Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do ... You will be using quantitative methods to assess the impact of offline and digital marketing. You ...
Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do ... You will be using quantitative methods to assess the impact of offline and digital marketing. You ...
Digital Analyst II
Birmingham, MI · On-site
$93K - $111K/yr
... manage, and improve the performance of their digital marketing and sales initiatives. The Advanced Analytics team is experiencing continued growth and is seeking highly analytical, self-motivated ...
Digital Analyst II
Birmingham, MI · On-site
$93K - $111K/yr
... manage, and improve the performance of their digital marketing and sales initiatives. The Advanced Analytics team is experiencing continued growth and is seeking highly analytical, self-motivated ...
Digital Analyst II
Birmingham, MI · On-site
$93K - $111K/yr
... manage, and improve the performance of their digital marketing and sales initiatives. The Advanced Analytics team is experiencing continued growth and is seeking highly analytical, self-motivated ...
Digital Analyst II
Birmingham, MI · On-site
$93K - $111K/yr
... manage, and improve the performance of their digital marketing and sales initiatives. The Advanced Analytics team is experiencing continued growth and is seeking highly analytical, self-motivated ...
Sr Digital Specialist - Digital Insights
$96K - $118K/yr
Working across Digital Marketing, Technology, Data & Analytics, Customer Experience, and Market teams, this role connects data from web, mobile, CRM, SEO, social, content, and digital experience ...
Sr Digital Specialist - Digital Insights
$96K - $118K/yr
Working across Digital Marketing, Technology, Data & Analytics, Customer Experience, and Market teams, this role connects data from web, mobile, CRM, SEO, social, content, and digital experience ...
Sr Digital Specialist - Digital Insights
Ada, MI · On-site
$96K - $118K/yr
Working across Digital Marketing, Technology, Data & Analytics, Customer Experience, and Market teams, this role connects data from web, mobile, CRM, SEO, social, content, and digital experience ...
Sr Digital Specialist - Digital Insights
Ada, MI · On-site
$96K - $118K/yr
Working across Digital Marketing, Technology, Data & Analytics, Customer Experience, and Market teams, this role connects data from web, mobile, CRM, SEO, social, content, and digital experience ...
Digital Analyst Internships
Allendale, MI · On-site
$85K - $101K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Allendale, MI · On-site
$85K - $101K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$91K - $108K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$91K - $108K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Flint, MI · On-site
$95K - $113K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Flint, MI · On-site
$95K - $113K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$96K - $114K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$96K - $114K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Sterling Heights, MI · On-site
$92K - $109K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Sterling Heights, MI · On-site
$92K - $109K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Berrien Springs, MI · On-site
$91K - $107K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Berrien Springs, MI · On-site
$91K - $107K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$92K - $109K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$92K - $109K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Mount Pleasant, MI · On-site
$90K - $107K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Mount Pleasant, MI · On-site
$90K - $107K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$94K - $111K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$94K - $111K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$85K - $101K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$85K - $101K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$90K - $107K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
$90K - $107K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Ann Arbor, MI · On-site
$96K - $114K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Ann Arbor, MI · On-site
$96K - $114K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Lansing, MI · On-site
$99K - $118K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Lansing, MI · On-site
$99K - $118K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Rochester Hills, MI · On-site
$90K - $107K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Rochester Hills, MI · On-site
$90K - $107K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Kalamazoo, MI · On-site
$93K - $110K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analyst Internships
Kalamazoo, MI · On-site
$93K - $110K/yr
... like Google Analytics, PowerBI, Excel, and Looker Studio to extract actionable insights ... Experience with Sitecore or other Content Management Systems Company Description At Beckman Coulter ...
Digital Analytics Manager information
See Michigan salary details
$34K - $42.8K
3% of jobs
$42.8K - $51.6K
0% of jobs
$51.6K - $60.4K
0% of jobs
$60.4K - $69.2K
2% of jobs
$69.2K - $78K
4% of jobs
$78K - $86.8K
12% of jobs
$88.2K is the 25th percentile. Wages below this are outliers.
