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Conversion Analyst Jobs in Texas (NOW HIRING)

ARGO

Marketing Analyst

Richardson, TX · On-site

... conversion using insightful analytics to help better understand the client's end users and ... reporting back with easy to understand data visualization and clear solutions. Your role will ...

Photon

Senior Web Analytics Analyst

Dallas, TX · On-site

$82K - $95K/yr

... conversion funnels, feature adoption, and engagement metrics to provide actionable insights Design, instrument, QA, and analyze A/B and multivariate tests using experimentation platforms and ...

Sonar

Data Scientist, Marketing Analytics

Austin, TX · On-site

You will own marketing attribution, ROI, and conversion analysis end to end, and you will be proactive about it, surfacing findings and opportunities before anyone asks. You will explore data, form ...

BravoTech

Data Analyst

Richardson, TX · On-site

Contract (through 12/31/2026) with potential for full-time conversion About the Role We're looking for a driven Data Analyst who can turn complex data into actionable insights. In this role, you'll ...

TG Natural Resources

Senior Lease Records Analyst

Houston, TX · On-site

$84K - $111K/yr

Provide support during data conversion into Quorum * Analyze and apply terms of company Contracts, Leases and ROWs * Process all Land Obligations and invoicing as needed * Process ownership changes ...

TGNR HOLDCO LLC

Senior Lease Records Analyst

Houston, TX · On-site

$84K - $111K/yr

Provide support during data conversion into Quorum * Analyze and apply terms of company Contracts, Leases and ROWs * Process all Land Obligations and invoicing as needed * Process ownership changes ...

Sonar

Data Scientist, Marketing Analytics

Austin, TX · On-site

You will own marketing attribution, ROI, and conversion analysis end to end, and you will be proactive about it, surfacing findings and opportunities before anyone asks. You will explore data, form ...

Sonar

Data Scientist, Marketing Analytics

Austin, TX

You will own marketing attribution, ROI, and conversion analysis end to end, and you will be proactive about it, surfacing findings and opportunities before anyone asks. You will explore data, form ...

Conflux Systems

Facets Analyst

Texas City, TX · On-site

$60/hr

FTE to Subco conversion - 6 months cooling period we need to follow or get approval. * Atos has ... Demand ID - OMTWSG * Role / Skills - Facets Analyst - Exp min 5 years * Vendor rate : $60

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Conversion Analyst information

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$30.7K

$71.1K

$115.5K

How much do conversion analyst jobs pay per year?

As of Sep 13, 2026, the average yearly pay for conversion analyst in Texas is $71,060.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,600.00 and $83,800.00 per year, depending on experience, location, and employer.

What is a conversion analyst?

Conversion Analysts are professionals who analyze data related to website or app user behavior to identify opportunities for improving conversion rates. Their primary goal is to understand why users take or do not take desired actions, such as making a purchase or signing up for a newsletter. By using tools like A/B testing, funnel analysis, and user feedback, they recommend changes to optimize the user experience and increase conversions. Conversion Analysts collaborate with marketing, design, and development teams to implement and track the effectiveness of these changes.

What skills and qualifications are needed to thrive as a conversion analyst?

To thrive as a Conversion Analyst, you need strong analytical skills, experience with data analysis, and a background in marketing or business, often supported by a relevant degree. Familiarity with web analytics tools (such as Google Analytics), A/B testing platforms, and conversion optimization software is typically required. Excellent problem-solving abilities, attention to detail, and effective communication skills help you collaborate with teams and present actionable insights. These competencies are crucial for driving data-informed decisions that improve user experience and increase conversion rates.

How does a conversion analyst collaborate with marketing and product teams to improve user conversion rates?

As a Conversion Analyst, you'll frequently work alongside marketing and product teams to identify areas where user experience or messaging can be optimized for better conversion rates. This involves analyzing user behavior data, running A/B tests, and presenting actionable insights during cross-functional meetings. Collaboration is key: you may help design experiments with product managers and translate findings into clear recommendations for marketers to implement. This teamwork ensures that data-driven decisions directly impact campaign and product effectiveness.

What are popular job titles related to Conversion Analyst jobs in Texas?

For Conversion Analyst jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Conversion Analyst jobs in Texas look for?

The top searched job categories for Conversion Analyst jobs in Texas are:

Conversion Analyst jobs near you
Infographic showing various Conversion Analyst job openings in Texas as of August 2026, with employment types broken down into 92% Full Time, 6% Part Time, and 2% Contract. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $71,060 per year, or $34.2 per hour.

