Contract Sport Development Jobs in Baton Rouge, LA

SR. ACCOUNT EXECUTIVE, PARTNERSHIP SALES

Baton Rouge, Louisiana

On-Site

THE RUNDOWN

Playfly Sports is looking for a Sr. Account Executive, Sponsorship Sales to join our team in Baton Rouge at our LSU Sports Properties division.

The candidate must be driven and coachable to execute the Playfly Sports Properties revenue model and to understand the distinctive relationship with the university athletics. This role will work with the General Manager to pitch and close enterprise partnership agreements. This role will also be responsible to generate incremental sponsorship revenue to meet and exceed individual and team goals. Lastly, this role will uphold and support by example a culture of hard work, creativity - always building team belief in the revenue goal.

WHAT YOU'LL ACCOMPLISH

Drive Revenue Growth: Develop and execute a strategic sales plan to generate new sponsorship revenue and renew existing partners in alignment with LSU Sports Properties and LSU Athletics' goals.

Business Development: Identify, research, and cultivate relationships with local, regional, and national brands that align with LSU Athletics' mission, values, and fan demographics.

Portfolio Management: Oversee an established book of business of corporate partners, ensuring each relationship delivers measurable value and aligns with goals and objectives

Partnership Strategy: Collaborate with LSU Sports Properties and LSU leadership to create innovative inventory, category strategies, and customized partnership platforms.

Consultative Selling: Conduct thorough needs assessments to understand client objectives, develop tailored proposals, and negotiate contracts that deliver measurable ROI.

Creative Storytelling: Build compelling sales presentations that leverage data, fan insights, and integrated marketing opportunities to maximize partner impact.

Relationship Management: Maintain strong relationships with sponsors, campus stakeholders, and community leaders through consistent communication and in-person engagement.

Industry Expertise: Stay current on sports marketing trends, category developments, and best practices to position LSU as a leader in collegiate sponsorship innovation.

Activation Support: Work closely with LSU Sports Properties Service and Operation team as well as LSU Athletics internal teams to ensure flawless execution and delivery of partner assets.

Game Day & Event Presence: Represent LSU Athletics, LSU Sports Properties and Playfly Sports Properties with a high level of integrity, attitude and effort for designated home games, university events, and community functions.

WHAT YOU'LL BRING

Bachelor's degree required

3-5 years of direct sales experience in the sports multi-media environment required

Experience with integrated and "conceptual" sales

Ability to generate and present ideas/concepts succinctly and provide creative solutions to prospects/clients

Outstanding communication skills are essential for interactions with clients, operational leaders and other senior executives

Demonstrated professional sales presentation skills

TRAVEL, LIFTING, PHYSICAL REQUIREMENTS

Ability to lift up to 50 lbs.

Ability to sit, stand, and walk-up stairs

This role takes place in an office setting and is a sedentary role

Be available for game days and evening athletic events and coaches shows

Be available to travel for client presentations