ZipRecruiter

Log In

1

Conversion Rate Optimization Manager Jobs in Missouri

The Clix Group

SEO/AEO Specialist

Saint Louis, MO · On-site

Must be adaptable to other content management systems and capable of problem-solving to implement ... Monitor organic performance (keyword rankings, AI visibility, conversion rate, conversions, etc ...

The Clix Group

SEO/AEO Specialist

Saint Louis, MO · On-site

Must be adaptable to other content management systems and capable of problem-solving to implement ... Monitor organic performance (keyword rankings, AI visibility, conversion rate, conversions, etc ...

Vets Hired

Dir, eCommerce

California, MO · On-site

Drive revenue growth through conversion rate optimization (CRO), merchandising, pricing, and promotional strategies. * Establish and manage weekly trading reviews to improve business performance.

Jobgether

Manage and optimize paid search, paid social, SEO/SEM, and email marketing campaigns across relevant digital channels. * Optimize landing pages, content, and user journeys through conversion rate ...

New

EnthuZiastic

Growth Hacker - Remote

Columbia, MO · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

next page

Showing results 1-20

All JobsConversion Rate Optimization JobsConversion Rate Optimization Manager JobsConversion Rate Optimization Manager Jobs in Missouri

Conversion Rate Optimization Manager information

See Missouri salary details

$41.3K

$100.2K

$162.3K

How much do conversion rate optimization manager jobs pay per year?

As of Sep 10, 2026, the average yearly pay for conversion rate optimization manager in Missouri is $100,202.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,500.00 and $135,500.00 per year, depending on experience, location, and employer.

What does a conversion rate optimization manager do?

A Conversion Rate Optimization (CRO) Manager is responsible for improving the percentage of website visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and use data-driven strategies to enhance website performance. Their goal is to maximize the effectiveness of digital marketing campaigns and increase ROI by making continuous improvements to the user experience and conversion processes.

What are the key skills and qualifications needed to thrive as a conversion rate optimization manager?

To thrive as a Conversion Rate Optimization Manager, you need expertise in data analysis, digital marketing, A/B testing, and a strong understanding of user experience, often supported by a degree in marketing, business, or a related field. Familiarity with analytics platforms (such as Google Analytics), A/B testing tools (like Optimizely or VWO), and conversion tracking systems is typically required. Creative problem-solving, clear communication, and collaboration skills set exceptional professionals apart in this role. These competencies are crucial for effectively identifying opportunities, implementing strategies, and driving measurable improvements in conversion rates.

What are some common challenges faced by a conversion rate optimization manager, and how can they be addressed?

Conversion Rate Optimization Managers often encounter challenges such as limited access to reliable data, resistance to change from stakeholders, and balancing short-term wins with long-term strategy. Addressing these issues involves fostering strong collaboration with analytics, development, and marketing teams, as well as effectively communicating the value of CRO initiatives through clear reporting and case studies. Staying up-to-date with industry best practices and using A/B testing platforms can also help overcome obstacles and drive measurable improvements.

What are popular job titles related to Conversion Rate Optimization Manager jobs in Missouri?

For Conversion Rate Optimization Manager jobs in Missouri, the most frequently searched job titles are:

What job categories do people searching Conversion Rate Optimization Manager jobs in Missouri look for?

The top searched job categories for Conversion Rate Optimization Manager jobs in Missouri are:

What cities in Missouri are hiring for Conversion Rate Optimization Manager jobs?

Cities in Missouri with the most Conversion Rate Optimization Manager job openings:

Conversion Rate Optimization Manager jobs near you
Infographic showing various Conversion Rate Optimization Manager job openings in Missouri as of August 2026, with employment types broken down into 89% Full Time, 10% Part Time, and 1% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution, with an average salary of $100,202 per year, or $48.2 per hour.

Senior Conversion Rate Optimization Specialist

Kansas City, MO • On-site, Remote

Spring Venture Group
Insurance Services • 1 - 5K employees
Learn more about Spring Venture Groupexternal

