1

Cpg Brand Manager Jobs in Silver Spring, MD (NOW HIRING)

Manager Business ADW

Sterling, VA · On-site

$79K - $99K/yr

Five years+ experience in consumer-packaged goods (CPG) related experience in sales or analytical ... brand advocacy, and integrated marketing. We recognize our associates are the foundation of our ...

New

... CPG company, including direct, customer-facing work with retail buyers required * Exposure to ... Monitor category and brand performance using POS, panel, and shopper data; surface risks and build ...

... brand advocacy, and integrated marketing. We recognize our associates are the foundation of our ... Five years+ experience in consumer-packaged goods (CPG) related experience in sales or analytical ...

New

... CPG company, including direct, customer-facing work with retail buyers required * Exposure to ... Monitor category and brand performance using POS, panel, and shopper data; surface risks and build ...

Showing results 41-60

Cpg Brand Manager information

See Silver Spring, MD salary details

$30.5K

$87K

$147.8K

How much do cpg brand manager jobs pay per year?

As of Sep 5, 2026, the average yearly pay for cpg brand manager in Silver Spring, MD is $87,003.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,400.00 and $112,700.00 per year, depending on experience, location, and employer.

What is a CPG brand manager?

CPG Brand Managers are professionals responsible for overseeing the development, marketing, and positioning of consumer packaged goods (CPG) brands. They analyze market trends, create marketing strategies, collaborate with cross-functional teams, and manage product life cycles to ensure their brands are competitive and profitable. CPG Brand Managers play a key role in building brand awareness, driving sales, and maintaining brand consistency across all channels. Their work often involves working closely with sales, research, and creative teams to execute campaigns and launch new products.

What are the key skills and qualifications needed to thrive as a CPG brand manager?

To thrive as a CPG Brand Manager, you need expertise in marketing strategy, market analysis, and product lifecycle management, often supported by a degree in marketing or business. Familiarity with data analytics tools, CRM platforms, and project management software is typically required, along with experience in consumer packaged goods. Strong communication, leadership, and creative problem-solving skills help set standout candidates apart. These skills and qualities are vital to effectively build brand equity, drive market share, and lead cross-functional teams in a highly competitive industry.

How does a CPG brand manager typically collaborate with cross-functional teams to launch new products?

As a CPG Brand Manager, you will work closely with teams such as product development, sales, supply chain, and marketing to bring new products to market. This involves coordinating timelines, aligning on product positioning, and ensuring consistency in messaging across channels. Regular meetings, shared project management tools, and open communication are essential to address challenges and meet launch objectives on schedule. The role is highly collaborative and requires strong organizational and interpersonal skills to balance differing priorities and drive successful product introductions.

Is a Cpg brand manager entry level?

A CPG (Consumer Packaged Goods) brand manager is typically an experienced role that requires several years of marketing or brand management experience. Entry-level positions in this field are usually titled assistant brand manager or associate brand manager, with the brand manager role often requiring a demonstrated track record in marketing, strategic planning, and project management.

What do CPG brand managers do?

CPG (Consumer Packaged Goods) brand managers develop and implement strategies to promote and grow their company's brands. They analyze market trends, oversee advertising campaigns, coordinate product development, and work with sales teams to increase market share. Strong communication, analytical skills, and familiarity with marketing tools are essential for success in this role.

What job categories do people searching Cpg Brand Manager jobs in Silver Spring, MD look for?

The top searched job categories for Cpg Brand Manager jobs in Silver Spring, MD are:

What cities near Silver Spring, MD are hiring for Cpg Brand Manager jobs?

Cities near Silver Spring, MD with the most Cpg Brand Manager job openings:

Infographic showing various Cpg Brand Manager job openings in Silver Spring, MD as of August 2026, with employment types broken down into 86% Full Time, 12% Part Time, and 2% Contract. Highlights an 88% Physical, 2% Hybrid, and 10% Remote job distribution, with an average salary of $87,003 per year, or $41.8 per hour.

Distributor Sales Manager-Northeast

Nestlé S.A.

