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Copywriting Jobs in Michigan (NOW HIRING)

DR Copywriter

Williamsburg, MI · On-site

$80K - $100K/yr

You operate with a test → learn → iterate mindset, not "one-and-done" writing What You Bring * 3+ years of direct response copywriting experience (DTC or performance marketing preferred) * Proven ...

Education/Experience: * 2+ years of copywriting and/or copy editing experience required * Healthcare, medical device, or regulated product industry experience required * Experience writing for ...

The level of expertise is expected to be at an intermediate level 4-6 years of experience in SEO and at least 2 years of SEO copywriting. This individual will work with a team of CX/project managers ...

The level of expertise is expected to be at an intermediate level 4-6 years of experience in SEO and at least 2 years of SEO copywriting. This individual will work with a team of CX/project managers ...

You operate with a test learn iterate mindset, not "one-and-done" writing What You Bring * 3+ years of direct response copywriting experience (DTC or performance marketing preferred) * Proven track ...

Copywriter

Troy, MI · On-site

$75K - $90K/yr

The level of expertise is expected to be at an intermediate level 4-6 years of experience in SEO and at least 2 years of SEO copywriting. This individual will work with a team of CX/project managers ...

Copywriter

Detroit, MI · Hybrid

$62K - $85K/yr

Maintain high attention to detail across fast-moving campaign deliverables and versioning workflows Qualifications * 3-5+ years of CRM, digital marketing, agency, or promotional copywriting ...

Experience: 5+ years of copywriting experience, ideally within an agency or fast-paced creative environment. * Luxury Tone: A proven ability to write with a high-end, premium aesthetic-knowing how to ...

What You'll Need * 7+ years of copywriting experience, with at least 2-3 years in a senior or ACD-level role at an agency or in-house creative team. * A portfolio that demonstrates range - B2B ...

Champion the craft of copywriting setting a high bar for language, voice, narrative structure, and emotional resonance across all touchpoints. * Play a key role in defining, shaping, and evolving ...

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Copywriting information

See Michigan salary details

$12

$32

$58

How much do copywriting jobs pay per hour?

As of Jul 16, 2026, the average hourly pay for copywriting in Michigan is $32.02, according to ZipRecruiter salary data. Most workers in this role earn between $24.33 and $36.25 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the Copywriting position, and why are they important?

To thrive in copywriting, you need excellent writing, editing, and grammar skills, typically supported by a background in marketing, communications, or journalism. Familiarity with content management systems (CMS), SEO tools, and digital marketing platforms is highly beneficial. Creativity, adaptability, and strong collaboration skills help copywriters develop compelling messages that resonate with target audiences. These abilities are crucial for producing effective content that meets both business objectives and audience needs in a fast-paced environment.

Can you make 10000 a month with copywriting?

Copywriters can earn $10,000 or more per month by working with high-paying clients, specializing in profitable niches, or building a large client base. Achieving this income level typically requires strong writing skills, marketing ability, and experience in freelancing or agency work, often involving multiple projects or retainer agreements.

What does a copywriter do exactly?

A copywriter creates written content for advertising, marketing, and promotional materials to persuade or inform target audiences. They research topics, craft clear and engaging messages, and often work with editing tools to ensure accuracy and effectiveness. Strong writing skills and understanding of branding are essential for this role.

What is needed to become a copywriter?

To become a copywriter, strong writing skills, a good understanding of marketing and target audiences, and proficiency with tools like word processors or content management systems are essential. A relevant degree or portfolio demonstrating writing ability can also improve job prospects, and some roles may require knowledge of SEO or digital marketing strategies.

What are the typical daily responsibilities of a copywriter?

As a copywriter, your daily tasks often include researching and writing content for websites, advertisements, social media, email campaigns, and other marketing materials. You'll collaborate closely with marketing teams, designers, and project managers to ensure the messaging aligns with brand voice and campaign objectives. Regular responsibilities also involve editing drafts, optimizing copy for SEO, and revising content based on client or team feedback. This variety keeps the role dynamic and allows you to develop diverse skills in the field of marketing communication.

What is a Copywriting job?

A copywriting job involves creating persuasive and engaging text for marketing, advertising, and branding purposes. Copywriters craft content for ads, websites, emails, social media, and other materials to attract and convert audiences. They focus on clear messaging, brand voice, and compelling storytelling to drive action. Strong research, creativity, and an understanding of consumer psychology are key to success in this role.

