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Conversion Rate Optimization Jobs in Raleigh, NC

GO Media

Paid Media Manager

Raleigh, NC

$119K - $124K/yr

... conversion rate, etc.). Build client-ready performance summaries, and communicate insights and ... Exposure to landing page optimization and CRO best practices.

Go Media

Paid Media Manager

Raleigh, NC · On-site

$105K - $109K/yr

... optimization models to improve performance at scale. • Use Google Analytics (GA4) as a primary ... CPL, ROAS, CTR, conversion rate, etc.). • Build client-ready performance summaries, and ...

GO Media

Paid Media Manager

Raleigh, NC · On-site

$105K - $109K/yr

... optimization models to improve performance at scale. • Use Google Analytics (GA4) as a primary ... CPL, ROAS, CTR, conversion rate, etc.). • Build client-ready performance summaries, and ...

CandleScience

Marketing Analyst

Durham, NC · On-site

... LTV), conversion rate, retention, and customer engagement. * Conducts attribution modeling and ... optimization opportunities. * Stays informed on industry trends, analytics best practices, and ...

CandleScience

Marketing Analyst

Durham, NC · On-site

... LTV), conversion rate, retention, and customer engagement. * Conducts attribution modeling and ... optimization opportunities. * Stays informed on industry trends, analytics best practices, and ...

CandleScience

Marketing Analyst

Durham, NC · On-site

... LTV), conversion rate, retention, and customer engagement. * Conducts attribution modeling and ... optimization opportunities. * Stays informed on industry trends, analytics best practices, and ...

Studycast

Growth Marketing Manager

Raleigh, NC · On-site

Conduct A/B testing for ads, landing pages, and CTAs to improve conversion rates. Report results to ... optimization and reporting, reducing manual effort while increasing output quality and speed.

Nebulon Dynamics Limited

Product Manager

Raleigh, NC · On-site +1

Platform Management & Optimization: * Oversee day-to-day operations, ensuring a seamless and user-friendly experience. * Monitor key performance indicators (KPIs) such as traffic, conversion rates ...

Progress

Senior Field Marketing Specialist

Raleigh, NC · On-site +1

Apply AI tools and platforms to accelerate campaign execution, including generating and optimizing ... conversion rates and pipeline velocity. * Lead the planning and execution of regional field events ...

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All JobsConversion Rate Optimization JobsConversion Rate Optimization Jobs in Raleigh, NC

Conversion Rate Optimization information

See Raleigh, NC salary details

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How much do conversion rate optimization jobs pay per hour?

As of Jul 22, 2026, the average hourly pay for conversion rate optimization in Raleigh, NC is $60.75, according to ZipRecruiter salary data. Most workers in this role earn between $60.77 and $60.77 per hour, depending on experience, location, and employer.

What is a Conversion Rate Optimization job?

A Conversion Rate Optimization (CRO) job involves analyzing user behavior, running A/B tests, and implementing strategies to improve the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. CRO specialists use data, analytics, and user feedback to identify barriers in the conversion funnel and optimize website elements like landing pages, forms, and calls-to-action. The goal is to enhance user experience and increase conversions without increasing traffic.

What are the typical challenges faced by professionals in Conversion Rate Optimization, and how can they be addressed?

Professionals in Conversion Rate Optimization often face challenges such as interpreting complex user data, running statistically valid experiments, and balancing various stakeholder priorities. It can take time to achieve meaningful results since significant changes in conversion rates may require multiple iterations of testing and optimization. To address these challenges, strong analytical skills and open communication with marketing, design, and development teams are essential. Many employers also encourage ongoing learning and team collaboration to stay updated with evolving CRO strategies. This collaborative and data-driven environment helps CRO specialists implement effective solutions that drive business growth.

What are the key skills and qualifications needed to thrive in the Conversion Rate Optimization position, and why are they important?

