ZipRecruiter

Log In

1

Dealer Performance Manager Jobs in Colorado (NOW HIRING)

BMW of Darien

Parts Manager

Lafayette, CO · On-site

Establish personal performance goals that are consistent with company standards of productivity and ... Job-Specific Expectations Be directly responsible for selling vehicles at dealership gross profit ...

Ameristar

Table Games Dealer/Dual Rate

Black Hawk, CO · On-site

$28/hr

Specific benefits-such as day-one medical coverage, 401(k) matching, and annual performance bonus ... Verifies table inventories and effectively manages table limits. * Responsible for the overall ...

New

Ameristar

Table Games Dealer/Dual Rate

Black Hawk, CO

$28/hr

Specific benefits-such as day-one medical coverage, 401(k) matching, and annual performance bonus ... Verifies table inventories and effectively manages table limits. * Responsible for the overall ...

New

previous page

Showing results 41-60

All JobsDealer Performance JobsDealer Performance Manager JobsDealer Performance Manager Jobs in Colorado

Dealer Performance Manager information

See Colorado salary details

$42.1K

$104.7K

$161.4K

How much do dealer performance manager jobs pay per year?

As of Sep 2, 2026, the average yearly pay for dealer performance manager in Colorado is $104,655.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,900.00 and $132,500.00 per year, depending on experience, location, and employer.

What is a dealer performance manager?

Dealer Performance Managers are professionals who work with automotive dealerships to help improve their sales, operations, customer satisfaction, and profitability. They analyze dealership performance metrics, identify growth opportunities, and implement best practices to boost overall efficiency. Dealer Performance Managers also provide training, coaching, and ongoing support to dealership teams to ensure they meet manufacturer standards and business goals.

What are the key skills and qualifications needed to thrive as a dealer performance manager?

To excel as a Dealer Performance Manager, you typically need a background in business, sales management, or automotive operations, often supported by a relevant bachelor’s degree. Familiarity with CRM systems, dealership management software, and performance analytics tools is crucial. Strong relationship-building, negotiation, and problem-solving skills help you effectively partner with dealers and drive improvement. These competencies ensure you can analyze performance data, implement effective strategies, and foster partnerships that lead to increased sales and customer satisfaction.

What are some common challenges faced by dealer performance managers, and how can they effectively address them?

Dealer Performance Managers often encounter challenges such as aligning dealer goals with company objectives, addressing performance gaps, and fostering improvement across diverse dealer networks. To effectively address these challenges, they need strong communication and analytical skills to assess performance data, provide actionable feedback, and build trusting relationships with dealers. Regular site visits, collaborative goal-setting, and tailored training programs are key strategies for supporting dealers and driving consistent performance improvements.

What is the difference between Dealer Performance Manager vs Sales Manager?

AspectDealer Performance ManagerSales Manager
Primary FocusOptimizing dealer operations, performance metrics, and dealer relationshipsManaging sales teams, driving sales targets, and customer acquisition
Required CredentialsExperience in automotive or dealership operations, relevant certificationsSales experience, leadership skills, often sales certifications
Work EnvironmentDealerships, corporate offices, dealer networksDealerships, sales floors, corporate offices
Industry UsageCommonly used in automotive, heavy equipment, and retail dealershipsWidely used across various retail and automotive sales sectors

The Dealer Performance Manager focuses on improving dealer operations and performance, while the Sales Manager concentrates on leading sales teams and achieving sales targets. Both roles require industry-specific experience but differ in their core responsibilities and focus areas.

What does a dealer performance manager do?

A dealer performance manager oversees the performance of automotive or retail dealers by analyzing sales data, implementing strategies to improve dealer efficiency, and ensuring compliance with company standards. They often collaborate with sales teams, use performance management tools, and may require industry certifications or experience in sales or dealership operations.

What are popular job titles related to Dealer Performance Manager jobs in Colorado?

For Dealer Performance Manager jobs in Colorado, the most frequently searched job titles are:

What job categories do people searching Dealer Performance Manager jobs in Colorado look for?

The top searched job categories for Dealer Performance Manager jobs in Colorado are:

What cities in Colorado are hiring for Dealer Performance Manager jobs?

Cities in Colorado with the most Dealer Performance Manager job openings:

Dealer Performance Manager jobs near you
Infographic showing various Dealer Performance Manager job openings in Colorado as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 11% Part Time, and 2% Contract. Highlights an 91% Physical, 2% Hybrid, and 7% Remote job distribution, with an average salary of $104,655 per year, or $50.3 per hour.

Dealer Marketing Consultant - Colorado

Shift Digital

Denver, CO • On-site

Full-time

Medical, PTO

Posted 20 days ago

Job description

Our team is engaged, driven and excited about the work we do. We're bringing big ideas to life daily and are looking for talented individuals to grow with us. Does this sound like you?

About The Role

As a digital marketing expert resource, you will work directly with our client and their dealers to implement industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars.

The goal is to optimize the dealer's digital performance, deliver strategic digital consulting, analytics reporting, and establish a premium online customer experience when someone is shopping for a vehicle.

About You

Like us, you have a passion for all things automotive and digital. Previous automotive experience as a Marketing Manager, eCommerce Director, Internet Manager, or previous work experience in the Automotive industry as a Digital Resource makes you an ideal candidate. You should have in depth knowledge of dealership sales strategy, marketing, and operations to properly coordinate digital strategy elements into business plans. You are exceedingly professional, organized, and detail orientated. You enjoy traveling extensively and building relationships with key stakeholders inside and outside the brand.

Shift Digital Business Consultants supporting the brand have a vital understanding of how dealerships operate and the digital tools they use to engage their customers. Expert proficiency with the following tools is required:

  • Dealership Websites
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media and Reputation Management
  • CRM / DMS Systems
  • Google Adwords / Analytics
  • Automotive experience

Are you a road warrior? This is a travel position that requires extensive travel in the Northern California and Colorado area along with adjacent states.

At Shift, many factors are taken into account when determining a reasonable compensation range for any given role. Some of these factors include, but are not limited to: skill-set, location, years of experience, licenses, certifications, and business/organizational needs. The following compensation range is specific to New York City, Colorado, Nevada, California, and Washington residents only. While we do provide an estimated salary range, it is not typical for an individual to be hired near the top range for their role. A reasonable estimate for this role is: $95,000 - $105,000. A summary of the benefits offer for the role is available at https://www.shiftdigital.com/company/Careers.

This is a full-time position with Shift Digital. In addition to our great benefits, we offer very competitive compensation, paid holidays, generous paid time off (PTO) and other employee perks.

Why Should You Apply?

  • Full time position with a growing company
  • Excellent health insurance plans.
  • Paid Holidays and generous Paid Time Off, as well as time off to volunteer within your community and wellness days.
  • Voted Best Midsize Company to work for in Detroit by Detroit Free Press
Employment Type: Full-Time

Apply