$86.8K - $95.6K
23% of jobs
The median wage is $97.7K / yr.
$95.6K - $104.4K
22% of jobs
$104.4K - $113.1K
7% of jobs
$113.6K is the 75th percentile. Wages above this are outliers.
$113.1K - $121.9K
10% of jobs
$121.9K - $130.7K
16% of jobs
$34K
$99.6K
$130.7K
How much do digital analytics manager jobs pay per year?
As of Aug 10, 2026, the average yearly pay for digital analytics manager in Michigan is $99,641.00, according to ZipRecruiter salary data. Most workers in this role earn between $87,600.00 and $117,200.00 per year, depending on experience, location, and employer.
How does a digital analytics manager typically collaborate with marketing and product teams?
A Digital Analytics Manager works closely with marketing and product teams to interpret data, define KPIs, and provide actionable insights that drive campaign optimization and product improvements. Regular meetings are often held to discuss performance trends, align on reporting needs, and brainstorm data-driven strategies. Effective communication and the ability to translate complex analytics into clear recommendations are essential for ensuring that all teams are aligned and working toward shared business goals.
What is a digital analytics manager?
A Digital Analytics Manager is a professional responsible for collecting, analyzing, and interpreting data from digital channels such as websites, social media, and online campaigns. Their main goal is to provide insights that help businesses make data-driven decisions to optimize marketing strategies and improve user experience. They often work with various analytics tools, create reports, and collaborate with different teams to implement data-backed recommendations. This role requires strong analytical skills, technical expertise in digital analytics platforms, and the ability to communicate findings effectively to stakeholders.
What are the key skills and qualifications needed to thrive as a digital analytics manager, and why are they important?
To thrive as a Digital Analytics Manager, you need strong analytical skills, experience with data interpretation, and a background in marketing, statistics, or a related field, often supported by a relevant degree. Proficiency in analytics platforms like Google Analytics, Adobe Analytics, and data visualization tools such as Tableau or Power BI, along with certifications in these tools, is typically required. Exceptional communication, problem-solving abilities, and leadership skills help you translate complex data into actionable insights and collaborate across teams. These skills ensure you can drive data-informed strategies that optimize digital performance and business outcomes.
What is the difference between Digital Analytics Manager vs Data Analyst?
| Aspect | Digital Analytics Manager | Data Analyst |
|---|---|---|
| Required Credentials | Bachelor's degree in Marketing, Business, or related field; experience with analytics tools | Bachelor's degree in Statistics, Mathematics, or related field; proficiency in data analysis tools |
| Work Environment | Oversees digital marketing data, collaborates with marketing teams | Analyzes data sets across departments, often in a more technical role |
| Employer & Industry Usage | Used in marketing, e-commerce, advertising sectors | Common across finance, healthcare, tech, and other industries |
The Digital Analytics Manager focuses on managing digital marketing data and strategies, while the Data Analyst handles broader data analysis tasks across various departments. Both roles require analytical skills and familiarity with data tools, but the Digital Analytics Manager emphasizes digital marketing insights and team leadership.
What are popular job titles related to Digital Analytics Manager jobs in Michigan? For Digital Analytics Manager jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Digital Analytics Manager jobs in Michigan look for? The top searched job categories for Digital Analytics Manager jobs in Michigan are:
What cities in Michigan are hiring for Digital Analytics Manager jobs? Cities in Michigan with the most Digital Analytics Manager job openings:
Full-time
Re-posted 11 days ago
Job description
Company Description
About Client:
They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!!
Job Description
Job Title: Marketing Analytics Manager
Job Level: Mid - Senior Level
Job Description:
This is what you will do..
You will be using quantitative methods to assess the impact of offline and digital marketing.
You will be interacting with the client.Â
You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Qualifications
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.