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Conversion Manager Jobs in Delaware (NOW HIRING)

Program Manager

Newark, DE · On-site

$125K/yr

Applying management techniques, methods, theories, principles, and labor relations concepts ... Go to Understanding the IRS Paybands for GS/IR conversion. Education:A college or university degree ...

Program Manager

Dover, DE · On-site

$125K/yr

Applying management techniques, methods, theories, principles, and labor relations concepts ... Go to Understanding the IRS Paybands for GS/IR conversion. Education:A college or university degree ...

Program Manager

Newark, DE · On-site

$125K/yr

LBI - ADCCI - Compliance Planning & Analytics (CP&A), Data Systems Management (DSM) REVIEW THE ... Go to Understanding the IRS Paybands for GS/IR conversion. Education:A college or university degree ...

Program Manager

Dover, DE · On-site

$125K/yr

LBI - ADCCI - Compliance Planning & Analytics (CP&A), Data Systems Management (DSM) REVIEW THE ... Go to Understanding the IRS Paybands for GS/IR conversion. Education:A college or university degree ...

Showing results 41-60

Conversion Manager information

What is a conversion manager?

Conversion Managers are professionals responsible for optimizing a business’s website or digital campaigns to increase the percentage of visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and implement strategies to improve conversion rates. Their role involves close collaboration with marketing, design, and development teams to ensure that user experience and messaging are aligned with business goals. Conversion Managers often use data analytics and user feedback to inform their decisions and measure the effectiveness of their efforts.

What skills and qualifications are needed to thrive as a conversion manager?

To thrive as a Conversion Manager, you need strong analytical skills, experience with conversion rate optimization (CRO), and a background in digital marketing or related fields. Familiarity with A/B testing platforms, web analytics tools like Google Analytics, and CRO certifications are commonly required. Exceptional communication, creativity, and project management skills help in collaborating with teams and driving innovative solutions. These competencies are vital for maximizing website performance, improving user experience, and achieving business growth targets.

How does a conversion manager typically collaborate with marketing and product teams to optimize user experience?

A Conversion Manager works closely with both marketing and product teams to analyze user behavior, identify drop-off points, and recommend improvements to increase conversion rates. This often involves sharing insights from A/B tests, aligning on messaging strategies, and coordinating website or app updates. Regular cross-functional meetings and data sharing are essential to ensure everyone is working toward common goals. By fostering open communication, Conversion Managers help bridge the gap between technical development and marketing initiatives for optimal user experience.

What is the difference between Conversion Manager vs Digital Marketing Specialist?

AspectConversion ManagerDigital Marketing Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; experience in conversion optimization toolsBachelor's in Marketing, Communications, or related; proficiency in digital channels
Work EnvironmentCollaborates with marketing, design, and analytics teams to optimize user journeysDevelops and executes digital campaigns across platforms like social media, email, and search
Employer & Industry UsageCommon in e-commerce, SaaS, and online servicesUsed across various industries for online brand promotion and lead generation

The Conversion Manager focuses on improving website or app conversion rates through data analysis and user experience enhancements. In contrast, the Digital Marketing Specialist manages digital campaigns to attract and engage audiences. Both roles require marketing knowledge but differ in their primary objectives and daily tasks.

What are popular job titles related to Conversion Manager jobs in Delaware?

For Conversion Manager jobs in Delaware, the most frequently searched job titles are:

What job categories do people searching Conversion Manager jobs in Delaware look for?

The top searched job categories for Conversion Manager jobs in Delaware are:

What cities in Delaware are hiring for Conversion Manager jobs?

Cities in Delaware with the most Conversion Manager job openings:

Infographic showing various Conversion Manager job openings in Delaware as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 14% Part Time, and 2% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution.

Manager, Customer Business Analytics

Sallie_mae

Newark, DE • On-site

Full-time

Medical, Dental, Vision, Life, PTO

Posted 21 days ago


Job description

When you join Sallie Mae, you become a champion for all students.

We're on a mission to power confidence as students begin their unique journey. To help them plan their higher education, successfully finish, and prepare for life after school. To help them Start smart. Learn big.

Students need guidance navigating this important time in their life. They need someone who acknowledges that their education path is unique. They need a partner willing to evolve and not only meet but surpass their expectations. We're changing. Because students need a better way.

We're looking for people who are excited to drive this transformation. To break barriers and think of new ways to adapt, help, and create better experiences for students-and for each other.