Arlington, VA • On-site

$130 - $165/hr

Other

Medical, Retirement

This job post has expired today. Applications are no longer accepted.


Key responsibilities

  • Lead distributor growth by managing and training distributor professionals to meet sales, trade, and distribution objectives.

  • Manage distributor relationships and execute strategies in local markets, including retail headquarter and in-store expectations.

  • Direct distributor execution plans for assigned projects to ensure service continuity and achieve sales volume and trade targets.


Job description

Foods you love. Brands you trust. And a career that empowers you to grow.

At Nestlé USA, we’re all working towards the same goal – to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity – and responsibility – to be there for every moment in our consumers’ lives.

Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk‑taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.

This position is not eligible for Visa Sponsorship.

Position Summary

The Manager, Distributor Sales position is responsible for leading distributor growth through the distributor network. Specifically by leading, managing and training distributor professionals on their team to ensure achievement of Nestlé's sales, trade, share, distribution and retail headquarter/in‑store excellence objectives.

This position is responsible for day‑to‑day direction and management of the distributor to meet assigned objectives. Inclusive of: building and maintaining distributor relationships, managing distributor strategy and execution in local markets including: retail headquarter/in‑store expectations and leading efforts during market optimization projects. They lead distributor execution plans for assigned projects to ensure continuity of service to our customers. Accountable for achievement of headquarter/store sales volume and trade for assigned retailers in a specific category or set of categories.

Manager Distributor Sales, Must be located in the Northeast.

Northeast region is Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, Vermont, New Jersey, New York, and Pennsylvania.

Key Outputs/Deliverables Category Strategy: Product / Brand Category Objectives (10%)
  • Execute strategies and plans in line with business requirements (vs CAP)
Customer Strategy: Forecast accuracy, sales performance targets, meeting sales goals, segmentation / resource allocation, improving customer service (30%)
  • Achieve annual sales and trade targets through effective selling and negotiation
  • Continuous improvement on forecast accuracy
  • Establish and maintain proper resource allocation to ensure customer satisfaction
  • Lead distributor execution plans at retail headquarter / in store for assigned projects
  • Ensure continuity of service to our customers
Win at Retail: Improving execution (30%)
  • Responsible for directing distributor through systematic dist. management process
  • Deliver cost as a percentage of sales target for assigned distributor plans
  • Responsible for being in‑market several days per week to conduct retail audits, distributor work‑withs and distribution drives.
Develop Valued Capabilities: Improving selling capabilities and adding customer value through improved analytics and insights, and continuous improvement (15%)
  • Achieve all Nestle objectives for customer service through schematic distributor management process and distributor sales and contract negotiations
Integrated Approach: Cross‑functional communication, adoption of New Ways of Working with the HUB & Consumer Marketplace Intelligence (15%)
  • Collaborate with Nat'l Account CAMs (all formats), CCSD, Channel Managers, DDMs, REM, FTM, Supply Chain, HUB, CDS, AA, RSR, Director , etc.
Qualifications
  • Typically has a University Degree (BA/BS) or equivalent experience and minimum 7 years related work experience.
  • Has a valid driver's license
  • Strong project management skills, to include experience in system and market conversions
  • Proven capability to influence cross functionally through strong communication skills and collaboration
  • Travel 60%-75%, including weekend and evening corporate entertaining and trade shows
  • Candidate must be live near large metro airport
Critical Experiences
  • 5+ years of progressive and diverse experience in a customer‑centric organization
  • Cross‑functional leadership experience within a nationally recognized CPG environment
  • Extensive experience and understanding of 'in‑store' processes and environment
  • Experience running a business with revenue and cost accountability

The approximate pay range for this position is $130,000-$165,000 base plus annual bonus. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to background, knowledge, skills, and abilities as well as geographic location of the position.

Nestlé offers performance‑based incentives and a competitive total rewards package, which includes a 401k with Company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at About Us | Nestlé Careers (nestlejobs.com).

It is our business imperative to remain a very inclusive workplace.

To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.

The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.

This position is not eligible for Visa Sponsorship.

#J-18808-Ljbffr