Partner with Customer Success Managers and Account Managers to support expansion strategies through adoption insights and business outcome alignment. * Analyze product utilization trends and ...
Partner with Customer Success Managers and Account Managers to support expansion strategies through adoption insights and business outcome alignment. * Analyze product utilization trends and ...
Identifies customer buying motivations, value drivers, market trends, and competitive dynamics through market research, customer insight, and competitive analysis. Collaborates with cross-functional ...
Identifies customer buying motivations, value drivers, market trends, and competitive dynamics through market research, customer insight, and competitive analysis. Collaborates with cross-functional ...
Marketing Manager (2026-120)
Kirkland, WA · On-site
Identifies customer buying motivations, value drivers, market trends, and competitive dynamics through market research, customer insight, and competitive analysis. Collaborates with cross-functional ...
Marketing Manager (2026-120)
Kirkland, WA · On-site
Identifies customer buying motivations, value drivers, market trends, and competitive dynamics through market research, customer insight, and competitive analysis. Collaborates with cross-functional ...
Marketing Manager (2026-120)
Kirkland, WA · On-site
Identifies customer buying motivations, value drivers, market trends, and competitive dynamics through market research, customer insight, and competitive analysis. * Collaborates with cross ...
Marketing Manager (2026-120)
Kirkland, WA · On-site
Identifies customer buying motivations, value drivers, market trends, and competitive dynamics through market research, customer insight, and competitive analysis. * Collaborates with cross ...
... analysis and customer insight Travel Requirements Up to 60% Job Posting End Date The salary range for this position is: $77,000 - $202,000. Actual compensation within the range will be dependent upon ...
... analysis and customer insight Travel Requirements Up to 60% Job Posting End Date The salary range for this position is: $77,000 - $202,000. Actual compensation within the range will be dependent upon ...
Identifies customer buying motivations, value drivers, market trends, and competitive dynamics through market research, customer insight, and competitive analysis. * Collaborates with cross ...
Identifies customer buying motivations, value drivers, market trends, and competitive dynamics through market research, customer insight, and competitive analysis. * Collaborates with cross ...
Head of Product Marketing
Kirkland, WA · On-site
$180 - $220/hr
... customer insights, market trends, and competitive intelligence. * Lead, mentor, and grow a small ... Lead analyst relations strategy and execution, including briefings, submissions, and positioning ...
Head of Product Marketing
Kirkland, WA · On-site
$180 - $220/hr
... customer insights, market trends, and competitive intelligence. * Lead, mentor, and grow a small ... Lead analyst relations strategy and execution, including briefings, submissions, and positioning ...
Sr. Financial Analyst - CS Service Design, Customer Service Finance
Seattle, WA · On-site
$97K - $121K/yr
Key job responsibilities - Lead financial analysis for Customer experience improvement projects ... If you thrive in simplifying the complex, deriving insights from numbers, and enabling teams to ...
Sr. Financial Analyst - CS Service Design, Customer Service Finance
Seattle, WA · On-site
$97K - $121K/yr
Key job responsibilities - Lead financial analysis for Customer experience improvement projects ... If you thrive in simplifying the complex, deriving insights from numbers, and enabling teams to ...
Marketing Data Scientist
Bellevue, WA · On-site
The Marketing Data Scientist will need to partner cross-functionally with marketing, customer insights, analytics, regulatory, and external agencies to deliver actionable insights that improve ...
Marketing Data Scientist
Bellevue, WA · On-site
The Marketing Data Scientist will need to partner cross-functionally with marketing, customer insights, analytics, regulatory, and external agencies to deliver actionable insights that improve ...
Marketing Data Scientist
Bellevue, WA · On-site
The Marketing Data Scientist will need to partner cross-functionally with marketing, customer insights, analytics, regulatory, and external agencies to deliver actionable insights that improve ...
Marketing Data Scientist
Bellevue, WA · On-site
The Marketing Data Scientist will need to partner cross-functionally with marketing, customer insights, analytics, regulatory, and external agencies to deliver actionable insights that improve ...
Marketing Data Scientist
Bellevue, WA · On-site
The Marketing Data Scientist will need to partner cross-functionally with marketing, customer insights, analytics, regulatory, and external agencies to deliver actionable insights that improve ...
