ZipRecruiter

Log In

1

Cultural Strategist Jobs (NOW HIRING)

H/L Agency

Sr. Strategist

Oakland, CA · On-site

$139K - $180K/yr

Bring Culture, Insights, and Strategy Together At H/L, we believe meaningful marketing begins with understanding people - their experiences, behaviors, communities, and culture. We are looking for a ...

H&L Partners

Sr. Strategist

Oakland, CA · On-site

$100 - $125/hr

H/L is currently searching for a Sr. Strategist Bring Culture, Insights, and Strategy Together At H/L, we believe meaningful marketing begins with understanding people -- their experiences, behaviors ...

MKG Productions, LLC

Sr Strategist

Manhattan, NY

$100K - $140K/yr

From moments to movements, our work breaks through culture by connecting brands with their people ... OVERVIEW OF THE ROLE MKG is seeking a Senior Strategist to drive insight led thinking across key ...

VaynerMedia LLC

Relevance Strategist

Los Angeles, CA · On-site

$130K - $169K/yr

Overall Purpose Strategy at VaynerMedia provides a crucial perspective on business dynamics ... We are a human-centric, culture-obsessed discipline that dives deep into audience insights, media ...

Omnicom

Strategist

New York, NY · Hybrid

$132K - $171K/yr

Strategy and Planning Job Subfunction: Account Planning and Brand Planning Wildtype is a sister ... Leverage internal culture-monitoring tools for quality triggers that show relevance to agency ...

Interactive Strategies

$100 - $125/hr

Are you a strategic thinker who loves uncovering deep insights about audiences and translating them ... We have a simple motto when it comes to company culture, "Everyone deserves to come to work and be ...

Landor

Strategist

Cincinnati, OH · Hybrid

$65K - $85K/yr

Landor is looking for a Strategist to join our Cincinnati studio. Could this be you? We are Landor ... culture of respect where everyone belongs and can progress in their careers. #LI-DNI #LI-DNP

Landor

Strategist

Chicago, IL · Hybrid

$65K - $85K/yr

Landor is looking for a Strategist to join our Chicago studio. Could this be you? We are Landor ... culture of respect where everyone belongs and can progress in their careers. #LI-DNI #LI-DNP

New

Omnicom

Strategist

New York, NY · On-site

$132K - $171K/yr

Strategy and Planning Job Subfunction: Account Planning and Brand Planning Wildtype is a sister ... Leverage internal culture-monitoring tools for quality triggers that show relevance to agency ...

VaynerMedia LLC

Relevance Strategist

New York, NY · Hybrid

$132K - $171K/yr

We are a human-centric, culture-obsessed discipline where we dive deep into audience insights, platform trends, cultural shifts, and tech innovations that inform our strategic recommendations. Our ...

Klick

Medical Strategist

Philadelphia, PA · Hybrid

$122K - $158K/yr

... culture as a Great Place to Work, Best Workplace for Women, Best Workplace for Inclusion, Most ... About our Medical Strategy Craft The Medical Strategy craft brings scientific rigor and clinical ...

Klick Health

Medical Strategist

Philadelphia, PA · Hybrid

$122K - $158K/yr

... culture as a Great Place to Work, Best Workplace for Women, Best Workplace for Inclusion, Most ... About our Medical Strategy Craft The Medical Strategy craft brings scientific rigor and clinical ...

Webstacks

Web Strategist

San Diego, CA · On-site

$70K - $90K/yr

Culture. Culture. Ego? At Webstacks, we've never heard of it! We are all on the same mission ... As a strategist, you are at the epicenter of website projects at Webstacks. Many other team members ...

Stagwell Global LLC

Brand Strategist

Minneapolis, MN · On-site +1

Spot meaningful patterns across culture, data, and behavior, and develop insights that directly ... Produce clear strategic artifacts (briefs, maps, frameworks) and use AI and traditional craft tools ...

previous pagenext page

Showing results 21-40

All JobsCultural Strategist Jobs

Cultural Strategist information

See salary details

$45K

$139.9K

$177.5K

How much do cultural strategist jobs pay per year?

