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Conversion Rate Optimization Manager Jobs in Massachusetts

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

... conversion rate optimization. * Familiarity with AI-powered marketing tools and a strong interest in leveraging automation to scale execution. * Experience working with CRM platforms, marketing ...

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

... conversion rate optimization. * Familiarity with AI-powered marketing tools and a strong interest in leveraging automation to scale execution. * Experience working with CRM platforms, marketing ...

... conversion rate optimization. * Familiarity with AI-powered marketing tools and a strong interest in leveraging automation to scale execution. * Experience working with CRM platforms, marketing ...

Director, Demand Generation

Boston, MA · Hybrid

$167K - $234K/yr

Drive SEO, GEO, and website conversion rate optimization in partnership with marketing operations ... Own and manage the demand generation budget, including forecasting, pacing, and performance-based ...

We're looking for a Sr. Manager, Visual Design to drive visual execution across the Hasbro and ... Familiarity with conversion rate optimization, A/B testing, and rapid iteration cycles * Experience ...

Marketing Account Manager

Waltham, MA · On-site +1

$80K - $90K/yr

... conversion rate optimization (CRO) to maximize user journey efficiency. * CRM & Lifecycle ... Management: Partner with the client to refine their CRM strategy, ensuring data-driven ...

Marketing Account Manager

Waltham, MA · On-site +1

$80K - $90K/yr

... conversion rate optimization (CRO) to maximize user journey efficiency. * CRM & Lifecycle ... Management: Partner with the client to refine their CRM strategy, ensuring data-driven ...

Director, Demand Generation

Boston, MA · On-site

$167K - $234K/yr

Drive SEO, GEO, and website conversion rate optimization in partnership with marketing operations ... Own and manage the demand generation budget, including forecasting, pacing, and performance-based ...

Web Production Specialist

Boston, MA · On-site

$102K - $102K/yr

Support conversion rate optimization efforts on key landing pages through message, layout, and experience testing. * Serve as a primary point of contact for internal web requests and manage intake ...

$120K - $170K/yr

AI referral traffic and brand citation rate in AI-generated responses. Conversion & PLG * Optimize ... Deep SEO/GEO fluency: understands both technical SEO and AI-era search (GEO, AEO, LLM citation ...

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Showing results 1-20

Conversion Rate Optimization Manager information

See Massachusetts salary details

$48.1K

$116.7K

$188.9K

How much do conversion rate optimization manager jobs pay per year?

As of Jul 1, 2026, the average yearly pay for conversion rate optimization manager in Massachusetts is $116,666.00, according to ZipRecruiter salary data. Most workers in this role earn between $96,100.00 and $157,800.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Conversion Rate Optimization Manager, and why are they important?

To thrive as a Conversion Rate Optimization Manager, you need expertise in data analysis, digital marketing, A/B testing, and a strong understanding of user experience, often supported by a degree in marketing, business, or a related field. Familiarity with analytics platforms (such as Google Analytics), A/B testing tools (like Optimizely or VWO), and conversion tracking systems is typically required. Creative problem-solving, clear communication, and collaboration skills set exceptional professionals apart in this role. These competencies are crucial for effectively identifying opportunities, implementing strategies, and driving measurable improvements in conversion rates.

What does a Conversion Rate Optimization Manager do?

A Conversion Rate Optimization (CRO) Manager is responsible for improving the percentage of website visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and use data-driven strategies to enhance website performance. Their goal is to maximize the effectiveness of digital marketing campaigns and increase ROI by making continuous improvements to the user experience and conversion processes.

What are some common challenges faced by a Conversion Rate Optimization Manager, and how can they be addressed?

