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Developer Marketing Manager Jobs in Rochester, NY

superiorplus

Manager, Power Generation

Rochester, NY

Partner with Marketing to align campaigns with growth priorities * Work with Finance to optimize ... Bachelor's degree in Business, Engineering, or related field (preferred) * 3+ years of leadership ...

superiorplus

Manager, Power Generation

Wayne, PA

Partner with Marketing to align campaigns with growth priorities * Work with Finance to optimize ... Bachelor's degree in Business, Engineering, or related field (preferred) * 3+ years of leadership ...

Wellington Steele & Associates

SQL Developer

Rochester, NY · On-site

$70K - $140K/yr

Manage relationship with our external business partners * Monitor daily data feeds for accuracy and ... Analyzes and researches software requirements to determine feasibility of design and marketing ...

IDEX

Senior Program Manager

West Henrietta, NY

$111K - $111K/yr

With interesting opportunities in engineering, marketing, sales, supply chain, operations, HR ... Senior Program Manager REPORTING TO: VP, IDEX Health & Science Program Management Office LOCATION:

IDEX Corporation

Senior Program Manager

West Henrietta, NY · On-site

$111K - $111K/yr

With interesting opportunities in engineering, marketing, sales, supply chain, operations, HR ... Senior Program Manager REPORTING TO: VP, IDEX Health & Science Program Management Office LOCATION:

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Developer Marketing Manager information

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$14

$47

$73

How much do developer marketing manager jobs pay per hour?

As of Jul 19, 2026, the average hourly pay for developer marketing manager in Rochester, NY is $47.89, according to ZipRecruiter salary data. Most workers in this role earn between $38.41 and $61.68 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Developer Marketing Manager, and why are they important?

To thrive as a Developer Marketing Manager, you need a strong understanding of software development concepts, product positioning, and experience with go-to-market strategies, often backed by a degree in marketing, computer science, or a related field. Familiarity with technical content creation, CRM platforms, analytics tools, and marketing automation systems is essential. Exceptional communication, cross-functional collaboration, and the ability to empathize with developer audiences are standout soft skills. These skills are crucial for effectively bridging the gap between technical products and developer communities, ensuring successful adoption and engagement.

How does a Developer Marketing Manager typically collaborate with product and engineering teams?

A Developer Marketing Manager works closely with both product and engineering teams to ensure marketing initiatives accurately reflect technical features and address developer needs. This collaboration often involves participating in product roadmap discussions, translating technical updates into engaging content, and gathering feedback from the developer community to inform future product enhancements. Regular meetings and cross-functional projects are common, requiring strong communication skills and a good grasp of technical concepts to bridge marketing and development effectively.

What is a Developer Marketing Manager?

A Developer Marketing Manager is a professional responsible for creating and executing marketing strategies aimed at software developers and technical audiences. They bridge the gap between a company’s products and the developer community by promoting tools, APIs, and platforms in ways that resonate with developers. Their work often involves producing technical content, organizing developer events, and building relationships with developer influencers. The goal is to increase product adoption and community engagement by understanding and addressing the unique needs of developers.

What is the difference between Developer Marketing Manager vs Product Marketing Manager?

AspectDeveloper Marketing ManagerProduct Marketing Manager
Primary FocusMarketing strategies targeting developers and technical audiencesMarketing strategies for specific products or product lines
Required SkillsTechnical understanding, developer community engagement, content creationMarket research, positioning, messaging, product launches
Work EnvironmentTech companies, developer platforms, SaaS providersBroad industry sectors, tech and non-tech companies
Common CertificationsMarketing certifications, technical certifications (e.g., cloud, coding)Marketing certifications, product management certifications

While both roles involve marketing expertise, the Developer Marketing Manager specializes in engaging developer audiences with technical content and community outreach, whereas the Product Marketing Manager focuses on positioning and promoting specific products across broader markets.

What job categories do people searching Developer Marketing Manager jobs in Rochester, NY look for? The top searched job categories for Developer Marketing Manager jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Developer Marketing Manager jobs? Cities near Rochester, NY with the most Developer Marketing Manager job openings:
Developer Marketing Manager jobs near you
Marketing Design Intern - 2025 Summer Intern

Marketing Design Intern - 2025 Summer Intern

Symmetry

Geneseo, NY • On-site

$14.50 - $19.25/hr

Other

Posted 28 days ago

Job description

Overview

Join our growing data security company as a Marketing Design Intern. In this role, you'll support our marketing team by creating visually arresting images and videos that communicate complex security concepts in an engaging, accessible way. This is an excellent opportunity to build your portfolio while gaining experience in the cybersecurity industry.

About Symmetry Systems

Symmetry Systems is the Data+AI Security company. Our data security posture management platform is engineered specifically to address modern data security and privacy challenges at scale from the data out, providing organizations the ability to innovate with confidence. With total visibility into what data you have, where it lives, who can access it, and how it's being used, Symmetry safeguards your organization's data from misuse, insider threats, and cybercriminals, as well as unintended exposure of sensitive IP and personal information through use of generative AI technologies.

Responsibilities
  • Create eye-catching visual content for social media, website, email campaigns, and marketing materials
  • Design infographics that simplify complex data security concepts for various audiences
  • Produce short-form video content for digital marketing channels
  • Assist with maintaining brand consistency across all visual assets
  • Support the development of presentation materials for client pitches and industry events
  • Collaborate with marketing team members to understand design needs and objectives
Qualifications
  • Currently pursuing a degree in Graphic Design, Digital Media, Visual Communications, or related field
  • Portfolio demonstrating strong visual design skills and creativity
  • Proficiency with design software (Figma, Adobe Creative Suite, or similar)
  • Proficiency with generative AI
  • Video editing skills
  • Experience with motion graphics or animation
  • Understanding of design principles and current visual trends
  • Ability to translate technical information into visually compelling content
  • Strong attention to detail and time management skills
  • Interest in or knowledge of cybersecurity or data protection concepts (Nice to have)
What we Offer
  • Hands-on experience in a fast-growing industry
  • Mentorship from experienced cybersecurity, marketing and design professionals
  • Opportunity to build a portfolio of work in the tech security space
  • Flexible schedule to accommodate academic commitments
  • Potential for future employment opportunities

Location: Remote

Duration: 10-12 weeks (Summer 2025)

Symmetry Financial Group logo

About Symmetry Financial Group

Sourced by ZipRecruiter

Symmetry Financial Group is a leading insurance marketing organization based in Asheville, North Carolina, USA, specializing in life insurance, mortgage protection, retirement protection, and debt elimination services. The company was established in 2009 by co-founders Brandon Ellison, Brian Pope, and Casey Watkins to cater to families requiring personal protection and financial security. With a nationwide footprint, Symmetry has become a significant player in the insurance and financial services industry. Symmetry Financial Group's mission revolves around making a positive and lasting impact on the families they serve across the nation. It is built around core values which they call 'The Symmetry Way' – Relationships matter, People come first, Family, and Serve others.

Industry

Finance and insurance

Company size

1,001 - 5,000 Employees

Headquarters location

Swannanoa, NC, US

Year founded

2009

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