As of Sep 7, 2026, the average yearly pay for cultural strategist in the United States is $139,867.00, according to ZipRecruiter salary data. Most workers in this role earn between $121,500.00 and $157,000.00 per year, depending on experience, location, and employer.

What is a cultural strategist?

A Cultural Strategist analyzes cultural trends, consumer behaviors, and societal shifts to help brands and organizations connect authentically with their audiences. They use research, data, and creative insights to develop strategies that align with cultural movements, ensuring relevance and impact. Their work often involves trend forecasting, brand positioning, and storytelling to drive engagement.

What are some common challenges a cultural strategist might face in their role?

Cultural Strategists often encounter the challenge of staying updated on rapidly shifting cultural trends and consumer behaviors across diverse demographics. Balancing creative insights with data-driven recommendations can require both analytical rigor and imaginative thinking. Additionally, they often need to bridge gaps between creative teams, clients, and stakeholders to ensure strategies are both innovative and practical. Navigating these complexities is a core part of the role and provides ample opportunity for professional growth and cross-functional collaboration.

What are the key skills and qualifications needed to thrive as a cultural strategist, and why are they important?

To thrive as a Cultural Strategist, you need expertise in cultural analysis, market research, brand strategy, and often a background in anthropology, sociology, or communications. Familiarity with data analytics tools, trend forecasting software, and research platforms is important for gathering and interpreting cultural insights. Excellent cross-cultural communication, creativity, and persuasive storytelling are essential soft skills that distinguish top performers. These skills enable Cultural Strategists to identify emerging trends, connect with diverse audiences, and develop strategies that drive meaningful brand engagement.

What does a cultural strategist do?

A cultural strategist analyzes societal trends, values, and behaviors to help organizations develop authentic brand messaging and engagement strategies. They often conduct research, interpret cultural insights, and collaborate with marketing or creative teams to align initiatives with target audiences' cultural contexts.
More about Cultural Strategist jobs

What cities are hiring for Cultural Strategist jobs?

Cities with the most Cultural Strategist job openings:

What are the most commonly searched types of Cultural Strategist jobs?

The most popular types of Cultural Strategist jobs are:

What states have the most Cultural Strategist jobs?

States with the most job openings for Cultural Strategist jobs include:

What job categories do people searching Cultural Strategist jobs look for?

The top searched job categories for Cultural Strategist jobs are:

Cultural Strategist jobs near you
Infographic showing various Cultural Strategist job openings in the United States as of August 2026, with employment types broken down into 2% As Needed, 74% Full Time, 21% Part Time, 1% Temporary, and 2% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $139,867 per year, or $67.2 per hour.

Sr. Strategist

H/L Agency

Oakland, CA • On-site

$139K - $180K/yr

Full-time

Re-posted 8 days ago

Job description

Bring Culture, Insights, and Strategy Together
At H/L, we believe meaningful marketing begins with understanding people - their experiences, behaviors, communities, and culture. We are looking for a Senior Strategist to help bring these perspectives into integrated campaigns for automotive, lifestyle, insurance, and other consumer brands.
Working closely with the Director of Multicultural Marketing, this role will help translate cultural and consumer insights into strategic recommendations, campaign approaches, and meaningful brand experiences across channels. The ideal candidate brings experience in strategy, communications planning, or integrated marketing and knows how to connect insights, creativity, and collaboration to develop work that resonates with diverse audiences.
As a member of the multicultural marketing team, you'll partner with account, creative, media, social, and production teams to help shape culturally relevant work and support the development of impactful client solutions.
This is a hybrid role, with both office-based work at the H/L Oakland, CA office and remote work.
Your Role and Impact
Creating Connections Through Culture
  • Partner with multicultural marketing leadership to support strategic development across client work
  • Bring cultural insights and audience understanding into campaign recommendations and brand storytelling
  • Collaborate with cross-functional teams to develop integrated marketing solutions across channels
  • Contribute to proactive planning and opportunities that strengthen multicultural thinking across the agency
  • Help deliver meaningful work across consumer categories and brands

