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Customer Marketing Associate Jobs in Utah (NOW HIRING)

The Marketing Associate will be a key player in supporting the firm's strategic go-to-market ... Manage post-event attendee list cleanup and follow-up process with CRM and sales teams for MQL ...

... to serve customers across the new residential, home improvement and light commercial building ... While doing so it is the responsibility of the Direct Marketing Associate to record accurate data ...

Marketing Specialist

Clearfield, UT ยท On-site

$22 - $26/hr

... target customer research. * Help in maintaining and optimizing product offerings throughout all ... Associates Degree in marketing or communications; or five years related experience and/or training ...

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Customer Marketing Associate information

What does a customer marketing associate do?

A Customer Marketing Associate is responsible for developing and executing marketing strategies aimed at existing customers to increase engagement, retention, and loyalty. They often collaborate with sales, product, and customer success teams to create targeted campaigns, analyze customer data, and identify opportunities to enhance the customer experience. Their work may include managing email campaigns, organizing loyalty programs, and gathering feedback to improve products or services. The goal is to drive customer satisfaction and maximize the lifetime value of each customer.

What are the key skills and qualifications needed to thrive as a customer marketing associate, and why are they important?

To thrive as a Customer Marketing Associate, you need a solid grounding in marketing principles, data analysis, and customer engagement strategies, often supported by a bachelor's degree in marketing or a related field. Familiarity with CRM platforms, email marketing tools, marketing automation software, and analytics systems is typically required. Strong communication, creativity, and project management skills help you collaborate across teams and craft compelling customer campaigns. These competencies drive successful marketing initiatives that increase customer retention and brand loyalty.

How does a customer marketing associate typically collaborate with sales and product teams to drive customer engagement?

A Customer Marketing Associate frequently works closely with both sales and product teams to develop targeted campaigns and materials that address customer needs and feedback. This role often involves gathering insights from sales representatives about customer pain points and collaborating with product managers to highlight relevant features or updates in marketing content. Effective communication and cross-functional teamwork are essential, as these partnerships ensure that messaging aligns with both product capabilities and customer expectations, ultimately enhancing customer engagement and satisfaction.

What is the difference between Customer Marketing Associate vs Marketing Coordinator?

AspectCustomer Marketing AssociateMarketing Coordinator
CredentialsTypically requires a bachelor's degree in marketing, communications, or related fieldUsually requires a bachelor's degree in marketing, business, or related area
Work EnvironmentFocuses on customer engagement, loyalty programs, and targeted marketing campaignsSupports overall marketing activities, event planning, and campaign coordination
Employer & Industry UsageCommon in consumer-focused companies, retail, and service industriesUsed across various industries including corporate, non-profit, and agency settings

The Customer Marketing Associate primarily concentrates on engaging existing customers and developing loyalty programs, while the Marketing Coordinator handles broader marketing tasks like campaign support and event planning. Both roles require similar educational backgrounds and are integral to marketing teams, but their focus areas differ based on customer engagement versus overall campaign coordination.

Is a customer marketing associate an entry-level job?

A customer marketing associate position is often considered entry-level, suitable for candidates with basic marketing or customer service skills. It typically requires minimal prior experience and involves tasks like customer communication, data analysis, and campaign support, making it accessible for recent graduates or those new to marketing roles.

What are the most commonly searched types of Customer Marketing jobs in Utah?

The most popular types of Customer Marketing jobs in Utah are:

What job categories do people searching Customer Marketing Associate jobs in Utah look for?

The top searched job categories for Customer Marketing Associate jobs in Utah are:

What cities in Utah are hiring for Customer Marketing Associate jobs?

Cities in Utah with the most Customer Marketing Associate job openings:

Marketing Associate

Armaninollp

Salt Lake City, UT โ€ข Hybrid

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 16 days ago


Job description

At Armanino, you determine your career path. This means it's possible to pursue challenges you are passionate about, in industries you care about.

Armanino is proud to beAmong the top 20 Largest Firms in the Nationand one of theBest Places to Work. We have a community of resources that are ready and willing to support your ideas, build your skills and expand your professional network. We want you to integrate all aspects of your life with your career. At Armanino, we know you don't check-out of life when you check-in at work. That's why we've created a unique work environment where your passions, work, and family & friends can overlap. We want to help you achieve growth by giving you access to a network of smart and supportive people, willing to listen to your ideas.

The Marketing Associate will be a key player in supporting the firm's strategic go-to-market industries. This person will work closely with other marketing team members and key industry, service and geography leaders within the firm. Working alongside an Industry Marketing Leader, this person will develop, coordinate and execute strategic marketing campaigns (inbound (email and webinars), events, website, social, PPC, display, etc.) from initial request through final deliverable. The ideal candidate will have experience working within professional services firms and will understand business-to-business (B2B) marketing.

*This is a hybrid role and you must be near an office location

Job Responsibilities

  • Collaborate effectively with service line and geo marketers to go to market consistently and holistically for your assigned industry

  • Effectively complete content briefs to inform writing resources for creation of web content (articles, case studies, white papers, checklists, landing pages and other digital assets), creative, inbound (email and webinars), events and tradeshows, social and other marketing activities

  • Capable of providing occasional domestic on-site support for client events, trade shows, and other business initiatives.

  • Project manage resources through Marketing resource management system to ensure all assigned marketing project deliverables meet initial goals and deadlines

  • Manage post-event attendee list cleanup and follow-up process with CRM and sales teams for MQL generation and opportunity tracking

  • Evaluate and analyze target lists, ensuring all prospects align with ideal client profile for your assigned industry

  • Build effective and trusted relationships with subject matter experts (SMEs) and other firm leadership

  • Work with sales support team to review materials (sales email copy, presentations, service line sheets and client/target lists) as required

  • Stay current with event, webinar, social and campaign best practices and promote the advancement of new ideas and innovation to both improve the effectiveness and efficiency of marketing efforts

Requirements

  • Minimum 2 years of experience in professional services marketing or B2B marketing

  • Experience using various business technologies including CRM products (Salesforce, Dynamics 365, HubSpot, etc.), reporting tools (PowerBI) and project management systems (Workfront)

  • Ability to travel domestically to provide event support and attend team meetings, as needed.

Preferred Qualifications

  • A Bachelor's degree in marketing, communications or a related field

  • Experience in firm's strategic go-to-market industries: Technology, Manufacturing & Distribution, Nonprofit, Real Estate, Professional Services, Family Office and Private Equity

"Armanino" is the brand name under which Armanino LLP and Armanino Advisory LLC, independently owned entities, provide professional services in an alternative practice structure in accordance with law, regulations, and professional standards. Armanino LLP is a licensed independent CPA firm that provides attest services, and Armanino Advisory LLC and its subsidiary entities provide tax, advisory, and business consulting services. Armanino Advisory LLC and its subsidiary entities are not licensed CPA firms.

Armanino provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Armanino complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Armanino expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Armanino employees to perform their job duties may result in discipline up to and including discharge.

Armanino does not accept unsolicited candidates, referrals, or resumes from any staffing agency, recruiting service, sourcing entity, or third-party paid service at any time. Any referrals, resumes, or candidates submitted to Armanino or any employee or owner of Armanino without a pre-existing agreement signed by both parties covering the submission will be considered the property of Armanino and not subject to any fees or charges. For existing agreements, a role must be approved and open to external search; otherwise, unsolicited and unapproved submittals and referrals will be considered Armanino property and free of fees. In addition, Talent Acquisition is the sole point of contact, and contacting others in our organization without Talent Acquisition's knowledge will result in termination of contract.

Certain states require us to disclose the pay range and benefits summary for job openings. For New York residents and Southern California residents, the compensation range for this position: $65,000 - $93,500. For Northern California residents, the compensation range for this position: $68,000 - $97,800. Compensation may vary based on skills, role, and location. Eligible employees at certain levels can participate in a discretionary long-term financial incentive plan, subject to plan participation rules.

Armanino has a robust offering of benefits, including:

  • Medical, dental, vision

  • Generous PTO plan and paid sick time

  • Flexible work arrangements

  • 401K with Profit Sharing

  • Wellness program

  • Generous parental leave

  • 11 paid holidays

For positions based in San Francisco, consistent with the SF Fair Chance Ordinance, an arrest and conviction record will not automatically disqualify a qualified applicant from consideration.

For Individuals who would be working within the City of Los Angeles, Armanino will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance

To view our Consumer Notice at Collection for job applicants, please visit: https://www.armanino.com/terms/ccpa-employee-notice/

We have a community of resources that are ready and willing to support your ideas, build your skills and expand your professional network.