Marketing Data Scientist
Bellevue, WA · On-site
The Marketing Data Scientist will need to partner cross-functionally with marketing, customer insights, analytics, regulatory, and external agencies to deliver actionable insights that improve ...
Marketing Data Scientist
Bellevue, WA · On-site
The Marketing Data Scientist will need to partner cross-functionally with marketing, customer insights, analytics, regulatory, and external agencies to deliver actionable insights that improve ...
Marketing Data Scientist
Bellevue, WA · On-site
The Marketing Data Scientist will need to partner cross-functionally with marketing, customer insights, analytics, regulatory, and external agencies to deliver actionable insights that improve ...
... into the insights that power strategic decisions across Sales, Marketing, Customer Success, and ... The Revenue Operations Analyst, Analytics & Insights, owns performance reporting, business review ...
... into the insights that power strategic decisions across Sales, Marketing, Customer Success, and ... The Revenue Operations Analyst, Analytics & Insights, owns performance reporting, business review ...
... analysis, using data-driven insights to influence decision-making and prioritize initiatives that deliver meaningful customer impact. • Identify, engage, and collaborate with cross-functional ...
... analysis, using data-driven insights to influence decision-making and prioritize initiatives that deliver meaningful customer impact. • Identify, engage, and collaborate with cross-functional ...
Revenue Operations Analyst
Seattle, WA · On-site
... into the insights that power strategic decisions across Sales, Marketing, Customer Success, and ... The Revenue Operations Analyst, Analytics & Insights, owns performance reporting, business review ...
Revenue Operations Analyst
Seattle, WA · On-site
... into the insights that power strategic decisions across Sales, Marketing, Customer Success, and ... The Revenue Operations Analyst, Analytics & Insights, owns performance reporting, business review ...
Data Analyst
Auburn, WA · On-site
$70K - $140K/yr
... align insights with business objectives. Support customer-facing presentations with data ... Strong analytical thinking with the ability to turn data into actionable insights * Excellent ...
Quick apply
Data Analyst
Auburn, WA · On-site
$70K - $140K/yr
... align insights with business objectives. Support customer-facing presentations with data ... Strong analytical thinking with the ability to turn data into actionable insights * Excellent ...
Product & Customer Experience Insights Manager, Customer Experience and Business Trends
Seattle, WA · On-site
... analysis, recommendations, and presenting to senior management • Personally execute the research ... insight documents that tell the story of the data to influence senior leaders - not BRDs or purely ...
Product & Customer Experience Insights Manager, Customer Experience and Business Trends
Seattle, WA · On-site
... analysis, recommendations, and presenting to senior management • Personally execute the research ... insight documents that tell the story of the data to influence senior leaders - not BRDs or purely ...
Analyst, Media Analytics
Seattle, WA · On-site
Job Category Marketing & Communications Job Details About Salesforce Salesforce is the #1 AI CRM, ... What You'll Do Audience Analytics & Performance Insights Lead the Audience Analytics workstream ...
Analyst, Media Analytics
Seattle, WA · On-site
Job Category Marketing & Communications Job Details About Salesforce Salesforce is the #1 AI CRM, ... What You'll Do Audience Analytics & Performance Insights Lead the Audience Analytics workstream ...
Go-To-Market Analyst
Seattle, WA · On-site
... into the insights that power strategic decisions across Sales, Marketing, Customer Success, and ... The Revenue Operations Analyst, Analytics & Insights, owns performance reporting, business review ...
Go-To-Market Analyst
Seattle, WA · On-site
... into the insights that power strategic decisions across Sales, Marketing, Customer Success, and ... The Revenue Operations Analyst, Analytics & Insights, owns performance reporting, business review ...
Data Analyst
Redmond, WA · On-site
$113K - $187K/yr
In the Customer Service & Support (CSS) team, we are looking for a Data Analyst with a passion for delivering data-driven insights that enable better business decisions. In this role, you will design ...
Data Analyst
Redmond, WA · On-site
$113K - $187K/yr
In the Customer Service & Support (CSS) team, we are looking for a Data Analyst with a passion for delivering data-driven insights that enable better business decisions. In this role, you will design ...
