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Data Analytics Director Jobs in Utah (NOW HIRING)

Pwc

Data Engineer - Senior Manager

Salt Lake City, UT · On-site

$124K - $280K/yr

Industry/Sector Not Applicable Specialism Data, Analytics & AI Management Level Senior Manager ... Direct the team through complexity, demonstrating composure through ambiguous, challenging and ...

Pwc

Payer Quality Consultant, Director

Salt Lake City, UT

$155K - $410K/yr

As a Director, you will set the strategic direction and lead business development efforts, making ... Accounting, Actuarial Science, Analytics/Data Science, Business Administration/Management, Computer ...

Bechtel

Data Integration PCE, Sentinel

Ogden, UT · On-site

Perform ad-hoc data analysis and reporting of project performance data as directed by management. * Assist employees with analysis of project performance data using standard productivity software ...

Verisk

UX Director

Lehi, UT · Hybrid

For over 50 years, Verisk has been the leading data analytics and technology partner to the global ... Direct UX research strategy, ensuring evidence is embedded in major product and design decisions

Verisk

Director, Customer Care

Lehi, UT · On-site

For over 50 years, Verisk has been the leading data analytics and technology partner to the global ... direct customers across the entire policy lifecycle of life and annuities for both individual and ...

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Data Analytics Director information

What is the difference between Data Analytics Director vs Data Scientist?

AspectData Analytics DirectorData Scientist
Required CredentialsBachelor's or Master's in Data Science, Business, or related field; often requires leadership experienceBachelor's, Master's, or Ph.D. in Data Science, Statistics, or related field; technical expertise in modeling
Work EnvironmentLeadership role overseeing analytics teams, strategic planning, and project managementHands-on data analysis, model development, and algorithm implementation
Employer & Industry UsageUsed in corporate, finance, healthcare, and tech sectors for strategic decision-makingCommon in tech, research, and analytics firms for developing data models and insights

The main difference is that a Data Analytics Director focuses on leading analytics teams and strategic initiatives, while a Data Scientist is primarily involved in technical data modeling and analysis. Both roles require strong analytical skills, but the Director role emphasizes leadership and business strategy.

What are the key skills and qualifications needed to thrive as a Data Analytics Director?

To thrive as a Data Analytics Director, you need advanced expertise in data analysis, statistical modeling, and business intelligence, typically supported by a relevant degree and significant experience in analytics leadership. Familiarity with tools such as SQL, Python, R, and data visualization platforms like Tableau or Power BI, along with knowledge of data governance and cloud technologies, is essential. Exceptional leadership, strategic thinking, and communication skills help drive cross-functional collaboration and translate data insights into business value. These competencies are crucial for guiding analytic strategy, ensuring data-driven decision-making, and maximizing organizational impact.

What does a Data Analytics Director do?

A Data Analytics Director is responsible for overseeing the data analytics department within an organization. They lead teams that collect, process, and interpret large sets of data to provide actionable insights for business decision-making. This role involves developing data strategies, implementing analytical tools and techniques, and ensuring data quality and security. The Data Analytics Director also collaborates with other departments to align analytics initiatives with organizational goals and drive data-driven growth.

What are some common challenges faced by a Data Analytics Director when aligning analytics initiatives with business objectives?

A Data Analytics Director often encounters challenges in ensuring that analytics projects are closely aligned with the strategic goals of the organization. This includes bridging communication gaps between technical teams and business stakeholders, prioritizing projects with the highest business impact, and managing expectations regarding what data analytics can deliver. Additionally, it can be challenging to foster a data-driven culture across departments and to secure buy-in for data initiatives. Effective collaboration, clear communication, and a strong understanding of both analytics and business priorities are essential to overcome these hurdles.

What are the most commonly searched types of Data Analytics jobs in Utah?

The most popular types of Data Analytics jobs in Utah are:

What are popular job titles related to Data Analytics Director jobs in Utah?

For Data Analytics Director jobs in Utah, the most frequently searched job titles are:

What job categories do people searching Data Analytics Director jobs in Utah look for?

The top searched job categories for Data Analytics Director jobs in Utah are:

What cities in Utah are hiring for Data Analytics Director jobs?

Cities in Utah with the most Data Analytics Director job openings:

Data Analytics Director jobs near you
Infographic showing various Data Analytics Director job openings in Utah as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 13% Part Time, and 4% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution.

