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Craft Beer Sales Rep Jobs (NOW HIRING)

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Beer Sales Representative Pay: $35,000.00 - $50,000.00 per year Beer Sales Representative for Harrisburg, PA and surrounding area We are looking for a Beer Sales Representative to provide excellent ...

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Beer Sales Representative Pay: $35,000.00 - $50,000.00 per year Beer Sales Representative for Harrisburg, PA and surrounding area We are looking for a Beer Sales Representative to provide excellent ...

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Craft Beer Sales Rep information

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$23K

$76.7K

$141.5K

How much do craft beer sales rep jobs pay per year?

As of Aug 10, 2026, the average yearly pay for craft beer sales rep in the United States is $76,681.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,500.00 and $93,000.00 per year, depending on experience, location, and employer.

What are some common challenges faced by craft beer sales reps when building relationships with bars and restaurants?

Craft Beer Sales Reps often encounter challenges such as competing for limited tap space, educating clients about new or unique beer styles, and adapting to rapidly changing consumer preferences. Building trust with bar and restaurant owners requires persistence, excellent product knowledge, and strong communication skills. Successful reps tailor their approach to each client, offer creative sampling events, and stay up-to-date on market trends to remain competitive in a crowded market.

What are the key skills and qualifications needed to thrive as a craft beer sales rep?

To thrive as a Craft Beer Sales Rep, you need strong knowledge of beer styles, sales techniques, and a background in hospitality or beverage sales. Familiarity with CRM systems, point-of-sale technology, and certifications such as Cicerone or TIPS can be advantageous. Outstanding interpersonal skills, self-motivation, and the ability to build relationships distinguish top performers in this role. These skills are crucial for effectively growing accounts, educating customers, and driving brand visibility in a competitive market.

What is the difference between Craft Beer Sales Rep vs Beer Distributor Sales Representative?

AspectCraft Beer Sales RepBeer Distributor Sales Representative
CredentialsKnowledge of craft beer brands, sales experienceSales experience, industry knowledge
Work EnvironmentOn-premise and off-premise retail, breweriesDistributor warehouses, retail stores
Employer & IndustryCraft breweries, specialty beer shopsBeer distribution companies, wholesalers

The Craft Beer Sales Rep focuses on promoting and selling craft beer brands directly to retailers and consumers, often working closely with breweries. The Beer Distributor Sales Representative works for distribution companies, selling a wide range of beer brands to retail outlets. Both roles require sales skills and industry knowledge but differ in their target products and work settings.

What does a craft beer sales rep do?

A Craft Beer Sales Rep is responsible for promoting and selling craft beers to bars, restaurants, retail stores, and distributors. Their duties typically include building relationships with clients, educating them about various craft beer offerings, organizing tastings and promotional events, and ensuring the brand's presence in their market area. They also monitor sales trends, negotiate contracts, and provide feedback to breweries regarding customer preferences and market demands. The role requires strong communication skills, a passion for craft beer, and a good understanding of the beverage industry.
More about Craft Beer Sales Rep jobs
What cities are hiring for Craft Beer Sales Rep jobs? Cities with the most Craft Beer Sales Rep job openings:
What states have the most Craft Beer Sales Rep jobs? States with the most job openings for Craft Beer Sales Rep jobs include:
What job categories do people searching Craft Beer Sales Rep jobs look for? The top searched job categories for Craft Beer Sales Rep jobs are:
Infographic showing various Craft Beer Sales Rep job openings in the United States as of August 2026, with employment types broken down into 87% Full Time, and 13% Part Time. Highlights an 100% In-person job distribution, with an average salary of $76,681 per year, or $36.9 per hour.

Sales representative - California

Fremont Brewing

Seattle, WA โ€ข Remote

Full-time

Posted 20 days ago


Job description

Salary: $70,000 - $75,000 annual base pay

SALES REPRESENTATIVE - California


We are currently hiring a full-time Sales Representative. The role of a Fremont Sales Representative is to purvey the sheer joy and beauty that is Fremont beer. This position is based in Los Angeles covering the South LA, Orange County, and Inland Empire territories. The Sales Representative will be responsible for expanding on and off premise business within Fremonts distribution network. This job requires approximately 70% travel time and will report to the California Territory Manager.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required.

Reasonable accommodations may be made to individuals with disabilities to perform the essential functions.

Job Responsibilities & Expectations

Join the Fremont Brewing Field Support Team

  • Spends 85% of time in the field, conducting sales calls in order to obtain and increase business for Fremont Brewing within designated territory
  • Aggressively pursue new distribution by visiting 8-10 accounts (on and off premise) per day completing the following:
    • Develop new relationships, sample, and sell to new accounts
    • Maintain and grow existing accounts through service and relationship development
    • Develop and execute account and market-specific sales strategies
    • Educate both new and existing accounts about new beers and seasonal releases
  • Plan and execute brewers nights, tastings, and beer dinners in accounts
  • Support festivals and special events throughout the market
  • Keep thorough records of all account visits through the VIP KARMA app
  • Become certified beer server within first 3 months of employment

Work Closely with Fremonts Distribution Partners

  • Develop strong relationships with distributor reps through market support, ride-withs and beer/brand education
  • Execute growth goals for territory outlined by the Sales Director and Territory Manager
  • Educate distributor sales teams on all things Fremont beer and culture
  • Work with distributors to manage beer quality issues in the market
  • Monitor OOD beer and have distributors pull when needed
  • Understand craft beer landscape and competing brands/distributors

Required Skills & Experience

  • 3+ years experience in craft beer sales
  • Strong knowledge of the Los Angeles and Southern California craft beer market
  • Effective time management and sales call planning with little to no daily oversight an organized self-starter
  • Understands exceptional customer service
  • A demonstrated skillset in relationship management
  • Excellent written and verbal communication
  • Strong computer skills (web-based email, Microsoft Office suite, VIP)
  • Outgoing personality that loves working with all walks of life
  • Obsessive dedication to quality and detail
  • A passion for craft beer and working in a team-oriented environment


  • Valid drivers license and clean driving record
  • Must be 21 years of age

Preferred Skills

  • Highly motivated
  • The ability to work independently
  • Able to manage a flexible work schedule
  • Knowledge of beer off flavors
  • Knowledge of the brewing process
  • Knowledge of draft beer systems
  • Knowledge of draft beer / package beer quality assurance

Physical Requirements

  • Ability to stand for long periods of time (8-10 hours)
  • Ability to move heavy materials (lifting up to 55 pounds, moving up to 160 pounds)
  • Ability to work in hot and cold environments

Fremont Brewing offers a competitive compensation and benefits package, a dynamic and rewarding work environment, and growth for dedicated and committed employees.

Fremont Brewing provides equal employment opportunities (EEO) to all employees and applicants and does not discriminate based on race, color, religion, national origin, age, gender, gender expression, sexual orientation, disability, marital status, military status, or political ideology in any of its activities or operations.