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Creator Partnership Manager Jobs in California (NOW HIRING)

Stay current on creator, platform, and consumer trends to identify new partnership opportunities. Creator Relationship Management * Identify, recruit, negotiate, onboard, and manage creator ...

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Creator Partnership Manager information

What is a Creator Partnership Manager?

A Creator Partnership Manager is a professional responsible for building and maintaining relationships between a company and content creators, such as influencers, YouTubers, or social media personalities. They identify potential creators to collaborate with, negotiate partnership deals, and help creators maximize their impact through campaigns or brand initiatives. Their goal is to ensure mutually beneficial relationships that help both the company and the creators grow their audiences and achieve their objectives.

What are the key skills and qualifications needed to thrive as a Creator Partnership Manager?

To thrive as a Creator Partnership Manager, you need a strong background in influencer marketing, relationship management, and an understanding of digital content trends, often supported by a degree in marketing, communications, or a related field. Familiarity with influencer marketing platforms, social media analytics tools, and CRM systems is typically required. Excellent interpersonal skills, strategic thinking, and adaptability help you build lasting partnerships and drive campaign success. These skills are vital for effectively identifying, engaging, and nurturing creator relationships that contribute to brand growth and innovation.

What are some common challenges faced by a Creator Partnership Manager when building and maintaining relationships with content creators?

As a Creator Partnership Manager, one common challenge is balancing the diverse needs and expectations of creators while aligning them with the company's goals. Creators often have unique content styles, schedules, and audience demands, which may not always perfectly match partnership objectives. Additionally, managing multiple relationships simultaneously requires strong communication and organizational skills to ensure timely responses and effective collaboration. Navigating contract negotiations and performance metrics can also be complex, but building trust and providing value to creators is key to long-term success.

What is the difference between Creator Partnership Manager vs Content Strategist?

AspectCreator Partnership ManagerContent Strategist
Required CredentialsExperience in influencer marketing, partnership management, communication skillsMarketing or communications degree, content creation experience, analytical skills
Work EnvironmentCollaborates with creators, marketing teams, and brand managersWorks with marketing teams, content creators, and data analysts
Employer & Industry UsageSocial media platforms, digital marketing agencies, brandsMedia companies, marketing agencies, brands
Search & Comparison IntentPeople comparing partnership roles with content planning rolesPeople exploring content planning vs partnership roles

The Creator Partnership Manager focuses on building and maintaining relationships with content creators to promote brand collaborations. In contrast, a Content Strategist develops overall content plans and strategies to engage audiences. While both roles require marketing knowledge and communication skills, the Partnership Manager emphasizes relationship management, whereas the Content Strategist concentrates on content planning and execution.

What are popular job titles related to Creator Partnership Manager jobs in California?

For Creator Partnership Manager jobs in California, the most frequently searched job titles are:

What job categories do people searching Creator Partnership Manager jobs in California look for?

The top searched job categories for Creator Partnership Manager jobs in California are:

What cities in California are hiring for Creator Partnership Manager jobs?

Cities in California with the most Creator Partnership Manager job openings:

Infographic showing various Creator Partnership Manager job openings in California as of August 2026, with employment types broken down into 85% Full Time, 14% Part Time, and 1% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution.

Creator Partnership Manager

SAMYANG AMERICA INC

Los Angeles, CA • On-site

$90K - $120K/yr

Full-time

Re-posted 24 days ago


Key responsibilities

  • Identify, source, recruit, onboard, and manage relationships with creators and influencers across social media platforms.

  • Coordinate and execute creator and influencer campaigns from outreach to post-campaign analysis.

  • Negotiate partnership terms, rates, and deliverables with creators and develop strategic relationships with influencer and creator agencies.


Job description

About Popow

Popow (https://popow.ai) is an AI-powered creator platform connecting micro and nano TikTokers (1K–50K followers) with brands to produce viral, authentic content at scale.

Born from Samyang Foods’s innovation initiative, Popow now operates independently to accelerate the creator economy opportunity, helping creators turn ideas into income and helping brands launch organic, data-driven viral campaigns without agency overhead.



Role Summary

As the Creator Partnership Manager, you’ll lead Popow’s creator growth and partnership strategy.

You’ll develop and scale Popow’s creator network by identifying, sourcing, onboarding, and managing relationships with creators across various social media platforms and aligning community growth with Popow’s creative and campaign strategy. You will act as a bridge between creators and the company – developing partnership strategies, negotiating deals, coordinating campaigns, and ensuring mutual success.

You’ll also collaborate with a pool of influencer and creator agencies to identify partnership opportunities that expand Popow’s creator ecosystem and campaign reach.

This role requires a mix of relationship management, business development, and creative strategy skills.



 What You’ll Do

As the Creator Partnership Manager, you will play a key role in building and expanding Project Piehands’ creator network.

  • Identify, source, recruit, and onboard creators (outbound + inbound) and influencers aligned with the company’s brand, audience, and strategic goals.

  • Manage day-to-day relationships with creators, ensuring clear communication, support, and long-term retention.

  • Service as a main point of contact for creator inquiries, partnership needs, and collaboration opportunities.

  • Negotiate partnership terms, rates, and deliverables with creators.

  • Coach creators on content playbooks, creative best practices, and platform features.

  • Run creator enablement programs (workshops, group calls, seminars) and 1:1 support.

  • Collaborate with Growth/Marketing/Product Team to design and execute partnership campaigns and incentives.

  • Monitor creator performance and provide insights to enhance creator success on the platform.

  • Coordinate influencer and creator campaigns end-to-end from outreach and briefing to execution and post-campaign analysis.

  • Track key performance metrics and provide insights and recommendations for improvement.

  • Ensure content deliverables meet brand standards and partnership objectives.

  • Develop strategic relationships with influencer and creator agencies to drive partnership opportunities that expand Popow’s creator community through joint campaigns that boost creator acquisition and engagement.

  • Stay updated on trends in the creator economy, social media, and digital marketing landscapes.

  • Research and evaluate new platforms, creator tools, and partnership models.



What You’ll Bring
  • 3–5+ years of experience in creator partnerships, talent management, or influencer marketing (preferably within a media, social, or tech startup environment)

  • Proven ability to source, recruit, and manage creators across social platforms—especially TikTok

  • Strong relationship-building, communication, and negotiation skills

  • Experience using data and insights to optimize creator performance and engagement

  • A deep understanding of creator culture, trends, and platform dynamics

  • Experience collaborating with creator or influencer agencies to drive partnership opportunities, joint campaigns, and creator community growth



Nice to have
  • Experience launching new products or platforms in the US market

  • Deep knowledge and interest in TikTok or short-form video platforms and trends

  • Familiarity with creator analytic tools and performance optimization strategies

  • Background in community building or managing ambassador/creator programs at scale

  • Network of creator or influencer agencies, with ability to identify and activate partnership opportunities



Why Join Us