Customer Insight Analyst information
What does a customer insight analyst do?
What is the difference between Customer Insight Analyst vs Market Research Analyst?
| Aspect | Customer Insight Analyst | Market Research Analyst |
|---|---|---|
| Required Credentials | Bachelor's in Marketing, Business, or related field; often certifications in data analysis | Bachelor's in Marketing, Business, or related field; certifications in research methods |
| Work Environment | Data-driven teams within marketing or customer experience departments | Research firms or corporate marketing departments |
| Employer & Industry Usage | Retail, e-commerce, finance, and service industries focusing on customer behavior | Consumer goods, advertising, and consulting firms analyzing market trends |
| Search & Comparison Intent | Understanding customer behavior and preferences | Analyzing market trends and consumer demand |
The main difference is that a Customer Insight Analyst focuses on understanding customer behaviors and preferences to improve products and services, while a Market Research Analyst studies broader market trends and consumer demand to inform strategic decisions. Both roles require similar educational backgrounds and are used across various industries, but their focus areas differ.
How to become a customer insight analyst?
How does a customer insight analyst collaborate with other departments?
What do you need to be a customer insight analyst?
What skills and qualifications are needed to be a customer insight analyst?

Full-time
Medical, Dental, Vision, Life, PTO
Posted 22 days ago
Job description
Organizations everywhere struggle under the crushing costs and complexities of "solutions" that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software has become a blocker instead of ways to get work done.
There's another option. Freshworks. With a fresh vision for how the world works.
At Freshworks, we build uncomplicated service software that delivers exceptional customer and employee experiences. Our enterprise-grade solutions are powerful, yet easy to use, and quick to deliver results. Our people-first approach to AI eliminates friction, making employees more effective and organizations more productive. Over 72,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks' customer experience (CX) and employee experience (EX) software to fuel customer loyalty and service efficiency. And, over 4,500 Freshworks employees make this possible, all around the world.
Fresh vision. Real impact. Come build it with us.
Job Description
The Customer Success Engineer (CSE) serves as a strategic advisor and product subject matter expert (SME), helping customers maximize business outcomes from their Freshworks investment. Operating at the intersection of Customer Success, Product Expertise, Operational Transformation, and AI Innovation, CSEs partner with customers to drive product adoption, accelerate value realization, support revenue growth, mitigate customer risk, and influence product evolution through strategic customer insights.
The CSE role directly contributes to the six strategic pillars of the Global Solutions organization: Create Demand, Increase Win Probability, Expand Accounts, Scale the Revenue Engines, Protect Revenue & People.
Core Responsibilities
1. Create Demand
Support customer engagement activities that create awareness, demonstrate value, and generate future opportunities.
Responsibilities
- Conduct workflow audits, discovery sessions, operational assessments, and stakeholder workshops to understand customer requirements and identify improvement opportunities.
- Participate in webinars, customer communities, advisory boards, executive roundtables, and thought leadership initiatives.
- Promote AI best practices, customer use cases, and success frameworks that demonstrate measurable business value and generate customer interest.
2. Increase Win Probability
Position Freshworks as a trusted strategic partner by providing consultative guidance and industry expertise.
Responsibilities
- Act as a strategic advisor on industry trends, AI innovation, service management evolution, and digital workplace transformation.
- Develop and showcase customer success stories, transformation journeys, and measurable business outcomes.
- Provide consultative guidance across ITSM, ESM, ITAM, and ITOM capabilities, aligning platform capabilities with business outcomes such as:
- Enhanced employee and customer experiences
- Increased self-service adoption
- Data-driven decision making
- Productivity improvements
- Operational efficiency
3. Expand Accounts
Drive customer adoption and identify opportunities for long-term growth.
Responsibilities
- Partner with Customer Success Managers and Account Managers to support expansion strategies through adoption insights and business outcome alignment.
- Analyze product utilization trends and recommend initiatives that improve platform adoption and support revenue growth.
- Provide strategic recommendations that align customer objectives with long-term transformation initiatives.
- Guide customers on embedding AI into workflows, self-service experiences, automation strategies, and employee support operations.
- Improve AI adoption and value realization by helping customers achieve measurable business outcomes.