Executive Director of Growth Marketing and Enrollment, Grad and Online Programs

Southern Utah University

Cedar City, UT • On-site

$105K - $120K/yr

Full-time

Posted 9 days ago

Southern Utah University rating

6.3

Company rating: 6.3 out of 10

Based on 14 frontline employees who took The Breakroom Quiz

532nd of 618 rated colleges and universities

Job description

Salary: $105,000.00 - $120,000.00 Annually
Location : Cedar City, UT
Job Type: Full-time Staff
Job Number: 202600119
Division: Advancement & Enrollment Management
Department: Graduate & Online
Opening Date: 08/06/2026
FLSA: Exempt
Position Summary
The Executive Director of Growth Marketing and Enrollment provides strategic leadership for the marketing, lead generation, and enrollment communications functions supporting Southern Utah University's graduate and online portfolio of approximately 3,700 online students. Reporting to the Associate Vice President for Graduate & Online Programs, this position leads a high-performing enrollment marketing operation that mirrors the capabilities of an Online Program Management (OPM) organization, utilizing data analytics, AI-enabled marketing strategies, and multi-channel campaigns to drive inquiry generation, application growth, and enrollment outcomes.
This position serves as Southern Utah University's chief architect for online enrollment growth, leading an integrated marketing operation that combines data analytics, artificial intelligence, digital demand generation, and student journey optimization to drive sustainable enrollment growth across graduate and online programs. Provides strong leadership and direct supervision of professional staff, student employees, and external marketing partners. Responsible for hiring, training, performance management, and professional development of assigned personnel. This position is intended to function as the equivalent of an internal OPM marketing leader, building and leading an agile, data-driven enrollment marketing operation capable of generating sustainable growth for Southern Utah University's graduate and online portfolio. This position has the option of working remotely with periodic trips to campus. Must live in one of the following states: UT, ID, AZ, NV, TX, WY, CA, IL, AL, FL, CO, PA, WA, DC, AK or TN.
The Director will oversee a team of 4-6 individuals who will implement the functions below. Success will be measured by enrollment outcomes in the following categories:
Total online enrollment
Graduate enrollment
Online undergraduate enrollment
Total student starts
Enrollment by program
Enrollment by marketing source
Essential Functions
  • Strategic Enrollment Marketing Leadership
    • Develop and execute comprehensive enrollment marketing strategies for graduate and online programs.
    • Establish annual lead generation, application, and enrollment targets and create plans to exceed those goals.
    • Serve as the primary marketing strategist for Graduate & Online Programs and provide recommendations regarding new program launches and market opportunities.
  • Digital Demand Generation & Performance Marketing
    • Oversee direct paid and organic digital marketing strategies including Google, Meta, LinkedIn, YouTube, display advertising, SEO, AIO (AI Optimization), and GEO (Generative Experience Optimization).
    • Develop and optimize marketing funnels that move prospective students from awareness to enrollment.
    • Monitor cost-per-lead, cost-per-enrollment, and return-on-investment metrics.
  • CRM Strategy & Enrollment Journey Management
    • Direct the lead CRM communication strategies and automated recruitment journeys.
    • Oversee lead scoring, nurturing campaigns, segmentation strategies, and recruitment workflows.
    • Ensure the building of dashboards and reporting systems that provide real-time enrollment funnel analytics.
  • AI Marketing Innovation & Technology Leadership
    • Direct the implementation and oversee the use of generative AI tools to enhance marketing content, personalization, campaign automation, predictive analytics, and workflow efficiencies.
    • Evaluate emerging technologies and implement scalable solutions that replicate best practices utilized by leading OPM organizations.
    • Champion a culture of innovation and continuous improvement.
  • Leadership & Team Development
    • Provide direct supervision and leadership to marketing, communications, and recruitment personnel, including full-time staff, student employees, and external partners.
    • Establish performance metrics and professional development plans.
  • Cross-Campus Collaboration & Program Consultation
    • Partner with academic leaders across all programs to develop enrollment strategies and compelling value propositions.
    • Collaborate with University Marketing, Admissions, and Information Technology to ensure alignment of institutional and program marketing initiatives.
  • Budget Management & Assessment
    • Manage enrollment marketing budgets and vendor relationships.
    • Continuously analyze campaign performance and reallocate resources to maximize enrollment outcomes.
    • Perform other duties as assigned.

Education & Experience
Minimum Qualifications
  • Bachelor's degree in Marketing, Communications, Business, Higher Education Administration, or related field.
  • Seven or more years of progressive experience in digital marketing, enrollment marketing, lead generation, or student recruitment.
  • At least three years of supervisory and leadership experience.
  • Demonstrated experience managing large-scale digital marketing campaigns and enrollment funnels.
  • Experience with CRM platforms and marketing automation technologies.
  • Strong analytical skills with experience utilizing data visualization and reporting tools.
  • Budget management experience.
  • Excellent written, verbal, interpersonal, and presentation skills.

Preferred Qualifications
  • Master's degree in Marketing, Business Administration, Higher Education, or related field.
  • Experience in graduate, online, or adult learner recruitment.
  • Experience working for or alongside an Online Program Management (OPM) organization.
  • Demonstrated expertise in AI-powered marketing, predictive analytics, and marketing automation.
  • Experience with Salesforce, Slate, Banner, Google Analytics 4, Google Ads, Meta Ads Manager, and other enrollment technology platforms.
  • Experience leading integrated teams responsible for digital marketing, communications, and enrollment management.
    Knowledge, Skills & Abilities.
  • Deep understanding of enrollment marketing and lead generation strategies.
  • Knowledge of emerging trends in higher education marketing and artificial intelligence.
  • Ability to develop and execute data-informed enrollment strategies.
  • Strong project management and organizational skills.
  • Ability to lead cross-functional teams and influence stakeholders.
  • Demonstrated commitment to innovation, customer service, and student success.

Supplemental Information
This position is contingent on funding.
Due to recent changes in H1B visa fees, Southern Utah University is no longer able to sponsor international faculty and staff that require an H1B visa and are currently living outside of the United States.
Southern Utah University does not discriminate on the basis of race, religion, color, national origin, citizenship, sex (including sex discrimination and sexual harassment), sexual orientation, gender identity, age, ancestry, disability status, pregnancy, pregnancy-related conditions, genetic information, military status, veteran status, or other bases protected by applicable law in employment, treatment, admission, access to educational programs and activities, or other University benefits or services. For more information or contact information, please visit
In accordance with Utah State Code 53A-3-410, appointment to this position is contingent upon the successful passing of a background check.
General
01
Do you have 7 years of professional marketing experience?
02
Do you have managerial experience?
Required Question

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