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Creative Asset Manager Jobs in Michigan (NOW HIRING)

Whirlpool

Digital Asset Manager

Benton Harbor, MI · On-site

... Creative Suite and Jira Preferred skills and experiences * Metadata Expertise: Experience in ... Digital Asset Manager Location_formattedLocationLong: Benton Harbor, Michigan US

Whirlpool

Digital Asset Manager

Benton Harbor, MI · Hybrid

Workflow & Process Management: Overseeing the asset routing and approval process and documenting ... Creative Suite and Jira Preferred skills and experiences * Metadata Expertise: Experience in ...

EOTECH

Creative Marketing Specialist

Plymouth, MI · On-site

The ideal candidate is highly organized, comfortable managing multiple projects simultaneously, and eager to contribute across a variety of creative disciplines. ESSENTIAL FUNCTIONS Creative Asset ...

Stellantis

Digital Media Specialist

Auburn Hills, MI · On-site

The ideal candidate is both analytical and creative as well as comfortable managing campaigns and performance data while also contributing to creative briefing, asset development, and ongoing ...

Homedics

Senior Brand Manager

Walled Lake, MI

Collaborate with creative teams to develop required program assets * Lead program design and ... Identify, select, and manage agency partners (strategy and media) * Influence brand positioning

Homedics

Senior Brand Manager

Commerce Township, MI · On-site

... idea, creative assets, media planning, etc.) Collaborate with creative teams to develop required ... manage agency partners (strategy and media) Influence brand positioning Oversee the processes for ...

Homedics

Senior Brand Manager

Commerce Township, MI

... idea, creative assets, media planning, etc.) Collaborate with creative teams to develop required ... manage agency partners (strategy and media) Influence brand positioning Oversee the processes for ...

Stellantis

Digital Media Specialist

Auburn Hills, MI · On-site +1

The ideal candidate is both analytical and creative as well as comfortable managing campaigns and performance data while also contributing to creative briefing, asset development, and ongoing ...

Homedics

Senior Brand Manager

Commerce, MI · On-site

Collaborate with creative teams to develop required program assets * Lead program design and ... Identify, select, and manage agency partners (strategy and media) * Influence brand positioning

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Creative Asset Manager information

See Michigan salary details

$30.9K

$82K

$143.4K

How much do creative asset manager jobs pay per year?

As of Jul 17, 2026, the average yearly pay for creative asset manager in Michigan is $82,042.00, according to ZipRecruiter salary data. Most workers in this role earn between $64,900.00 and $95,000.00 per year, depending on experience, location, and employer.

What is a Creative Asset Manager?

A Creative Asset Manager is a professional responsible for organizing, storing, and overseeing the use of digital and physical creative assets such as images, videos, graphics, and marketing materials. They ensure that assets are easily accessible, properly catalogued, and used according to brand guidelines. Creative Asset Managers often work with marketing, design, and production teams to streamline workflows, maintain asset integrity, and support creative projects. Their role is crucial in maximizing the value and efficiency of a company's creative resources.

What is the difference between Creative Asset Manager vs Graphic Designer?

AspectCreative Asset ManagerGraphic Designer
CredentialsRelevant experience in asset management, familiarity with digital toolsDesign degree or certification, proficiency in design software
Work EnvironmentCollaborates with marketing, production, and creative teams; manages digital assetsCreates visual content; works in design studios or remotely
Industry UsageUsed across marketing, advertising, media, and entertainment industriesPrimarily in advertising, branding, publishing, and media

The Creative Asset Manager focuses on organizing, maintaining, and distributing digital assets within a company, ensuring efficient access and usage. In contrast, a Graphic Designer primarily creates visual content to support marketing and branding efforts. While both roles require familiarity with digital tools, the Asset Manager emphasizes management and logistics, whereas the Designer emphasizes creative design skills.

How does a Creative Asset Manager typically collaborate with designers and marketing teams during campaign development?

A Creative Asset Manager serves as a central point of coordination between designers, marketing teams, and other stakeholders to ensure assets are delivered accurately and on schedule. They facilitate clear communication by managing timelines, clarifying asset requirements, and organizing feedback loops. This role often involves tracking asset versions, enforcing brand guidelines, and making sure all creative materials are accessible for cross-functional teams. Regular meetings and project management tools are commonly used to streamline collaboration and keep everyone aligned throughout the campaign lifecycle.

What are the key skills and qualifications needed to thrive as a Creative Asset Manager, and why are they important?

To thrive as a Creative Asset Manager, you need strong organizational skills, attention to detail, and experience managing digital assets, often supported by a degree in marketing, communications, or a related field. Familiarity with digital asset management (DAM) systems, Adobe Creative Suite, and metadata tagging standards is typically required. Excellent communication, problem-solving, and collaboration skills help you coordinate with creative teams and stakeholders effectively. These abilities ensure efficient asset workflows, brand consistency, and timely project delivery within creative organizations.
What are popular job titles related to Creative Asset Manager jobs in Michigan? For Creative Asset Manager jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Creative Asset Manager jobs in Michigan look for? The top searched job categories for Creative Asset Manager jobs in Michigan are:
What cities in Michigan are hiring for Creative Asset Manager jobs? Cities in Michigan with the most Creative Asset Manager job openings:
Creative Asset Manager jobs near you
Digital Asset Manager

Digital Asset Manager

Whirlpool

Benton Harbor, MI • On-site

Full-time

PTO

Re-posted 19 days ago

Whirlpool rating

7.4

Company rating: 7.4 out of 10

Based on 164 frontline employees who took The Breakroom Quiz

82nd of 143 rated electronics manufacturers

Job description

Job Number: 4939
External Description: Requisition ID: 69105
About Whirlpool Corporation
Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As theonly major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool , KitchenAid , JennAir, Maytag , Amana, Brastemp , Consul , and InSinkErator . In 2024, the company reported approximately $17 billion in annual sales - close to 90% of which were in the Americas - 44,000 employees, and 40 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com .
The team you will be a part of
WoW Studios, Whirlpool Corporation's In-House Agency, is seeking a Digital Asset Manager to manage our library of digital assets including images, videos, and audio used and prepared by our content team.
This role in summary
This role will be responsible for ingesting, organizing, cataloging, and ensuring proper metadata tagging, usage rights, and accessibility within our Digital Asset Management system. This is an Analyst level position. This role will not have people management responsibilities.
Key responsibilities include maintaining file structures, enforcing naming conventions, facilitating asset retrieval, and training users on our Digital Library system in partnership with the organizations Global IT Product Owner, to ensure brand consistency and optimize digital operations. Additionally, the role involves partnering with our brand partners to capture business requirements and strategies, strengthening these relationships to ensure our digital asset ecosystem aligns with their goals.
Your responsibilities will include
  • Asset Organization & Maintenance: Cataloging, organizing, and maintaining digital assets (images, videos, documents) within a Digital Asset Management (DAM) system.
  • Metadata & Tagging: Applying descriptive metadata, keywords, and consistent tags in shot lists to enhance asset searchability and ensure proper usage rights and taxonomy.
  • Workflow & Process Management: Overseeing the asset routing and approval process and documenting best practices for file naming and organization.
  • Content Management: Facilitating the creation, editing, and conversion of digital assets to meet client or internal specifications.
  • User Support & Training: Providing training to users on the Digital Library and Deliverables list, assisting with user requests for asset retrieval, delivery and information.
  • Reporting: Assisting with Digital Asset Management (DAM) reporting and performing image audits.

Minimum requirements
  • Bachelor's degree in Marketing, Advertising, Graphic Design or Computer Sciences and 1+ years of experience in Digital Asset Management (DAM) Systems Management at an advertising agency or corporate environment or, lieu of a Bachelor's Degree, a High School Diploma or GED and 4+ years of experience in DAM at an advertising agency or corporate environment
  • 1+ years of technical experience using file formats for video, audio, print or digital and software tools such as Adobe Creative Suite and Jira

Preferred skills and experiences
  • Metadata Expertise: Experience in applying clean and consistent metadata through keywording and structured attributes.
  • Organizational Skills: Strong attention to detail and the ability to multitask and manage time effectively.
  • Communication Skills: Excellent communication skills to work with teams, managers, and third-party vendors.

RSRWH
What we offer
Generous benefits package , Whirlpool employee discount, fitness & educational reimbursement programs, kitchenettes, and more!
Additional information
Whirlpool's Ways of Working
Our goal is to provide an environment that helps you bring your best to Whirlpool every day. We offer flexibility and industry-leading time-off benefits that will help you balance what's important at work and at home, including:
  • Always On Flexibility - You will have the autonomy to manage personal, family, and outside-of-work commitments as needed.
  • Two-Week Work from Anywhere - Minimum of one-week increments for a total of two weeks per year.
  • Sabbatical - Four weeks paid leave after every five years of service.

Connect with us and learn more about Whirlpool Corporation
See what it's like to work at Whirlpool by visiting Whirlpool Careers . Additional information about the company can be found on Facebook , Twitter , LinkedIn , Instagram and YouTube .
Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.
Job Number: 69105
Community / Marketing Title: Digital Asset Manager
Location_formattedLocationLong: Benton Harbor, Michigan US

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