To excel in Conversion Rate Optimization (CRO), you need a solid understanding of digital marketing, data analysis, user experience (UX) principles, and A/B testing methodologies, typically supported by a degree in marketing, statistics, or a related field. Familiarity with CRO tools such as Google Analytics, Optimizely, VWO, and heatmapping software, as well as certifications in analytics or UX, is highly valuable. Strong problem-solving skills, creativity, and effective communication help in interpreting data and collaborating with cross-functional teams. These competencies are crucial for identifying opportunities, implementing meaningful experiments, and driving measurable improvements in conversion rates.

What are the most commonly searched types of Conversion Rate Optimization jobs in Raleigh, NC? The most popular types of Conversion Rate Optimization jobs in Raleigh, NC are:
What job categories do people searching Conversion Rate Optimization jobs in Raleigh, NC look for? The top searched job categories for Conversion Rate Optimization jobs in Raleigh, NC are:
What cities near Raleigh, NC are hiring for Conversion Rate Optimization jobs? Cities near Raleigh, NC with the most Conversion Rate Optimization job openings:
Conversion Rate Optimization jobs near you
Infographic showing various Conversion Rate Optimization job openings in Raleigh, NC as of July 2026, with employment types broken down into 87% Full Time, 10% Part Time, and 3% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $126,370 per year, or $60.8 per hour.
Paid Media Manager

Paid Media Manager

GO Media

Raleigh, NC

$119K - $124K/yr

Full-time

Posted 14 days ago

Job description

GO Media is looking for a Paid Media Manager to plan, execute, and optimize paid advertising campaigns for a portfolio of agency clients. You'll own day-to-day performance across search and social platforms - Google Ads, Meta (Facebook & Instagram), LinkedIn, TikTok, YouTube, and other emerging channels - building full-funnel strategies that move clients from awareness through lead generation and revenue growth. This role reports to the Digital Lead and works closely with account management and creative teams. You're not brand-new to paid media: you've run campaigns before, you know your way around Google Analytics, and you're ready to bring that experience to a fast-paced agency environment managing multiple client accounts at once.

What You'll Do

Strategize, build, launch, and manage paid media campaigns across Google Ads, Meta Ads Manager, LinkedIn, TikTok, YouTube, and other platforms as client needs require.

Develop full-funnel paid media strategies that support awareness, engagement, lead generation, and revenue goals for each client.

Own campaign performance for multiple client accounts simultaneously - pacing budgets, adjusting bids, and reallocating spend to hit each client's goals.

Structure campaigns using modern best practices, including automated/algorithm-friendly campaign types (e.g., Google Performance Max, Meta Advantage+) and smart budget allocation.

Conduct keyword, audience, and competitive research to inform targeting and campaign strategy.

Build and execute structured testing roadmaps spanning creative, audience, and landing page tests to identify high-performing messaging and formats.

Leverage AI-powered campaign features, automation tools, and platform optimization models to improve performance at scale.

Use Google Analytics (GA4) as a primary tool to analyze performance data, diagnose underperformance, and identify opportunities to improve KPIs (CPA, CPL, ROAS, CTR, conversion rate, etc.).

Build client-ready performance summaries, and communicate insights and recommendations to account managers and clients.

Stay current on platform updates and industry best practices, and proactively recommend new tactics or channels.

Partner with the Digital Lead on account strategy, forecasting, and budget planning.

Who we are

At GO Media, we specialize in driving growth for leading practices in orthodontics, aesthetics, and wellness. You'll be part of a forward-thinking team that values innovation, creative excellence, and client success.

Requirements

Bachelor's degree in Marketing, Analytics, Business, or a related field, or equivalent hands-on experience.

3-5+ years of hands-on experience managing paid search and paid social campaigns; agency experience strongly preferred.

Demonstrated expertise in Google Ads and Meta Ads Manager, including campaign structure, bidding strategies, and audience targeting.

Working experience with LinkedIn and/or YouTube advertising.

Advanced proficiency in Google Analytics (GA4) - comfortable building reports, segments, and pulling insights independently.

Familiarity with modern attribution models and cross-channel measurement.

Experience managing multiple client accounts and budgets at the same time without dropping details.

Clear written and verbal communication skills; able to explain performance data to non-technical stakeholders.

Exposure to landing page optimization and CRO best practices.

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