ZipRecruiter

Log In

1

Conversion Rate Optimization Manager Jobs in Massachusetts

Later

Senior Paid Media Manager (Social)

Boston, MA · On-site +1

... optimizing, and measuring mobile app acquisition campaigns across platforms like Meta and TikTok ... CPA, conversion rate, ROAS, and downstream app engagement. * Manage large budgets and complex ...

TJX Companies

Web Store Operations Manager

Framingham, MA · On-site

$90K - $115K/yr

Lead eCommerce-site optimization initiatives for a TJX Ecommerce Site by conducting in-depth ... to drive conversion rate (CVR) improvements. * Manage the analysis of the business to project ...

Repligen

Improve lead quality, conversion rates, and pipeline velocity through optimized processes.Ensure ... Proven experience managing teams across analytics, CRM, or marketing automation functions.Strong ...

TJX Companies

Digital Experience Manager

Framingham, MA

$99K - $129K/yr

Identify site features and functions to maximize conversion rate optimize and average order value ... Manages Intake and Business Case Creation to support and advocate for business driving initiatives

Repligen

Senior Manager, Digital Marketing

Waltham, MA · Hybrid

Join us! As a Senior Digital Marketing Manager, you will lead and scale our digital marketing ... Improve lead quality, conversion rates, and pipeline velocity through optimized processes. * Ensure ...

Imprivata

Growth Marketing Manager, ABM

Waltham, MA · On-site

... conversion rates, and maximize pipeline contribution. Success in this role requires a growth ... Lead the strategy, execution, and optimization of account-based marketing (ABM) and paid ...

Ballin & Associates, LLC

Be Seen First

Marketing Manager, Law Enforcement & Community Relations

Foxboro, MA · On-site

$70K - $115K/yr

Intake Coordination and Conversion Optimization - Own intake performance across all lead sources ... rate. - Provide performance oversight of the intake team and any after-hours intake vendor ...

New

Ballin & Associates, LLC

Be Seen First

Marketing Manager, Law Enforcement & Community Relations

Foxboro, MA · On-site

$70K - $115K/yr

Intake Coordination and Conversion Optimization - Own intake performance across all lead sources ... rate. - Provide performance oversight of the intake team and any after-hours intake vendor ...

New

Teikametrics

Manager, Demand Generation

Boston, MA · On-site

$85 - $125/hr

Monitor conversion rates by channel and traffic source; identify and fix funnel drop‑offs ... Review email performance and direct optimization: subject lines, send timing, sequence structure ...

previous page

Showing results 41-60

All JobsConversion Rate Optimization JobsConversion Rate Optimization Manager JobsConversion Rate Optimization Manager Jobs in Massachusetts

Conversion Rate Optimization Manager information

See Massachusetts salary details

$48.1K

$116.7K

$188.9K

How much do conversion rate optimization manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for conversion rate optimization manager in Massachusetts is $116,666.00, according to ZipRecruiter salary data. Most workers in this role earn between $96,100.00 and $157,800.00 per year, depending on experience, location, and employer.

What does a conversion rate optimization manager do?

A Conversion Rate Optimization (CRO) Manager is responsible for improving the percentage of website visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and use data-driven strategies to enhance website performance. Their goal is to maximize the effectiveness of digital marketing campaigns and increase ROI by making continuous improvements to the user experience and conversion processes.

What are the key skills and qualifications needed to thrive as a conversion rate optimization manager?

To thrive as a Conversion Rate Optimization Manager, you need expertise in data analysis, digital marketing, A/B testing, and a strong understanding of user experience, often supported by a degree in marketing, business, or a related field. Familiarity with analytics platforms (such as Google Analytics), A/B testing tools (like Optimizely or VWO), and conversion tracking systems is typically required. Creative problem-solving, clear communication, and collaboration skills set exceptional professionals apart in this role. These competencies are crucial for effectively identifying opportunities, implementing strategies, and driving measurable improvements in conversion rates.

What are some common challenges faced by a conversion rate optimization manager, and how can they be addressed?

Conversion Rate Optimization Managers often encounter challenges such as limited access to reliable data, resistance to change from stakeholders, and balancing short-term wins with long-term strategy. Addressing these issues involves fostering strong collaboration with analytics, development, and marketing teams, as well as effectively communicating the value of CRO initiatives through clear reporting and case studies. Staying up-to-date with industry best practices and using A/B testing platforms can also help overcome obstacles and drive measurable improvements.

What are the most commonly searched types of Conversion Rate Optimization jobs in Massachusetts?