This is where diverse backgrounds, beliefs, and perspectives matter. It's where you're empowered to bring your authentic self to work.

Feeling your best allows you to do your best. Our benefits take care of the whole you-from physical and mental to financial and professional. You'll get opportunities to further your education and career, support for you and your family (including your pets!), paid time off to volunteer for the things that matter to you, and more.

We're obsessed with impact and making a real difference. For us, that means putting relationships first, asking "why not?" when tackling challenges, and continuously learning new skills.

Come do more than join something, change something. For students, for future generations, for the future of education.

What You'll Contribute

As the Manager of Customer Business Analytics you will be responsible for developing insights that accelerate business growth, optimize performance, and improve customer experiences across the full funnel.

You will lead analytical initiatives that deepen understanding of the customer journey-from prequalification through conversion-and identify opportunities to improve funnel efficiency, engagement, and decision-making across the organization.

What You'll Do

  • Develop and implement analytical frameworks to uncover insights, improve business performance, and optimize conversion funnels across customer touchpoints.

  • Analyze complex data sets to identify patterns, trends and friction points within the prequalification process, application funnel, and broader customer journey that will drive business growth.

  • Develop models and forecasts to support business planning and decision-making.

  • Conduct deep-dive analyses to understand customer behavior drivers, drop-off points, channel performance, and segmentation opportunities.

  • Present findings and recommendations to senior leadership to influence strategic decision-making.

  • Collaborate with cross-functional teams to understand business objectives and provide insights to inform business strategies.

  • Ensure data integrity and accuracy by monitoring data sources and implementing quality control processes.

  • Stay up-to-date with industry trends and emerging technologies to drive innovation and continuous improvement.

The above information is intended to describe the general nature and level of work performed by employees assigned to this job; it is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees in this role.

What you have

Minimum:

  • Strong experience with SAS, SQL, Python, R, or other programming languages commonly used in analytics.

  • Demonstrated ability to lead and manage projects and deliver high-quality analytics outputs.

  • Excellent communication skills, with the ability to present complex data in a clear and concise manner to stakeholders at all levels of the organization.

  • Strong problem-solving and critical thinking skills.

  • Demonstrated ability to work collaboratively across departments and functions.

  • Familiarity with data visualization tools such as Tableau, Power BI, or similar.

  • Experience in e-commerce or retail analytics is preferred.

Preferred:

  • Bachelor's or Master's degree in mathematics, statistics, economics, computer science, or related field.

  • 5+ years of experience in analytics, with at least 2 years of experience managing cross-functional projects.

The Americans with Disabilities Act

The Americans with Disabilities Act of 1990 (ADA) prohibits discrimination by employers, in compensation and employment opportunities, against qualified individuals with disabilities who, with or without reasonable accommodation, can perform the "essential functions" of a job. A function may be essential for any of several reasons, including: the job exists to perform that function, the employee holding the job was hired for his/her expertise in performing the function, or only a limited number of employees are available to perform that function.

Feeling your best helps you do your best:Our benefits take care of the whole you-so you can build your work around your life (not the other way around!).
  • Competitive base salaries

  • Bonus incentives

  • Generous PTO, Floating Holidays and 12 Federal Holidays observed

  • Support for financial-well-being and retirement401k with employer match

  • Comprehensive medical, dental, vision, hospital indemnity, critical illness, pet insurance and more

  • Employer paid short-term/long-term disability and basic life insurance

  • Flexible hybrid working arrangements.

  • Paid parental leave and adoption reimbursement programs

  • Free access to on-site staffed fitness centers (in Delaware) and gym subsidy (for locations outside Delaware)

  • Confidential counseling support (EAP), Health Advocacy services and Wellness program with financial incentives

  • Tuition Reimbursement and Family Scholarship Programs

  • Career development and training opportunities

Not the right fit? Let us know you're interested in a future opportunity by clickingIntroduce Yourselfin the top-right corner of the page or create an account to set up email alerts as new job postings become available that meet your interest!

Sallie Mae is proud to be an equal opportunity (EEO) employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, sexual orientation, national origin, age, genetic information, gender identity, disability, Veteran status or any other characteristic protected by federal, state or local law. Click hereto view the U.S. Pay Transparency Policy, here for federal job applicant notices, and here to view the California Employee Privacy Notice.
Reasonable accommodations are available for applicants with disabilities in all phases of the application and employment process. To request an accommodation please call (855) 756-2007 and choose option 9. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.