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Developer Marketing Manager Jobs in Rochester, NY

SQL Developer

Rochester, NY · On-site

$70K - $140K/yr

Manage relationship with our external business partners * Monitor daily data feeds for accuracy and ... Analyzes and researches software requirements to determine feasibility of design and marketing ...

SQL Developer

Rochester, NY · On-site

$70K - $140K/yr

Manage relationship with our external business partners * Monitor daily data feeds for accuracy and ... Analyzes and researches software requirements to determine feasibility of design and marketing ...

With interesting opportunities in engineering, marketing, sales, supply chain, operations, HR ... Assistswith other projects as needed by management KNOWLEDGE, SKILLS, AND ABILITIES Experience

NPD Mechanical Engineer I

Rochester, NY · On-site

$69.20K - $103.80K/yr

With interesting opportunities in engineering, marketing, sales, supply chain, operations, HR ... Assists with other projects as needed by management KNOWLEDGE, SKILLS, AND ABILITIES Experience

Coordinate closely with Internal Sales, Product Management, Engineering, and Marketing teams to ... ensure a seamless sales process, from solution design to delivery and post-sales support * Perform ...

Product Manager

Rochester, NY · On-site

$98.50K - $206.80K/yr

Working across the Product Management portfolio teams, Sales, Program Management, Marketing and Engineering to deliver product offerings from concept to production and sustainment. * Providing domain ...

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Developer Marketing Manager information

See Rochester, NY salary details

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How much do developer marketing manager jobs pay per hour?

As of May 30, 2026, the average hourly pay for developer marketing manager in Rochester, NY is $47.89, according to ZipRecruiter salary data. Most workers in this role earn between $38.41 and $61.68 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Developer Marketing Manager, and why are they important?

To thrive as a Developer Marketing Manager, you need a strong understanding of software development concepts, product positioning, and experience with go-to-market strategies, often backed by a degree in marketing, computer science, or a related field. Familiarity with technical content creation, CRM platforms, analytics tools, and marketing automation systems is essential. Exceptional communication, cross-functional collaboration, and the ability to empathize with developer audiences are standout soft skills. These skills are crucial for effectively bridging the gap between technical products and developer communities, ensuring successful adoption and engagement.

How does a Developer Marketing Manager typically collaborate with product and engineering teams?

A Developer Marketing Manager works closely with both product and engineering teams to ensure marketing initiatives accurately reflect technical features and address developer needs. This collaboration often involves participating in product roadmap discussions, translating technical updates into engaging content, and gathering feedback from the developer community to inform future product enhancements. Regular meetings and cross-functional projects are common, requiring strong communication skills and a good grasp of technical concepts to bridge marketing and development effectively.

What is a Developer Marketing Manager?

A Developer Marketing Manager is a professional responsible for creating and executing marketing strategies aimed at software developers and technical audiences. They bridge the gap between a company’s products and the developer community by promoting tools, APIs, and platforms in ways that resonate with developers. Their work often involves producing technical content, organizing developer events, and building relationships with developer influencers. The goal is to increase product adoption and community engagement by understanding and addressing the unique needs of developers.

What is the difference between Developer Marketing Manager vs Product Marketing Manager?

AspectDeveloper Marketing ManagerProduct Marketing Manager
Primary FocusMarketing strategies targeting developers and technical audiencesMarketing strategies for specific products or product lines
Required SkillsTechnical understanding, developer community engagement, content creationMarket research, positioning, messaging, product launches
Work EnvironmentTech companies, developer platforms, SaaS providersBroad industry sectors, tech and non-tech companies
Common CertificationsMarketing certifications, technical certifications (e.g., cloud, coding)Marketing certifications, product management certifications

While both roles involve marketing expertise, the Developer Marketing Manager specializes in engaging developer audiences with technical content and community outreach, whereas the Product Marketing Manager focuses on positioning and promoting specific products across broader markets.

What are popular job titles related to Developer Marketing Manager jobs in Rochester, NY? For Developer Marketing Manager jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Developer Marketing Manager jobs in Rochester, NY look for? The top searched job categories for Developer Marketing Manager jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Developer Marketing Manager jobs? Cities near Rochester, NY with the most Developer Marketing Manager job openings:
SQL Developer

$70K - $140K/yr

Contractor

Posted 11 days ago


Job description

SQL Database Developer

Salary range (depending on experience): $70k-$140k

Job Responsibilities:

  • Develop and maintain database-related objects 
  • Use other 3rd party software to support development activities, E.g. Python, Source Control, Atlassian product suite (Jira, confluence, bitbucket)
  • Develop complex SQL Queries, triggers and stored procedures
  • Troubleshooting of issues related to existing database logic
  • Manage relationship with our external business partners
  • Monitor daily data feeds for accuracy and timely delivery
  • Optimization and performance analysis
  • Creation of technical documentation
  • Develops, plans and analyzes, designs products, and programs computer software that requires extensive research.
  • Utilizes advance knowledge in the field of computer science or software engineering along with advanced knowledge of software development and methodologies.
  • Performs software and system testing procedures, bug verification, release testing, and beta support.
  • Performs product design and programming activities involving multiple modules or subsystems.
  • Participates in design meetings and consults with other staff to evaluate interface between hardware and software, and operational and performance requirements of overall system.
  • Performs complex release testing and beta support for assigned projects and resolves problems found in the software.
  • Prepares documentation required of the product.
  • Analyzes and researches software requirements to determine feasibility of design and marketing requirements within time and cost constraints.
  • Codes software applications to adhere to designs supporting internal business requirements or external customers.
  • Standardizes the quality assurance procedure for software.
  • Oversees testing and develops fixes.
  • Participate in Agile software development practices including all ceremonies 

Required Qualifications:

  • Bachelor's Degree (four-year college or technical school) Preferred, Field of Study: Computer Science, Software Engineering, Software Development or related field.
  • 5 plus years of experience in Database Development, Software Engineering, Software Development, or similar field.