4. Scale the Revenue Engines
Develop scalable programs, assets, and operational best practices that increase organizational effectiveness.
Responsibilities
- Build scalable enablement assets, including: Playbooks, Best practice guides, Maturity models, Adoption frameworks, FAQs, Dashboards, ROI methodologies.
- Lead workshops, webinars, and enablement programs that can be reused across customer segments and internal teams.
- Standardize customer engagement methodologies and value realization practices.
- Consolidate customer insights, adoption trends, feature requests, and operational challenges to influence product strategy and roadmap prioritization.
- Participate in product reviews, beta programs, steering committees, and strategic customer initiatives.
- Identify and implement AI-driven efficiencies that improve productivity, accelerate execution, and enhance team scalability.
5. Protect Revenue
Drive proactive customer engagement to improve adoption, reduce risk, and support retention.
Responsibilities
- Partner with Customer Success Managers and Account Managers on retention strategies through proactive engagement and adoption planning.
- Identify adoption barriers, utilization gaps, operational inefficiencies, and customer risks using data-driven analysis.
- Monitor customer health indicators, operational performance metrics, and adoption trends to proactively address risks.
- Support at-risk account mitigation through Technical consultation, Workflow optimization, Solution recommendations and Executive alignment
- Collaborate with the Risk Steering Committee by providing customer insights and contributing to mitigation strategies.
6. People
Contribute to organizational excellence while fostering collaboration and continuous learning.
Responsibilities
- Support organizational initiatives that drive business impact and operational excellence.
- Enable customer-facing teams through coaching, knowledge sharing, and technical enablement.
- Foster a culture of continuous learning, innovation, accountability, and customer obsession.
- Collaborate effectively across Go-to-Market (GTM) teams to drive strategic programs and organizational priorities.
- Continuously build AI expertise while contributing to team-wide AI initiatives and
Qualifications
Experience
- 5+ years of experience in Customer Success, Solutions Engineering, Technical Consulting, Service Management, or related customer-facing roles.
- Experience conducting workshops, process consultations, enablement sessions, and executive-level customer engagements.
- Proven experience collaborating cross-functionally with Product, Engineering, Support, Sales, and Customer Success organizations.
Technical & Domain Expertise
- Working knowledge of ITIL principles and service management best practices (ITIL certification preferred).
- Strong understanding of Employee Service Management (ESM), workflow automation, operational transformation, and digital workplace processes.
- Experience working with enterprise SaaS platforms related to service management, workflow orchestration, employee experience, or operational support systems.
- Deep understanding of workflow optimization, automation, integrations, analytics, and AI-enabled operational experiences.
Business & Consulting Skills
- Strong analytical skills with the ability to interpret customer health indicators, adoption metrics, and operational performance trends.
- Excellent communication, presentation, and stakeholder management skills with the ability to engage both technical and executive audiences.
- Demonstrated ability to influence product direction through structured customer feedback and strategic insights.
Additional Information
- Willingness to travel up to 30%, based on business needs.
- Compensation Package
$150,000 - $185,000 Base Salary. This role is also eligible for variable compensation.
Freshworks offers multiple options for dental, medical, vision, disability and life insurances. ESPP, flexible PTO, flexible spending, commuter benefits and wellness benefits are also offered. Freshworks also offers adoption and parental leave benefits.
At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business.
At Freshworks, we have fostered an environment that enables everyone to find their true potential, purpose, and passion, welcoming colleagues of all backgrounds, genders, sexual orientations, religions, and ethnicities. We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant, richer environment that boosts the goals of our employees, communities, and business. Fresh vision. Real impact. Come build it with us.
At Freshworks, we have fostered an environment that enables everyone to find their true potential, purpose, and passion, welcoming colleagues of all backgrounds, genders, sexual orientations, religions, and ethnicities. We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant, richer environment that boosts the goals of our employees, communities, and business. Fresh vision. Real impact. Come build it with us.
At Freshworks, we have fostered an environment that enables everyone to find their true potential, purpose, and passion, welcoming colleagues of all backgrounds, genders, sexual orientations, religions, and ethnicities. We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant, richer environment that boosts the goals of our employees, communities, and business. Fresh vision. Real impact. Come build it with us.