Digital Marketing & Growth Specialist (CIV)

Fort Worth, TX • On-site, Remote

Civitas Senior Living
Nursing and Residential Care Facilities • 1 - 5K employees
Learn more about Civitas Senior Livingexternal

Full-time

Posted 28 days ago

Civitas Senior Living rating

7.0

Company rating: 7.0 out of 10

Based on 9 frontline employees who took The Breakroom Quiz

Job description

Digital Marketing amp; Growth Specialist
Full-Time | U.S.-Based | Remote or Hybrid
POSITION SUMMARY
Civitas Senior Living is seeking a hands-on Digital Marketing amp; Growth Specialist to help drive qualified inquiries, visits, deposits, move-ins, and occupancy across our portfolio of senior living communities.
This role will manage and optimize the full digital marketing funnel — from paid advertising and website performance to lead nurturing, marketing automation, attribution, and conversion reporting. The ideal candidate is both strategic and execution-focused, with the ability to translate data into clear actions and measurable results.
This is not a strategy-only or reporting-only role. We are looking for someone who is comfortable working directly inside digital advertising platforms, websites, CRM systems, analytics tools, and marketing automation platforms.
KEY RESPONSIBILITIES
  • Build, launch, manage, and optimize paid advertising campaigns across Google, Meta, and other relevant platforms.
  • Monitor campaign performance, lead quality, cost per inquiry, conversion rates, move-ins, revenue, and return on advertising spend.
  • Manage paid search strategy, including keyword targeting, audience segmentation, budgets, bidding, and campaign structure.
  • Develop and optimize landing pages, forms, calls to action, and digital conversion paths.
  • Support website management, SEO, local search visibility, and ongoing content optimization.
  • Create and manage email marketing, lead-nurture, remarketing, and re-engagement campaigns.
  • Partner with Sales and Operations to improve speed to lead, inquiry follow-up, CRM utilization, and funnel conversion.
  • Analyze performance across inquiries, visits, deposits, move-ins, occupancy, and revenue.
  • Develop creative briefs and provide direction to designers, developers, videographers, agencies, and content creators.
  • Test advertising messages, audience strategies, creative concepts, offers, and landing pages.
  • Build dashboards and reports that clearly communicate results, opportunities, and recommended actions.
  • Improve campaign attribution, call tracking, and the connection between marketing activity and occupancy results.
  • Identify emerging digital trends, platforms, and technologies that can improve performance and efficiency.
  • Use AI tools to improve campaign analysis, content creation, lead response, personalization, reporting, and workflow automation.
  • Manage multiple communities, campaigns, priorities, and deadlines with a strong sense of ownership.
PERFORMANCE EXPECTATIONS
Success in this position will be measured through:
  • Qualified inquiry volume
  • Cost per qualified inquiry
  • Inquiry-to-visit conversion
  • Visit-to-deposit conversion
  • Visit-to-move-in conversion
  • Move-ins generated through digital marketing
  • Return on advertising spend
  • Website and landing-page conversion rates
  • Organic search growth
  • Lead-nurture and re-engagement performance
  • Accuracy of lead-source attribution
  • Contribution to occupancy and revenue growth
QUALIFICATIONS
  • Three to five or more years of hands-on digital or performance marketing experience.
  • Demonstrated experience personally managing paid advertising campaigns.
  • Strong working knowledge of Google Ads, Meta Ads Manager, Google Analytics, Google Tag Manager, and digital reporting platforms.
  • Experience with SEO, landing-page optimization, email marketing, CRM systems, and marketing automation.
  • Ability to analyze data and translate performance results into clear, actionable recommendations.
  • Experience managing advertising budgets and optimizing campaigns based on lead quality, revenue, and profitability.
  • Strong written and verbal communication skills.
  • Ability to manage multiple communities, locations, brands, or business lines.
  • Highly organized, resourceful, accountable, and comfortable working in a fast-moving environment.
  • Experience directing designers, developers, agencies, or content creators.
  • Experience using AI tools for content development, campaign optimization, lead response, personalization, reporting, and workflow automation.
  • Bachelor’s degree in marketing, communications, business, analytics, or a related field is preferred; equivalent hands-on experience will also be considered.
PREFERRED EXPERIENCE
  • Experience in senior living, hospitality, residential real estate, multifamily housing, or another location-based service industry.
  • Experience marketing to consumers, families, caregivers, and professional referral partners.
  • Familiarity with sales funnels involving inquiries, appointments, visits, deposits, leases, or move-ins.
  • Experience managing digital marketing across multiple communities, properties, or locations.
  • Understanding of local SEO, reputation management, paid search, social advertising, and location-specific marketing.
  • Experience with CRM platforms, marketing automation, lead nurturing, and digital attribution.
  • Knowledge of WordPress or similar website content-management systems.
  • Experience with call tracking, offline conversion tracking, and connecting marketing activity to revenue and occupancy.
  • Experience directing external agencies, designers, developers, and content creators.
IDEAL CANDIDATE
The ideal candidate is analytical, creative, and action-oriented. They do not simply recommend changes — they implement them, measure the results, and adjust quickly.
They are comfortable moving between campaign strategy, advertising platforms, website performance, CRM workflows, creative direction, and reporting. They think like an owner, focus on measurable business outcomes, and are motivated by building scalable marketing systems that generate qualified leads and support occupancy growth.
APPLICATION REQUIREMENTS
Applicants should submit:
  • A résumé highlighting hands-on digital marketing and campaign-management experience.
  • Examples of campaigns personally managed, including budget, lead volume, conversion results, revenue, or ROAS.
  • A brief assessment of Civitas Senior Living’s digital presence and the three most important opportunities they would address.
  • A three- to five-minute video explaining their experience, results, and approach to the role.

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