Conversion Rate Optimization Managers often encounter challenges such as limited access to reliable data, resistance to change from stakeholders, and balancing short-term wins with long-term strategy. Addressing these issues involves fostering strong collaboration with analytics, development, and marketing teams, as well as effectively communicating the value of CRO initiatives through clear reporting and case studies. Staying up-to-date with industry best practices and using A/B testing platforms can also help overcome obstacles and drive measurable improvements.
What are the most commonly searched types of Conversion Rate Optimization jobs in Massachusetts? The most popular types of Conversion Rate Optimization jobs in Massachusetts are:
What cities in Massachusetts are hiring for Conversion Rate Optimization Manager jobs? Cities in Massachusetts with the most Conversion Rate Optimization Manager job openings:
Infographic showing various Conversion Rate Optimization Manager job openings in Massachusetts as of June 2026, with employment types broken down into 94% Full Time, 4% Part Time, 1% Temporary, and 1% Contract. Highlights an 81% Physical, 4% Hybrid, and 15% Remote job distribution, with an average salary of $116,666 per year, or $56.1 per hour.
Growth Hacker - Remote

Growth Hacker - Remote

EnthuZiastic

Springfield, MA • Remote

Full-time

Posted 9 days ago


Job description

About Us

Our mission is to bring people together and connect them into a community to nurture each other. We aim to share a conducive environment, a joyous space to grow and excel; a world brimming with selfless love and enough kindness. We strive to enrich each of our lives with kaleidoscopic memories we make here - vibrant, lively, of all hues and colors.

Job Description

This is a remote position.

User Acquisition:

  • Develop and execute strategies to acquire new users, customers, or leads through various channels, such as SEO, social media, content marketing, email marketing, and paid advertising.

Conversion Rate Optimization:

  • Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Product Development:

  • Collaborate with product teams to improve user experience, optimize product features, and iterate based on user feedback to drive growth.

Customer Retention:

  • Develop strategies to increase customer retention and reduce churn through engagement, loyalty programs, and targeted communication.

Data Analysis:

  • Collect and analyze data to gain insights into user behaviour, product usage, and marketing performance.

  • Use data-driven decisions to guide growth strategies and experiments.

Viral Marketing:

  • Create and implement strategies to encourage users to refer others to the product or service through viral marketing techniques.

Content Marketing:

  • Develop and distribute high-quality content that educates, informs, and engages the target audience, driving traffic and brand awareness.

Experimentation:

  • Plan and execute rapid, iterative experiments to test growth hypotheses and identify effective strategies.

  • Continuously refine and scale strategies based on experiment results.

Marketing Automation:

  • Implement marketing automation tools and workflows to streamline and personalize user communication and engagement.

Budget Management:

  • Manage and allocate budgets effectively across various growth channels, ensuring a positive return on investment.

Reporting and Analysis:

  • Provide regular reports on growth performance, including key metrics and insights to relevant stakeholders.
Requirements

Digital Marketing Expertise:

  • Proven experience in digital marketing, with a deep understanding of various marketing channels and tools.

Analytical Skills:

  • Strong analytical and data interpretation skills, including proficiency in data analysis tools and platforms.

Technical Proficiency:

  • Familiarity with marketing automation tools, A/B testing platforms, web analytics, and data visualization tools.

Creativity:

  • Ability to think creatively and develop unique strategies to achieve growth.

Communication Skills:

  • Effective communication skills for collaborating with cross-functional teams and presenting findings and strategies to stakeholders.

Entrepreneurial Mindset:

  • A proactive and entrepreneurial spirit with a willingness to take calculated risks and adapt to changes.

Adaptability:

  • Ability to stay updated with the latest trends in marketing and technology and adapt strategies accordingly.

Project Management:

  • Strong project management skills to handle multiple growth initiatives simultaneously.

Experience with Startups:

  • Experience working in a startup environment or high-growth company is often preferred.

Continuous Learning:

  • A commitment to ongoing learning and professional development in growth hacking.
Benefits
  • Opportunity to be a part of a dynamic growth focused tech startup.

  • Great learning opportunities to develop new skills and understanding of cutting edge software tools and processes.

  • Opportunity to work closely with serial tech entrepreneurs from Silicon Valley.

  • Fun-loving environment and caring team mates and inclusive culture of the company.