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Copywriter Jobs in Alberta (NOW HIRING)

Konstruct Digital

Paid Ads Specialist

Calgary, AB

Great at copywriting. You can write headlines that get (and convert) the click. And can easily craft new angles on demand * Familiarity with A/B and multivariate experiments * Great analytical skills ...

Funday Agency

Senior Art Director

Calgary, AB · On-site +1

What you'll do Concept Development Team up with our strategists, designers, and copywriters to cook up fresh, bold ideas that'll make people stop and stare - whether it's for ads, branding, digital ...

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Copywriter information

What is the difference between Copywriter vs Content Writer?

AspectCopywriterContent Writer
Primary FocusCreating persuasive, marketing-oriented content to drive sales or actionsProducing informative, educational, or entertaining content for audiences
Work EnvironmentAdvertising agencies, marketing teams, corporate marketing departmentsBlogs, online publications, corporate websites, content platforms
Required SkillsMarketing knowledge, persuasive writing, SEO basicsResearch skills, storytelling, informational writing
Common UsageAdvertising campaigns, sales pages, product descriptionsArticles, blog posts, whitepapers, newsletters

While both copywriters and content writers create written material, copywriters focus on persuasive content aimed at marketing and sales, whereas content writers produce informative content to engage and educate audiences. Understanding these differences helps employers and job seekers target the right roles and skills.

What does a copywriter do?

A copywriter is a professional who creates written content for advertising, marketing, and promotional materials. Their main goal is to craft persuasive and engaging copy that encourages people to take action, such as buying a product, subscribing to a service, or learning more about a brand. Copywriters work on a variety of materials, including advertisements, websites, emails, social media posts, and product descriptions. They often collaborate with designers, marketers, and clients to ensure the messaging aligns with brand objectives.

What are some common challenges copywriters face when collaborating with designers and marketing teams?

Copywriters often need to balance creativity with strategic messaging while working closely with designers and marketing teams. One common challenge is ensuring that the written content aligns seamlessly with the visual elements and overall brand voice. Effective communication and flexibility are crucial, as feedback from multiple stakeholders may require revisions to meet campaign goals. Building strong relationships and maintaining an open feedback loop can help copywriters overcome these challenges and produce cohesive, impactful content.

Can I be a copywriter with no experience?

Yes, entry-level copywriter positions often do not require prior experience and may focus on strong writing skills, creativity, and the ability to learn quickly. Building a portfolio, gaining familiarity with writing tools like Google Docs or Grammarly, and completing relevant courses can help you qualify for such roles.

What are the key skills and qualifications needed to thrive as a copywriter, and why are they important?

To thrive as a Copywriter, you need excellent writing, grammar, and editing skills, often supported by a degree in communications, marketing, or English. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is typically required. Creativity, attention to detail, and the ability to work under tight deadlines are standout soft skills in this role. These skills ensure that copywriters can produce compelling, targeted content that meets client objectives and drives engagement.
More about Copywriter jobs
What are the most commonly searched types of Copywriter jobs in Alberta? The most popular types of Copywriter jobs in Alberta are:
What are popular job titles related to Copywriter jobs in Alberta? For Copywriter jobs in Alberta, the most frequently searched job titles are:
What job categories do people searching Copywriter jobs in Alberta look for? The top searched job categories for Copywriter jobs in Alberta are:
What cities in Alberta are hiring for Copywriter jobs? Cities in Alberta with the most Copywriter job openings:
What are popular job titles related to Copywriter jobs in AB? For Copywriter jobs in AB, the most frequently searched job titles are:
Copywriter jobs near you
Infographic showing various Copywriter job openings in Alberta as of August 2026, with employment types broken down into 84% Full Time, 8% Part Time, 2% Temporary, and 6% Contract. Highlights an 69% Physical, 9% Hybrid, and 22% Remote job distribution.

Senior Paid Media Strategist

Konstruct Digital

Calgary, AB • On-site

Full-time

Medical, PTO

Re-posted 7 days ago

Job description

Salary:

Job Description

Hey, we got your attention!

Thanks for checking us out! Were hiring and looking for our next top Senior Paid Media Strategist who is ready to contribute to a diverse portfolio of clients across North America.