Is copywriting still worth it in 2026?

Copywriting remains a valuable profession in 2026, as businesses continue to need compelling content for marketing, websites, and social media. Success in the field often requires strong writing skills, adaptability to digital tools, and understanding of target audiences.
What are the most commonly searched types of Copywriting jobs in Michigan? The most popular types of Copywriting jobs in Michigan are:
What job categories do people searching Copywriting jobs in Michigan look for? The top searched job categories for Copywriting jobs in Michigan are:
What cities in Michigan are hiring for Copywriting jobs? Cities in Michigan with the most Copywriting job openings:
Infographic showing various Copywriting job openings in Michigan as of July 2026, with employment types broken down into 1% Internship, 83% Full Time, 12% Part Time, 1% Temporary, and 3% Contract. Highlights an 56% Physical, 5% Hybrid, and 39% Remote job distribution, with an average salary of $66,601 per year, or $32 per hour.

DR Copywriter

Truly Free Home

Williamsburg, MI • On-site

$80K - $100K/yr

Full-time

Posted 27 days ago


Job description

Direct Response Copywriter (Performance-Driven | DTC Growth)
Location: Remote
Reports to: Director of Marketing
Company: Truly Free Home
Salary: $80,000 - 100,000
* we will also consider W-2 and/or part time candidates
Role Overview
We're looking for a performance-obsessed Direct Response Copywriter who understands that great copy doesn't just sound good-it converts.
This role sits at the intersection of creative strategy and revenue growth, owning the messaging that drives customer acquisition, retention, and LTV across our DTC channels. You'll write high-converting copy for paid media, email/SMS, landing pages, and funnels-while continuously testing, iterating, and optimizing based on performance data.
For the next 5-6 months, you'll also support blog and SEO content as we expand our organic footprint. This is a temporary component and will not dilute the primary focus on direct response performance.
If you think in hooks, obsess over CTRs and CVRs, and love turning insights into scalable creative-this role is for you.
What You'll Own
Direct Response Copy (Core Focus)
  • Write and optimize conversion-driven copy across: Paid social ads (Meta, TikTok, YouTube)
  • Email & SMS campaigns and flows
  • Landing pages and product detail pages
  • Advertorials and funnels
  • Develop high-performing hooks, angles, and messaging frameworks
  • Partner with creative and media teams to concept and iterate ad creative
  • Continuously test variations (headlines, offers, positioning) to improve KPIs
  • Analyze performance data and translate insights into new copy directions

Testing & Optimization
  • Own copy testing roadmap and iteration cycles
  • Identify winning messaging and scale it across channels
  • Balance speed and quality-shipping frequently while improving performance

Temporary Blog & SEO Support (5-6 months)
  • Write or support blog content aligned with SEO and brand goals
  • Translate product and customer insights into educational, conversion-aware content
  • Collaborate with SEO or content teams to maintain consistency in voice and messaging

What Success Looks Like
Your copy directly improves conversion rates, CTR, and CAC efficiency
  • You consistently generate new winning angles and hooks
  • You contribute to scalable creative that drives measurable revenue growth
  • You operate with a test → learn → iterate mindset, not "one-and-done" writing

What You Bring
  • 3+ years of direct response copywriting experience (DTC or performance marketing preferred)
  • Proven track record of writing copy that drives measurable results
  • Deep understanding of:
  • Customer psychology and buyer intent
  • Offers, hooks, and urgency
  • Paid social and lifecycle marketing ecosystems
  • Experience working closely with paid media, creative, or growth teams
  • Comfort using data to inform decisions (you don't need to be an analyst, but you use performance insights)

Bonus Points
  • Experience in DTC, CPG, or subscription businesses
  • Familiarity with platforms like Klaviyo, Meta Ads, or TikTok Ads
  • Exposure to SEO or long-form content strategy

How You Work
  • You think like a marketer, not just a writer
  • You move fast and iterate faster
  • You care about performance over opinions
  • You're constantly studying what's working in the market-and applying it

Why This Role is Different
This isn't a traditional copywriting role. You won't be writing in a vacuum-you'll be:
  • Directly tied to revenue and growth
  • Collaborating with a performance-driven team
  • Shipping work that gets tested, measured, and scaled