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Demand Generation Manager Jobs in Fishkill, NY (NOW HIRING)

Accenture

B2B Marketing Strategy Director

Carmel, NY

$94K - $293K/yr

... demand generation, lead profiling, lead scoring, and lead nurture for our clients * Lead teams of ... , media, and communication/content strategy Bonus points if: * Bachelor's degree or equivalent ...

New

Best Tile

Branch Manager

Brookfield, CT · On-site

We are a third-generation family business focused on the growth of our company and, most ... demand. * Operational Excellence: Maintain proper inventory levels, authorize standard returns ...

Suburban Propane

Operations Manager

Chester, NY · On-site

... seasonal demand coverage and service * Recruit and retain employees who possess knowledge ... next generation of innovative, renewable energy alternatives. For additional information on ...

Suburban Propane

Operations Manager

Chester, NY · On-site

... seasonal demand coverage and service * Recruit and retain employees who possess knowledge ... next generation of innovative, renewable energy alternatives. For additional information on ...

Suburban Propane

Operations Manager

Chester, NY · On-site

$74K - $99K/yr

... seasonal demand coverage and service * Recruit and retain employees who possess knowledge ... next generation of innovative, renewable energy alternatives. For additional information on ...

Suburban Propane

Operations Manager

Chester, NY

... seasonal demand coverage and service * Recruit and retain employees who possess knowledge ... next generation of innovative, renewable energy alternatives. For additional information on ...

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All JobsDemand Generation JobsDemand Generation Manager JobsDemand Generation Manager Jobs in Fishkill, NY

Demand Generation Manager information

See Fishkill, NY salary details

$38.4K

$101.2K

$142.7K

How much do demand generation manager jobs pay per year?

As of Aug 9, 2026, the average yearly pay for demand generation manager in Fishkill, NY is $101,216.00, according to ZipRecruiter salary data. Most workers in this role earn between $85,800.00 and $119,700.00 per year, depending on experience, location, and employer.

What is the difference between Demand Generation Manager vs Marketing Manager?

AspectDemand Generation ManagerMarketing Manager
Primary FocusDriving lead generation and demand creation campaignsOverseeing overall marketing strategies and brand management
Skills & CertificationsDigital marketing, analytics, campaign managementBrand strategy, market research, communication skills
Work EnvironmentMarketing teams, sales alignment, digital platformsBroader marketing departments, cross-functional teams

The Demand Generation Manager primarily focuses on creating targeted campaigns to generate leads and demand for products or services, often working closely with sales teams. In contrast, the Marketing Manager oversees overall marketing strategies, branding, and broader market outreach. While both roles require marketing expertise, the Demand Generation Manager specializes in demand-focused activities, making it a more tactical role within the marketing function.

What are the key skills and qualifications needed to thrive as a demand generation manager?

To thrive as a Demand Generation Manager, you need expertise in digital marketing, lead generation strategies, analytics, and often a degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Strong project management, creativity, and communication skills help you design effective campaigns and collaborate across teams. These competencies ensure the successful creation and execution of campaigns that drive qualified leads and fuel business growth.

What does a demand generation manager do?

A Demand Generation Manager is responsible for creating and executing marketing strategies that drive interest and engagement in a company's products or services. They use a mix of channels such as email marketing, content marketing, events, and digital advertising to generate qualified leads for the sales team. Their goal is to build brand awareness, nurture prospects through the sales funnel, and ultimately increase revenue. Demand Generation Managers often analyze campaign performance to optimize strategies and maximize return on investment.

What are some common challenges faced by demand generation managers when aligning marketing and sales teams?

Demand Generation Managers often encounter challenges in ensuring seamless collaboration between marketing and sales teams, particularly when it comes to lead quality and handoff processes. Differences in lead qualification criteria and communication gaps can create friction, making it essential to establish clear definitions, shared goals, and regular feedback loops. Successful managers foster alignment by implementing joint meetings, shared metrics, and continuous process improvements, ensuring both teams work toward revenue targets and customer acquisition goals together.
More about Demand Generation Manager jobs
What cities near Fishkill, NY are hiring for Demand Generation Manager jobs? Cities near Fishkill, NY with the most Demand Generation Manager job openings:
Demand Generation Manager jobs near you
Infographic showing various Demand Generation Manager job openings in Fishkill, NY as of June 2026, with employment types broken down into 84% Full Time, and 16% Part Time. Highlights an 69% Physical, 4% Hybrid, and 27% Remote job distribution, with an average salary of $101,216 per year, or $48.7 per hour.

Demand Generation Specialist - Marketing

Union Savings Bank

Danbury, CT

Full-time

Re-posted 9 days ago

Job description

The Demand Generation Specialist will be responsible for generating and nurturing qualified consumer and business lending opportunities through marketing automation, audience segmentation, lifecycle marketing, landing page optimization, and performance analysis. This role focuses on improving SMB/commercial lending lead quality, increasing consumer loan applications and conversions, and supporting wealth management and future new-to-bank acquisition efforts. The position works closely with Marketing leadership and business-line stakeholders to improve lead quality, strengthen nurture programs, optimize conversion paths, and better understand which marketing activities are driving results.

Lead Generation & Lifecycle Marketing

  • Execute lead generation, lead nurture, and lifecycle marketing programs that improve lead quality, engagement, and conversion for consumer and business banking products.
  • Build and maintain automated workflows, email campaigns, audience segments, lead scoring models, and customer journeys within marketing automation platforms.
  • Partner with business-line stakeholders to improve lead quality, lead readiness, and marketing-qualified lead (MQL) performance while supporting new-to-bank acquisition efforts.

Conversion Optimization & Audience Development

  • Optimize landing pages, forms, and digital conversion paths to improve lead capture, application completion, and overall campaign performance.
  • Utilize customer, prospect, and behavioral data to improve audience targeting, segmentation, and campaign effectiveness.
  • Support SEO, AEO, and digital experience improvements that enhance lead generation outcomes.

Reporting, Analysis & Collaboration

  • Monitor campaign, lead, and nurture performance and provide actionable recommendations to improve results.
  • Support source tracking, lead attribution, and reporting efforts using marketing automation, website analytics, and business data sources.
  • Collaborate with internal stakeholders and external partners to ensure marketing programs are effectively executed, measured, and compliant with established governance standards.

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