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Demand Generation Associate Jobs in California (NOW HIRING)

Intuit

Business Operations Associate

Mountain View, CA · On-site

$134K - $182K/yr

Analyze the end-to-end demand generation funnel for Intuit's Mid-Market business, from lead creation through routing, acceptance, and downstream outcomes. * Identify funnel leakage, drop-offs, and ...

Intuit

Business Operations Associate

Mountain View, CA · On-site

$134K - $182K/yr

Analyze the end-to-end demand generation funnel for Intuit's Mid-Market business, from lead creation through routing, acceptance, and downstream outcomes. * Identify funnel leakage, drop-offs, and ...

Intuit

Business Operations Associate

Mountain View, CA

$134K - $182K/yr

Analyze the end-to-end demand generation funnel for Intuit's Mid-Market business, from lead creation through routing, acceptance, and downstream outcomes. * Identify funnel leakage, drop-offs, and ...

Innovamat

Strategy Associate

San Francisco, CA · On-site

S. is one of Innovamat's most important growth markets, and we're looking for a Strategy Associate ... Growth & Demand Generation * Launch and optimize campaigns across Meta, Google, LinkedIn, and other ...

Clipbook

GTM Associate

San Francisco, CA · On-site

$85K - $95K/yr (+ commission)

Clipbook is hiring a results-driven GTM (Go-To-Market) Associate to help power our next stage of ... Top candidates will grow quickly into leadership roles, helping shape and scale demand generation ...

New

Verkada

Growth Senior Associate

San Mateo, CA · On-site

Growth Marketing, Demand Generation, Enterprise Marketing, Revenue Marketing: Experience in content ... As a Growth Senior Associate , you'll be part of a high-performing team with backgrounds spanning ...

Servicenow

Partner Marketing Associate

Santa Clara, CA · On-site

$81K - $118K/yr

Run demand generation programs with and through ISV partners: digital campaigns, content syndication, webinars, and joint events, including managing the MDF (market development funds) budget behind ...

ServiceNow

Partner Marketing Associate

Santa Clara, CA · On-site

$81K - $118K/yr

Run demand generation programs with and through ISV partners: digital campaigns, content syndication, webinars, and joint events, including managing the MDF (market development funds) budget behind ...

Verkada

Growth Senior Associate

San Mateo, CA · On-site

Growth Marketing, Demand Generation, Enterprise Marketing, Revenue Marketing: Experience in content ... As a Growth Senior Associate , you'll be part of a high-performing team with backgrounds spanning ...

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Infographic showing various Demand Generation Associate job openings in California as of August 2026, with employment types broken down into 1% As Needed, 74% Full Time, 23% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution.

Business Operations Associate

Mountain View, CA • On-site

Intuit
Computer and Electronic Product Manufacturing • 5 - 10K employees
Learn more about Intuitexternal

$134K - $182K/yr

Full-time

Posted 18 days ago

Key responsibilities

  • Analyze the end-to-end demand generation funnel, including lead creation, routing, and downstream outcomes.

  • Identify funnel leakage, drop-offs, and inefficiencies, and quantify their business impact.

  • Develop and maintain reports and dashboards to monitor funnel health, conversion rates, and lead outcomes.

Intuit rating

8.2

Company rating: 8.2 out of 10

Based on 92 frontline employees who took The Breakroom Quiz

Job description

Overview

Intuit’s Mid-Market organization is seeking a highly analytical and detail-oriented Demand Generation Analyst to drive deep insights across the demand generation funnel. This role will be responsible for analyzing performance from first touch through lead routing and handoff, identifying leakage, uncovering trends, and ensuring every lead is properly tracked, routed, and acted upon. The ideal candidate brings strong analytical rigor, operational curiosity, and a passion for improving funnel efficiency through data-driven insights


Responsibilities

  • Analyze the end-to-end demand generation funnel for Intuit’s Mid-Market business, from lead creation through routing, acceptance, and downstream outcomes.
  • Identify funnel leakage, drop-offs, and inefficiencies, and clearly quantify the business impact of gaps in process, execution, or data.
  • Conduct deep-dive analyses into lead routing and disposition, ensuring leads are correctly assigned, tracked, and followed through to resolution.
  • Develop and maintain reporting and dashboards that provide clear visibility into funnel health, conversion rates, velocity, and lead outcomes.
  • Partner closely with B2B Marketing, Marketing Operations, Sales Operations, and Sales teams to diagnose issues, validate findings, and recommend corrective actions.
  • Analyze trends over time to surface emerging risks, opportunities, and shifts in lead behavior or performance.
  • Ensure data integrity across systems (e.g., marketing automation, CRM), proactively flagging discrepancies, data loss, or process breakdowns.
  • Translate complex analyses into clear, actionable insights and executive-ready narratives that inform prioritization and decision-making.
  • Support experimentation and optimization efforts by measuring the impact of campaigns, routing logic changes, and process improvements.

Qualifications

  • Bachelor’s degree in Analytics, Business, Economics, Marketing, or a related field (or equivalent experience).

  • 3+ years of experience in marketing analytics, demand generation analytics, revenue operations, or a related analytical role.

  • Strong understanding of B2B demand generation funnels, lead lifecycle management, and sales handoff processes.

  • Advanced proficiency in data analysis and reporting tools (e.g., SQL, Excel, Looker, Tableau, Power BI, or similar).

  • Experience working with CRM and marketing automation platforms (e.g., Salesforce, Marketo, HubSpot, Eloqua).

  • Demonstrated ability to investigate ambiguous problems, trace issues across systems, and identify root causes.

  • Excellent communication skills, with the ability to clearly explain insights to both technical and non-technical stakeholders.

  • High attention to detail and a strong sense of ownership for data accuracy and outcomes.


Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is:



The expected base pay range for this position is:
Mountain View $134,500 - $182,000

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