Develop Strategic Thinking
  • Partner with the Director of Multicultural Marketing to develop strategic briefs, messaging frameworks, and campaign points of view that connect business goals with consumer needs. Translate cultural, behavioral, and audience insights into actionable recommendations
  • Identify opportunities to strengthen brand relevance through culturally informed strategies

Shape Integrated Campaigns
  • Help bring culturally relevant campaigns to life by collaborating with creative, media, social, production, and account teams across brand, social, influencer, experiential, and media channels.
  • Partner with cross-functional teams to bring strategic ideas from concept through execution
  • Help build connected storytelling approaches across paid, owned, earned, and social platforms

Drive Insights & Optimization
  • Analyze audience, media, and campaign performance insights to identify opportunities for improvement
  • Apply cultural, audience, and performance insights to inform recommendations, optimize campaign approaches, and uncover opportunities to strengthen brand connections.
  • Stay connected to evolving cultural trends, consumer behaviors, and platform dynamics

Strengthen Client & Agency Impact
  • Support day-to-day strategy development across campaigns and initiatives by helping translate direction, insights, and objectives into actionable recommendations
  • Collaborate with cross-functional teams to ensure multicultural considerations are thoughtfully integrated into both multicultural and broader market opportunities
  • Support proactive planning efforts that strengthen culturally relevant work across the agency
  • Partner with the Director of Multicultural Marketing to support strategic planning and campaign development
  • Contribute cultural and audience perspectives to client conversations, campaign planning, and agency initiatives

Your Strategic Expertise
We're looking for someone with hands-on experience in strategy, cultural insights, and integrated marketing who can translate consumer understanding into actionable recommendations and impactful campaign approaches.
You have:
  • 5+ years of experience in strategy, communications planning, brand planning, or integrated marketing within an advertising, media, or creative agency environment
  • Experience developing strategic recommendations, briefs, and campaign frameworks
  • Strong understanding of multicultural audiences, including AACM, ACM, and HCM communities, at local and national levels
  • Ability to connect qualitative and quantitative insights to meaningful marketing strategies
  • Experience collaborating with creative and media teams throughout campaign development
  • Strong understanding of media ecosystems, audience segmentation, platform behaviors, and performance metrics
  • Strong communication and presentation skills

Preferred Experience
You may also bring:
  • Experience with automotive, lifestyle, QSR, retail, insurance, or other consumer brands
  • Experience navigating cultural nuance, identity dynamics, and acculturation
  • Experience working across both multicultural and general market campaigns

Bonus Experience
  • Spanish-language fluency or additional multilingual capabilities
  • Ability to support primary research in brand studies and consumer behavior

Join Us!
If you're passionate about bringing cultural insights, strategic thinking, and strong collaboration together to create meaningful marketing experiences, we'd love to hear from you. Join a team where you'll help shape impactful work, partner across disciplines, and contribute to campaigns that connect brands with diverse audiences.
For SF Bay Area / California-based candidates: H/L provides projected compensation ranges for each position as an estimate of the company's reasonable pay range for the role. The salary range for this position is expected to be between 90,000 - 115,000 annually. Actual compensation offered to a successful candidate will be determined based on a variety of factors, including the scope and responsibilities of the role, the candidate's experience and qualifications, budget considerations, internal pay equity, geographic location, and market compensation data for similar positions. Compensation for the candidates outside of California is based on the same factors and varies by geographic area.
About H/L Agency
Since 1985, H/L has been fiercely independent and making Momentum. Our strengths include local and national media activations, creative development, insights and analytics, full-scale digital and video production, multicultural marketing, and PR.
We're headquartered in Oakland, California, with people in 20 states and offices in Atlanta, Miami, Phoenix, and St. Louis. What unites H/Lers across the country is a common drive-to pioneer new ways to push clients' businesses forward and serve the communities we call home. Learn more at www.hl.agency.
H/L participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I-9 is completed. For more information on E-Verify, please refer to the following attachments: EVerify Participation & IER Right to Work.

Apply