The most popular types of Conversion Rate Optimization jobs in Massachusetts are:

What are popular job titles related to Conversion Rate Optimization Manager jobs in Massachusetts?

For Conversion Rate Optimization Manager jobs in Massachusetts, the most frequently searched job titles are:

What job categories do people searching Conversion Rate Optimization Manager jobs in Massachusetts look for?

The top searched job categories for Conversion Rate Optimization Manager jobs in Massachusetts are:

What cities in Massachusetts are hiring for Conversion Rate Optimization Manager jobs?

Cities in Massachusetts with the most Conversion Rate Optimization Manager job openings:

Conversion Rate Optimization Manager jobs near you
Infographic showing various Conversion Rate Optimization Manager job openings in Massachusetts as of August 2026, with employment types broken down into 98% Full Time, and 2% Contract. Highlights an 75% In-person, and 25% Remote job distribution, with an average salary of $116,666 per year, or $56.1 per hour.

Business Development Manager

Boston Vision LLC

Brookline, MA • On-site

$80K - $110K/yr

Full-time

Re-posted 17 days ago

Job description

Boston Vision is seeking an energetic, relationship-driven professional to lead the growth and operational excellence of our Vision Correction Division (Laser and Cataract). This unique role combines external business development with internal patient experience management to drive growth in refractive surgery, premium cataract surgery, and other vision correction procedures.

The ideal candidate will be equally comfortable building referral relationships in the community, analyzing conversion metrics, improving patient journeys, and leading initiatives that enhance the overall patient experience.

This is a highly visible leadership position with direct impact on practice growth and patient satisfaction.

Key Responsibilities

External Business DevelopmentDevelop and maintain relationships with referring providers, including:

Primary Care Physicians

Optometrists

Ophthalmologists

Concierge medical practices

Corporate wellness programs

Community organizations

Conduct regular outreach visits to referral sources.

Organize educational events, lunch-and-learns, and community presentations.

Identify new referral opportunities and strategic partnerships.

Represent Boston Vision at professional meetings, conferences, and networking events.

Track referral patterns and develop strategies to increase referral volume.

Vision Correction Service Line Management

Oversee the patient journey from initial inquiry through surgery and postoperative care.

Monitor and improve patient conversion rates for:LASIKPRKEVO ICL

Refractive Lens Exchange

Premium Cataract Surgery

Analyze patient feedback and identify opportunities for improvement.

Collaborate with physicians, technicians, counselors, and call center teams to optimize workflows.

Ensure consistent delivery of a premium patient experience across all locations.

Patient Experience & Conversion Optimization

Track key performance indicators including:

Lead-to-consult conversion

Consult-to-surgery conversion

Cancellation rates

No-show rates

Patient satisfaction metrics

Online review generation

Develop initiatives to reduce friction points in the patient journey.

Implement best practices to improve patient education and confidence.

Work closely with marketing to optimize messaging and campaigns.

Manage and improve online reputation initiatives, including patient review programs.

Operational Leadership

Coordinate with clinical and administrative teams to improve efficiency.

Identify bottlenecks and implement process improvements.

Develop reporting dashboards and regularly present performance metrics to leadership.

Assist in launching new services, technologies, and patient engagement programs.

Participate in strategic planning for future growth initiatives.

Qualifications

Required

Bachelor’s degree

3+ years of business development, marketing, practice management, or related experience.

Strong interpersonal and relationship-building skills.

Excellent communication and presentation abilities.

Demonstrated ability to analyze data and drive measurable results.

Strong organizational and project management skills.

Preferred

Experience in ophthalmology, optometry, aesthetics, or elective healthcare.

Familiarity with refractive surgery and premium cataract procedures.

Experience managing referral networks.

Experience with CRM systems and performance analytics.

Understanding of patient conversion and customer experience strategies.

Key Performance Indicators (KPIs)Success in this role will be measured through:

Growth in surgical volume

Referral source growth

Consult-to-surgery conversion rates

Patient satisfaction scores

Online review generation and engagement

Revenue growth of the Vision Correction Division

New partnership development

Improvement in patient journey metrics

What Success Looks LikeWithin the first 12 months, the successful candidate will:

Expand Boston Vision’s referral network significantly.

Improve conversion rates throughout the vision correction pipeline.

Enhance the patient experience across all touchpoints.

Create measurable growth in surgical volume and revenue.

Establish Boston Vision as the premier destination for vision correction in New England.

This role is ideal for a highly motivated individual who enjoys building relationships, improving systems, and driving growth while helping patients achieve life-changing visual outcomes.

Apply