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Cpg In Sales Jobs in Washington (NOW HIRING)

Lead the sales strategy for the In Store Connect media network, working with designated grocery client, targeting CPG brands to maximize advertising revenue. * Identify and pursue new business ...

Lead the sales strategy for the In Store Connect media network, working with designated grocery client, targeting CPG brands to maximize advertising revenue. * Identify and pursue new business ...

Proposal Associate

Ashburn, VA · On-site

$74K - $112K/yr

... Sales Rep. • Reviews awarded projects with Operations/Project Manager. • Is responsible for assisting in special projects. • Advocates and enforces proper safety measures in all company ...

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Cpg In Sales information

What is a CPG sales job?

CPG sales jobs involve selling consumer packaged goods, which are products used daily by average consumers and require regular replacement or replenishment, such as food, beverages, and household products. Professionals in CPG sales work with retailers, distributors, or directly with customers to ensure these goods are available and promoted effectively. Their responsibilities often include managing accounts, negotiating deals, analyzing sales data, and building relationships to maximize product visibility and sales. The goal is to drive revenue growth for the company by ensuring their products are well-represented in stores and reach end consumers.

What does a CPG sales professional do?

In a CPG (Consumer Packaged Goods) sales role, a typical week involves a combination of meeting with retail clients, analyzing sales data, and executing promotional strategies. You’ll often spend time visiting stores, building relationships with buyers and managers, and ensuring product displays are appealing and well-stocked. Regular tasks include negotiating shelf space, tracking inventory levels, and collaborating with marketing teams to launch new products. The work environment is fast-paced and dynamic, requiring strong communication and organizational skills to juggle multiple accounts and priorities effectively.

What are the key skills and qualifications needed to thrive as a CPG sales professional?

To thrive in CPG (Consumer Packaged Goods) Sales, you need strong knowledge of sales strategies, market analysis, and an understanding of retail channels, typically supported by a degree in business or marketing. Familiarity with CRM software, sales analytics tools, and retail management systems is commonly required. Excellent communication, relationship-building, and negotiation skills help professionals stand out in building partnerships and closing deals. These abilities are crucial for driving revenue growth, expanding market share, and maintaining long-term client relationships in a highly competitive industry.

What is the difference between Cpg In Sales vs Cpg Account Manager?

AspectCpg In SalesCpg Account Manager
Primary RoleDriving sales, generating new business, and meeting sales targetsManaging client accounts, maintaining relationships, and ensuring customer satisfaction
Required SkillsSales techniques, product knowledge, negotiation skillsCustomer service, account management, communication skills
Work EnvironmentField sales, retail, or office-based sales teamsClient offices, retail accounts, or corporate settings
Common CertificationsSales certifications, industry-specific trainingCustomer relationship management (CRM) training, sales certifications

While both roles involve sales and industry knowledge, Cpg In Sales focuses on acquiring new business and meeting sales targets, whereas Cpg Account Managers prioritize maintaining client relationships and ensuring ongoing satisfaction. Both roles require strong communication skills and industry understanding, but their daily activities and objectives differ significantly.

What is a consumer packaged goods in sales?

In sales roles related to consumer packaged goods (CPG), the focus is on selling products that are packaged for individual consumer use, such as food, beverages, and household items. CPG sales professionals often work with retail stores, manage product displays, and analyze market trends to increase product distribution and sales volume.

What cities in Washington are hiring for Cpg In Sales jobs?

Cities in Washington with the most Cpg In Sales job openings:

Infographic showing various Cpg In Sales job openings in Washington as of June 2026, with employment types broken down into 79% Full Time, 16% Part Time, and 5% Contract. Highlights an 86% Physical, 5% Hybrid, and 9% Remote job distribution.

Director CPG Instore Media Sales

Quad

Alexandria, VA • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 16 days ago


Quad rating

6.6

Company rating: 6.6 out of 10

Based on 63 frontline employees who took The Breakroom Quiz

460th of 544 rated manufacturers


Job description

General Purpose of Job: 

The Director CPG Sales is responsible for driving revenue growth for Quad's In-Store Connect media network for client by securing advertising partnerships with Consumer-Packaged Goods (CPG) brands.  The individual will work closely with client's merchandising and digital teams to create and execute in store digital media programming.

Key Responsibilities: 

  • Lead the sales strategy for the In Store Connect media network, working with designated grocery client, targeting CPG brands to maximize advertising revenue.
  • Identify and pursue new business opportunities with CPG brands, establishing strong relationships with key decision-makers.
  • Develop and maintain strategic partnerships with CPG brands, ensuring alignment with their marketing objectives and goals with client.
  • Present and sell integrated in-store media solutions that leverage the capabilities of the In-Store Connect network and client's promotional ecosystem. 
  • Study market dynamics to identify trends, competitive landscape, and emerging opportunities within the CPG sector.
  • Work closely with Quad's business development, marketing, and operations teams to deliver comprehensive advertising solutions.
  • Maintain accurate revenue forecasts and pipeline reports, utilizing client's CRM tools to track and manage sales activities.
  • Ensure exceptional customer service and support for client, addressing their needs and providing tailored advertising solutions.
  • Monitor and analyze sales performance metrics, providing regular updates to senior leadership.

Job Requirements:

Education: Bachelor's degree in business, Marketing, or a related field.

Experience: 10 years of experience in Digital Media or CPG sales.

Knowledge, Skills & Abilities:

  • Proven track record of driving sales growth and achieving revenue targets.
  • Strong understanding of the CPG industry and in-store advertising.
  • Excellent communication and presentation skills.
  • Ability to build and maintain strong client relationships.
  • Strategic thinker with the ability to develop and execute effective sales strategies.
  • Proficiency in CRM tools, such as Salesforce.
  • Highly organized and detail oriented.
  • Ability to travel as required.

#LI-AL1

As a global marketing experience company, Quad's goal is to help our clients win every day. We use our data-driven integrated marketing and manufacturing platform to streamline solutions for our clients, reduce friction and enhance their marketing spend effectiveness. We've built a rich legacy by believing in our people, allowing them to act like owners and to take charge of their own success. Whether an operator, sales rep, a graphic artist or a clinician, we're all driven to perform at our best- for ourselves and our clients. At our core, we're a company that believes we can always create a better way.
We offer comprehensive benefits for eligible employees including medical, prescription, dental and vision insurance, 401(k) retirement savings, paid time off, holidays and additional benefits.

Quad is proud to be an equal opportunity employer. We are committed to creating a place of belonging - a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Quad does not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws. Quad also prohibits harassment of applicants and employees based on any of these protected categories.

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