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 7 days ago

Spring Venture Group rating

8.5

Company rating: 8.5 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

Job description

Company Description
As a leader in Medicare health insurance distribution, Spring Venture Group guides people through one of their most important life decisions - finding the right insurance coverage. We are on a mission to be the most trusted partner for our customers and our people, enabling empowered decisions along the journey to health and financial well-being.
Spring Venture Group offers incredible culture, benefits, and fantastic income potential in a stable and successful work environment at a Medicare agency. This starts with a workplace that empowers people to do their best work. Come build a rewarding career and make a meaningful impact on people's lives in an environment that values your determination. Join our diverse, inclusive team and get ready to crush your goals!
Job Description
We are looking for a data-driven Senior Conversion Rate Optimization (CRO) Specialist to own the testing, optimization, and user experience frameworks across our digital properties and landing pages.
In the competitive Medicare brokerage space, every click counts. Your core mission will be to turn our web traffic into qualified leads-balancing digital form completions, online quote requests, and inbound phone calls. The ideal candidate understands that a landing page is a bridge between acquisition and retention. You will design experiences that align perfectly with Paid Media intent, maintain SEO best practices, and set the stage for long-term Customer Retention.
Reporting directly to the Sr. Director, Engagement Marketing, you will build and scale an experimentation roadmap that directly drives down Cost Per Acquisition (CPA) and maximizes lead volume, particularly as we scale up for peak seasons like the Annual Enrollment Period (AEP). Rather than working in a vacuum, you will act as the strategic driver-partnering with our in-house paid media, SEO, UX design, and development teams to deploy high-impact digital experiences.
Key Responsibilities
  • Own the Experimentation Roadmap: Lead the end-to-end optimization strategy, from forming data-backed hypotheses to prioritization, variant asset definition, and post-test analysis.
  • Ad-to-Page Alignment: Partner closely with the Paid Media team to optimize landing pages for ad relevance, message match, and Google Ads/Meta Quality Score improvements.
  • SEO Harmony: Ensure all conversion-focused landing pages maintain organic search best practices, protecting keyword rankings, metadata, and site structure.
  • Execute A/B & Multivariate Testing: Use enterprise testing suites (such as Optimizely or VWO) to design, configure, and execute split tests on our web funnels, ensuring rigorous QA and statistical validity.
  • WordPress Landing Page Management: Navigate and make minor content, copy, or logic iterations on landing pages within WordPress using the Breakdance Builder. Partner closely with our Web Developers, who will handle core development, advanced technical implementations, and tracking script integrations.
  • Analyze User Behavior & Funnels: Leverage GA4 (Google Analytics 4) and user behavior tools (Hotjar) to deeply understand user drop-offs, form friction, and navigate complex paths to conversion. Acting as the internal expert, you will map custom events and triggers to validate test metrics cleanly.
  • Drive Multi-Channel Conversions: Optimize distinct user pathways, focusing heavily on generating high-intent form fills, digital quote engine completions, digital enrollments, and click-to-call telephone actions.
  • Cross-Functional Collaboration: Partner closely with Paid Media, SEO, UX/UI Designers, and Web Developers to turn creative test concepts into seamless digital experiences.
  • Build the ROI Data Story: Translate complex test metrics into clear, actionable business insights. Build performance dashboards to regularly report conversion lifts and acquisition cost savings to marketing leadership.
  • Leverage AI as a Performance Multiplier: Proactively utilize generative AI tools to rapidly brainstorm high-converting copy variations, accelerate landing page wireframing, and analyze complex qualitative user feedback trends at scale.

Qualifications
  • Experience: 4+ years of dedicated experience in CRO, web optimization, or growth marketing with a proven track record of moving conversion needles and managing testing roadmaps.
  • Acquisition Knowledge: A strong baseline understanding of paid acquisition channels (Meta Ads, Google Ads) and an acute awareness of how user intent shifts based on the traffic source.
  • SEO Fundamentals: Familiarity with on-page SEO principles, including proper header tags, content hierarchy, and the delicate balance between copy length and conversion-focused layouts.
  • WordPress Literacy: Baseline understanding of navigating and reviewing landing pages inside WordPress using a modern block/visual framework-ideally Breakdance Builder (or similar tools). An awareness of how tracking scripts and element styling impact PageSpeed scores.
  • Analytics Toolkit: Expert-level knowledge of GA4 and Google Tag Manager (GTM). Ability to set up custom events and triggers to validate test metrics cleanly.
  • Testing Infrastructure: Deep hands-on experience using enterprise testing suites (preferably Optimizely, though VWO or other platforms are acceptable).
  • Technical Familiarity: Baseline understanding of user experience (UX) principles. A basic understanding of HTML/CSS to effectively collaborate with our developers or make minor style adjustments is a huge plus.
  • Industry Experience: Experience in lead-generation environments (Healthcare, Insurance, FinTech, or highly regulated spaces) is strongly preferred.
  • AI-Curious Mindset: An AI-native marketer who views emerging technology as an essential efficiency driver. You know how to prompt effectively to generate persuasive, compliant messaging variants and use AI tools to find operational shortcuts in the testing lifecycle without sacrificing human strategy.

Additional Information
  • Hybrid work environment with equipment provided
  • Competitive compensation Medical, Dental and Vision benefits after a short waiting period
  • 401k matching program
  • Generous paid time off program with an additional company break during the holidays
  • Annual Volunteer Time Off (VTO) and a donation matching program
  • Life Insurance Employee Assistance Program (health & well-being on and off the job) Rewards and Recognition
  • Maternity and Parental Leave Training program and ongoing support throughout your entire Spring Venture Group career
  • Diverse, inclusive & welcoming culture
  • Optional enrollment options include HSA/FSA, AD&D, Spousal/Dependent life insurance, Short Term/Long Term Disability, Travel Assist, and Legal plans

Spring Venture Group is an Equal Opportunity Employer
Security Responsibilities:
  • Operating in alignment with policies and standards
  • Reporting Security Incidents
  • Completing assigned training
  • Protecting assigned organizational assets

The Fine Print:
  • Generous Benefits Package, including: Medical, Dental, Vision, Life Insurance, and Employee Assistant Program
  • Extensive additional enrollment offerings, including: HSA/FSA, 401K, Spousal/Dependent Life Insurance, Short Term/Long Term Disability, Travel Assist, Identity Protection, and Legal Plans
  • Designated workplace that is HIPAA compliant

Spring Venture Group is an Equal Opportunity Employer

What Spring Venture Group employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply