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Demand Generation Manager Jobs in Marblehead, MA

Skedda

Senior Demand Generation Manager

Boston, MA · On-site

Senior Demand Generation Manager Hybrid - Boston, MA (2 days onsite) Skedda is a leading global workplace management platform serving over 7,000 customers, including Toyota, Siemens, Mercedes-Benz ...

Skedda

Senior Demand Generation Manager

Boston, MA

Senior Demand Generation Manager Hybrid - Boston, MA (2 days onsite) Skedda is a leading global workplace management platform serving over 7,000 customers, including Toyota, Siemens, Mercedes-Benz ...

Quickbase

Sr Demand Generation Manager

Boston, MA · On-site

$90.50 - $142.21/hr

... managers, fleet supervisors, and field service crews. The role focuses on owning demand generation for FastField, guiding the funnel from awareness through trial to closed-won revenue, and partnering ...

Directive

Demand Generation Manager (Remote US)

Boston, MA · Remote

$80K - $85K/yr

Tying it all together is our methodology, DiscoverabilityOS™, which aligns brand and demand to ... Project manage and organize your accounts * Build relationships with your point of contacts * Deep ...

VibeIQ

Demand Generation Specialist

Boston, MA · On-site

$85K - $100K/yr

Demand Generation Specialist Salary Range: $85,000 - $100,000 annually This range reflects the base ... Own day-to-day SEO and answer-engine optimization (AEO) and help manage the VibeIQ website to ...

Teikametrics

Manager, Demand Generation

Boston, MA · On-site

$85 - $125/hr

ABOUT THE ROLE Teikametrics is looking for a hands‑on demand generation leader to own the full paid media and lifecycle marketing function. You'll manage the digital marketing budget and activity ...

Qualio

Director, Demand Generation

Boston, MA

About Us Qualio is a unified quality and compliance management platform that helps regulated ... You think about demand generation in terms of systems and workflows and treat AI as a design ...

RSA

Vice President, Demand Generation

Burlington, MA · On-site

Vice President, Demand Generation RSA provides trusted identity and access management for 12,000 organizations around the world, managing 25 million enterprise identities and providing secure ...

Jobless

Vice President, Demand Generation

Burlington, MA · On-site

$170 - $260/hr

Manage the marketing operations and analytics team and ensure data quality and operational ... Demonstrated command of AI in demand generation: agentic and AI-SDR platforms, generative engine ...

VibeIQ Inc.

Demand Generation Specialist

Boston, MA · On-site

$85K - $100K/yr

Demand Generation Specialist Salary Range: $85,000 - $100,000 annually This range reflects the base ... Own day-to-day SEO and answer-engine optimization (AEO) and help manage the VibeIQ website to ...

DomainTools

Director of Demand Generation

Boston, MA · Remote

$238K - $249K/yr

What we're building now is the demand generation engine to match that momentum: one that creates ... You'll manage the full demand gen budget across paid programs, website, tools, and event attendance ...

DomainTools

Director of Demand Generation

Boston, MA

$253K - $265K/yr

What we're building now is the demand generation engine to match that momentum: one that creates ... You'll manage the full demand gen budget across paid programs, website, tools, and event attendance ...

Zelis

Director, Demand Generation Marketing

Boston, MA · On-site

... management, journey automation, email programs, and campaign tracking across the full funnel ... Demand Generation & Sales Alignment * Own the operational connection between marketing-generated ...

Jobtailor

VP of Demand Generation

Boston, MA · On-site

$180 - $240/hr

Define and lead Blink's global demand generation strategy across the U.S. and EMEA. * Set clear ... Manage and optimize paid channel investments (LinkedIn, Google, Meta, emerging platforms) with ...

Jobtailor

Senior Global Marketing Manager

Cambridge, MA · On-site

$95 - $125/hr

* Marketing Execution, Product Marketing & Demand Generation: Manage integrated marketing campaigns that support demand generation initiatives and improve lead quality and marketing-qualified lead (MQL ...

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Demand Generation Manager information

See Marblehead, MA salary details

$43K

$113.4K

$159.9K

How much do demand generation manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for demand generation manager in Marblehead, MA is $113,429.00, according to ZipRecruiter salary data. Most workers in this role earn between $96,100.00 and $134,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a demand generation manager?

To thrive as a Demand Generation Manager, you need expertise in digital marketing, lead generation strategies, analytics, and often a degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Strong project management, creativity, and communication skills help you design effective campaigns and collaborate across teams. These competencies ensure the successful creation and execution of campaigns that drive qualified leads and fuel business growth.

What does a demand generation manager do?

A Demand Generation Manager is responsible for creating and executing marketing strategies that drive interest and engagement in a company's products or services. They use a mix of channels such as email marketing, content marketing, events, and digital advertising to generate qualified leads for the sales team. Their goal is to build brand awareness, nurture prospects through the sales funnel, and ultimately increase revenue. Demand Generation Managers often analyze campaign performance to optimize strategies and maximize return on investment.

What are some common challenges faced by demand generation managers when aligning marketing and sales teams?

Demand Generation Managers often encounter challenges in ensuring seamless collaboration between marketing and sales teams, particularly when it comes to lead quality and handoff processes. Differences in lead qualification criteria and communication gaps can create friction, making it essential to establish clear definitions, shared goals, and regular feedback loops. Successful managers foster alignment by implementing joint meetings, shared metrics, and continuous process improvements, ensuring both teams work toward revenue targets and customer acquisition goals together.

What is the difference between Demand Generation Manager vs Marketing Manager?

AspectDemand Generation ManagerMarketing Manager
Primary FocusDriving lead generation and demand creation campaignsOverseeing overall marketing strategies and brand management
Skills & CertificationsDigital marketing, analytics, campaign managementBrand strategy, market research, communication skills
Work EnvironmentMarketing teams, sales alignment, digital platformsBroader marketing departments, cross-functional teams

The Demand Generation Manager primarily focuses on creating targeted campaigns to generate leads and demand for products or services, often working closely with sales teams. In contrast, the Marketing Manager oversees overall marketing strategies, branding, and broader market outreach. While both roles require marketing expertise, the Demand Generation Manager specializes in demand-focused activities, making it a more tactical role within the marketing function.

Is demand generation a good career?

Demand generation is a growing field within marketing that focuses on creating interest and demand for products or services through strategies like content marketing, email campaigns, and analytics. Demand Generation Managers typically need skills in data analysis, marketing automation tools, and campaign management, making it a viable career path with opportunities for advancement and specialization.
More about Demand Generation Manager jobs

What cities near Marblehead, MA are hiring for Demand Generation Manager jobs?

Cities near Marblehead, MA with the most Demand Generation Manager job openings:

Demand Generation Manager jobs near you
Infographic showing various Demand Generation Manager job openings in Marblehead, MA as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $113,429 per year, or $54.5 per hour.

Senior Demand Generation Manager

Skedda

Boston, MA • On-site

Full-time

PTO

Re-posted 28 days ago

Job description

Senior Demand Generation Manager
Hybrid - Boston, MA (2 days onsite)
Skedda is a leading global workplace management platform serving over 7,000 customers, including Toyota, Siemens, Mercedes-Benz, MIT, and Harvard University. We're shaping the future of the modern workplace experience with interactive floor plans, desk and meeting room booking, visitor management, rich utilization analytics, and integrations with Slack, Microsoft 365, and Google Workspace. Each year, Skedda wins awards from G2, Capterra, GetApp, and SoftwareAdvice.
About the role
Skedda is hiring a Senior Demand Generation Manager to own pipeline generation from our target account list. Working closely with our Outbound team, you'll take a leadership role in building Skedda's program to identify and engage with target accounts. A core part of the Workplace Marketing team, you'll report to the Sr. Director of Growth Marketing and serve as the connective tissue between Marketing and Outbound Sales.
We're looking for someone who can blend experiential creativity with a pipeline-driving mindset - running the kind of programs that get remembered and book meetings, from an ICP-filled suite at an NBA game, to a webinar people actually clear their calendar for, to a gift they can't stop talking about.
A note on scope: This is primarily a target-account and pipeline role, not an inbound channel role. SEO, paid, CRO, and lifecycle email live with other members of the marketing team - you'll partner with them when an account strategy calls for it, but you won't own the channels.
What you'll own
Overall: Driving Pipeline from our target accounts. You'll own a pipeline number tied to deals sourced from target accounts, working alongside our outbound team on account selection, mapping the buying committee, sequencing, and program development. Everything below is a mechanism for getting there. You'll decide which to use and how to mix them.
The Mechanisms:
  • An ABM engine you build from scratch. This is the role for a builder, who will develop and own Skedda's marketing strategy for engaging with Mid-Market and Enterprise Accounts - likely on a one-to-few and one-to-many level, using intent signals (via tools like Common Room) to identify and reach out when an account is in-market.
  • Gifting. Run creative gifting campaigns that build mindshare and drive pipeline. This is a place to take big swings: how might we send something so unexpected and delightful, they'll tell their dentist (and book a meeting)?
  • Experiential events. Around 2-3 strategic, small-scale events per quarter like booked suites at NBA and MLB games. You'll own the full program, from strategy to venue booking to supporting Outbound on list building, invites, and follow-up.
  • Webinars. Own the demand engine behind our webinar program, including promotion, registration, outbound team support, and reporting. Partner with Product Marketing on product webinars and Content Marketing on thought leadership webinars.
  • Segment and vertical messaging. You'll work with product marketing to determine the right positioning for each segment and build the necessary assets.

What we're looking for
  • 5+ years in demand generation, growth marketing, ABM or B2B SaaS marketing, with a proven track record of owning a pipeline number.
  • Direct experience working alongside a sales or outbound team, building or contributing to account selection, sequencing, and reporting.
  • A creative, results- focused marketer who's equally comfortable dreaming up a delightful gifting campaign as coordinating an invite-only hibachi dinner.
  • Direct experience (or strong willingness) with planning and executing events and/or webinars, owning the budget, timelines, and coordination end-to-end.
  • An exceptionally organized communicator who can juggle multiple programs and stakeholders at once without missing a timeline or an email.
  • A data- confident marketer who can analyze their own results and partner with RevOps to build the reports that show how their programs contribute to pipeline and revenue.
  • Tech stack experience (nice to have, not required): Hands-on experience with HubSpot, and working knowledge of intent platforms like Common Room.
  • A team player who makes others better through support and collaboration - someone energized by a low-ego group that loves bouncing ideas around and solving problems together.

Benefits
  • Competitive salary, benefits package, and paid time off
  • Hybrid schedule, with two days per week in our vibrant office in Downtown Boston
  • Creative and collaborative work environment
  • Direct exposure to the leadership team across departments
  • Ability to drive strategy and outcomes for a growing tech company

About us
We're an international team from 20+ countries with a growing presence in Boston. We value collaborating asynchronously across time zones but also understand the benefits of working together in person. Our team has doubled in size in the last year and continues to grow quickly.
At Skedda, our mission is to empower organizations to bring workspaces to life. We take customer feedback seriously and constantly iterate to improve our product. We're a self-driven, curious, down-to-earth group that knows how to balance moving quickly with a high bar for quality. Every team member embodies our six core virtues:
  1. We are a community
  2. Quality is at our core
  3. Take ownership
  4. Create momentum every day
  5. Tackle hard problems
  6. Be curious

We're defining the future of the workplace experience, helping businesses design meaningful, seamless, fully integrated employee experiences in the hybrid workplace. We're growing fast, with a lot of opportunity ahead.
To learn more about Skedda, visit skedda.com/careers.

Apply