsChannel management, analytics, strategic planning, and cross-channel integration.Content marketing, SEO, SEM, data analysis, and campaign management.
Work EnvironmentTypically manages multiple digital platforms, collaborates with marketing teams, and reports on channel performance.Creates marketing content, manages campaigns, and analyzes digital marketing metrics.

While both roles focus on digital marketing efforts, the Digital Channel Manager primarily oversees and optimizes specific digital channels to maximize performance, whereas the Digital Marketing Specialist concentrates on executing marketing campaigns and content across digital platforms. The roles often collaborate but differ in strategic versus tactical responsibilities.

What does a digital channel manager do?

A digital channel manager oversees a company's online platforms, such as websites, social media, and email marketing, to ensure effective digital communication and customer engagement. They develop strategies, analyze performance metrics, and coordinate with marketing teams to optimize digital presence using tools like analytics software and content management systems.

What are popular job titles related to Digital Channel Manager jobs in Iowa?

For Digital Channel Manager jobs in Iowa, the most frequently searched job titles are:

What job categories do people searching Digital Channel Manager jobs in Iowa look for?

The top searched job categories for Digital Channel Manager jobs in Iowa are:

What cities in Iowa are hiring for Digital Channel Manager jobs?

Cities in Iowa with the most Digital Channel Manager job openings:

Infographic showing various Digital Channel Manager job openings in Iowa as of August 2026, with employment types broken down into 72% Full Time, and 28% Contract. Highlights an 74% In-person, and 26% Remote job distribution, with an average salary of $133,796 per year, or $64.3 per hour.

Marketing B2C/eCommerce Channel Manager

Des Moines, IA • On-site

Mt. Washington Pediatric Hospital
Health Care and Social Assistance • 501 - 1,000 employees

Other

Posted 26 days ago


Mt. Washington Pediatric Hospital rating

7.8

Company rating: 7.8 out of 10

Based on 5 frontline employees who took The Breakroom Quiz


Job description

  • Location 8040 UNIVERSITY BLVD,Des Moines, IA, 50325,United States
  • Job Category Marketing
  • Industry Marketing, Manufacturing
  • Employee Type Non Union
  • Required Degree 4 Year Degree
  • Phone 515-271-8474
  • Email gpearson@wittern.com
Description What you will do:

Performance Marketing and Demand Generation

Develop andimplement campaigns tailored to target audiences ' motivations and needs.

Create marketing programs that increase inbounds (calls, financing applications and other web forms, chats)and lead quality to meet KPI targets .

Collaborate with marketing, financ e , and sales teams to develop resources and tools that create engagement, drive inbounds, and nurture prospects through the buying journey

Own B2C channelKPIs including site users, inbounds (calls, financing applications and other web forms, chats), CPL, CAC, and eComm erce revenue c ontribution.

Utilize data and analytics, marketing tools/technologies, and customer feedback to improve campaign performance.

Marketing Attribution and Reporting

Partner with marketing, sales andITteam members to build and optimize a full-funnel marketing attribution capability to measure the impact of marketing investments on inbounds, pipeline , and revenue.

Establish attribution reporting, performance dashboards, and actionable insights that improve ROI and budget allocation.

Utilize attribution data, analytics, and performance insights to continuously optimize B2C campaigns, improve conversion rates, and maximize marketing effectiveness and revenue impact.

Event / Tradeshow Marketing

Lead B2C channel tradeshow and event marketing execution and performance and sales support.

Measure and optimize event ROI through lead generation, pipeline contribution, and revenue .

Collaborate with sales teams to support post trade show / event follow-up.

Knowledge and Skills:

Knowledge of digital marketing and performance marketing, including SEO, GEO, AIO/AEO, PPC, email and SMS marketing, CRO, web analytics, and social media marketing.

Experience with Google Analytics 4, Google Tag Manager, Google Search Console, Google Ads, and related performance marketing platforms.

Experience with marketing automation platforms, CRM systems, attribution tools, and CMS.

Experiencew orking withthird-party marketing agencies and vendors.

A nalytical and problem-solving skills with the ability to interpret complex data sets, evaluate campaign performance, and make data-driven decisions.

Ability to conduct full-funnel marketing analysis and customer journey optimization.

Requirements:

7+ years of experience indigital marketing, performance marketing , eCommerce and lead generation

Experience managing eCommerce websites and platforms, including Shopify or WooCommerce

Experience managing paid media, SEO, GEO, AIO, website optimization, and marketing automation

Ability to work independently, manage multiple projects or brands, and meet deadlines

Capable of sitting for extended periods and successfully completing post-offer physical and drug testing.

Requirements Knowledge and Skills:

Knowledge of digital marketing and performance marketing, including SEO, GEO, AIO/AEO, PPC, emailand SMS marketing, CRO, web analytics, and social media marketing.

Experience with Google Analytics 4, Google Tag Manager, Google Search Console, Google Ads, and related performance marketing platforms.

Experience with marketing automation platforms, CRM systems, attribution tools, and CMS.

Experiencew orking withthird-party marketing agencies and vendors.

A nalytical and problem-solving skills with the ability to interpret complex data sets, evaluate campaign performance, and make data-driven decisions.

Ability to conduct full-funnel marketing analysis and customer journey optimization.

Requirements:

7+ years of experience indigital marketing, performance marketing , eCommerce and lead generation

Experience managing eCommerce websites and platforms, including Shopify or WooCommerce

Experience managing paid media, SEO, GEO, AIO, website optimization, and marketing automation

Ability to work independently, manage multiple projects or brands, and meet deadlines

Capable of sitting for extended periods and successfully completing post-offer physical and drug testing.

Summary

The Marketing B2C/eCommerce Channel Manager will serve as the day-to-day owner of B2C/eCommerce channel marketing programs and will be responsible for building and optimizing a full funnel marketing attribution capability. This role will be responsible for B2C channelKPIs with an emphasis on driving quality inbounds that meet the company’s B2C/ eCommerce target audience criteria . Working closely with the CMO, this individual will own marketing performance across paid media, SEO , GEO, AIO/ AEO , website conversion optimization, content marketing, promotions, and customer acquisition initiatives designed to grow Wittern's B2C /eCommerce channel s . The ideal candidate combines strong performance marketing, digital marketing , and eCommerce expertise with a deep understanding of marketing attribution .

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What Mt. Washington Pediatric Hospital employees say

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