A little about Konstruct

  • We are a B2B-focused digital marketing agency headquartered in Calgary, Alberta, but we have clients all over North America.
  • We specialize in search, paid, and content marketing. And we're damn good at all 3!
  • We have a hybrid work model with three in-office days that fuel our collective pursuit of success. Champions aren't made in isolation, and we're serious about winning together.
  • Unlike many other agencies, were serious about having a healthy work-life balance.
  • We believe we cant grow as a company unless we help you grow as a marketer, and we are obsessive about both.
  • We take our culture seriously, nothing is more important to us than creating an environment where people can learn, grow, and have fun doing great work together. Thursday team lunches, anyone?
  • Were looking for curious self-starters who don't settle for "good enough." We sweat the details...every time!

A little about the role

As a Sr Paid Ads Strategist, you will lead the planning, execution, and optimization of multi-channel digital campaigns across Search, Display, and Social platforms. In this client-facing role, youll collaborate closely with key stakeholders to develop holistic media strategies that align with business objectives and drive measurable growth.

You will be responsible for end-to-end campaign management from strategic planning and tactical execution to performance analysis and insights reporting. In addition, youll play a key role in identifying opportunities to expand client partnerships by uncovering growth areas, proposing new initiatives, and continuously refining our approach to meet evolving goals.

The right candidate lives and breathes paid media. You are up to date with knowledge of the latest PPC and digital marketing trends and can translate them into impactful campaign strategies. Youre in this field because you love the pace and embrace change. You live by the motto implement, test, optimize, repeat. You want our clients to get the best bang for their buck and grow like crazy. Data makes you tick, you can never get enough of it and can get lost in spreadsheets analyzing data for hours.

Candidates must be located in the Calgary area.

A little about you

  • 7+ years of ad buying and managing experience across paid acquisition platforms and 3+ years specializing in performance marketing
  • Thorough understanding of digital marketing and PPC best practices and strategies
  • Proven experience building, maintaining, and optimizing successful digital strategies and paid campaigns on platforms like programmatic, Google, Facebook, LinkedIn, Twitter, Microsoft, and YouTube
  • Proven experience building complex, multi-step funnel strategies by distilling high-level business goals (revenue, pipeline growth, sales impact) into actionable marketing strategies, prioritization, and performance metrics across channels.
  • Ability to effectively manage multiple goals (revenue, engagement, awareness) and to continuously improve month-over-month KPI targets
  • Proficiency managing mid-to-large-scale budgets ($30K/mo+)
  • Great at search copywriting. You can write headlines that get (and convert) the click. And can easily craft new angles on demand
  • Familiarity with A/B and multivariate experiments
  • Great analytical skills and pattern recognition. You can quickly spot trends, trim the fat, and scale whats working
  • Enjoy communicating with clients and adept at data storytelling
  • Excellent written and verbal communication skills especially when walking clients through strategy plans and campaign reports

Things that will greatly improve your candidacy:

  • Prior performance agency experience
  • Google Ads Certified in Search, Display, Shopping, and Video
  • Microsoft Ads Certified
  • Facebook Certified
  • Google Analytics Certified
  • Experience setting up analytics and conversion tracking (Google Analytics / Google Tag Manager)

Your Qualities:

  • Details matter, you sweat the small stuff
  • Relentless curiosity, youre not afraid to ask hard questions and challenge the status quo
  • Strong communicator, you have a talent for translating complex strategies into client-friendly language
  • Marketer at heart, new trends, tactics, and tools keep you up at night
  • Competitive, good enough is rarely good enough
  • Empathetic, a clients wins and losses are your wins and losses
  • You want to do great work, and be on a team that enables that
  • You maintain a data-first approach assess campaign performance and pinpoint issues
  • You love to learn - this field is always changing and you love to change with it!

Some Tips For Your Cover Letter:

  • We aren't looking for someone who just follows a checklist; we need a strategist who understands the "Why" behind the "What."
  • Walk us through your strategic decision-making process: How do you move beyond platform metrics (ROAS/CPC) to drive actual business outcomes for a client?
  • Highlight a complex "Win": Tell us about a time you identified a non-obvious business challenge or a nuanced data point that required a total pivot in strategy.
  • Focus on the Logic: Describe how you balanced client expectations with your strategic recommendations to achieve a unique result.

Job Perks:

  • Hybrid work environment
  • Competitive compensation
  • Vacation and paid time off
  • Extended health care
  • Free parking
  • Office games (prepare to get your foos on!)
  • Full kitchen stocked full of snacks
  • Pizza Thursdays
  • Be part of a fast-growing team that is in it to win it!

You read all the way to the bottom: We love you already!