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Content Strategy Lead Jobs (NOW HIRING)

Lead the development of integrated campaigns and content programs that connect brand storytelling with demand generation efforts. * Oversee and evolve the editorial function, setting strategic ...

Lead the development of integrated campaigns and content programs that connect brand storytelling with demand generation efforts. * Oversee and evolve the editorial function, setting strategic ...

Own and lead the content strategy function, translating product knowledge, customer insights, market context, and Sales input into clear, reusable messaging and content priorities * Develop and ...

You will lead the development and delivery of ATI's training programs, peer group curriculum, and coaching support content, while simultaneously owning the strategy and overhaul of ATI's public ...

Lead the end-to-end content strategy and execution for AU session programming (breakouts, labs, panels, andexpotheaters) * Define and evolve the content architecture and audience journey, ensuring ...

Lead the end-to-end content strategy and execution for AU session programming (breakouts, labs, panels, andexpotheaters) * Define and evolve the content architecture and audience journey, ensuring ...

Lead the end-to-end content strategy and execution for AU session programming (breakouts, labs, panels, andexpotheaters) * Define and evolve the content architecture and audience journey, ensuring ...

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Content Strategy Lead information

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$64K

$133.2K

$259.5K

How much do content strategy lead jobs pay per year?

As of Jul 22, 2026, the average yearly pay for content strategy lead in the United States is $133,197.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,000.00 and $160,000.00 per year, depending on experience, location, and employer.

What does a lead content strategist do?

A lead content strategist develops and oversees content plans to align with business goals, manages content teams, and ensures consistency across channels. They analyze audience data, use tools like content management systems, and often collaborate with marketing and design teams to create effective content strategies.

What are the key skills and qualifications needed to thrive as a Content Strategy Lead, and why are they important?

A Content Strategy Lead needs expertise in content development, digital marketing, analytics, and a solid understanding of audience engagement, often supported by a degree in communications or marketing. Familiarity with content management systems (CMS), SEO tools, and data analytics platforms like Google Analytics is typically required. Outstanding leadership, cross-functional collaboration, and strategic thinking are crucial soft skills for excelling in this role. These capabilities ensure that content aligns with business goals, resonates with target audiences, and drives measurable results.

How does a Content Strategy Lead typically collaborate with cross-functional teams to achieve business goals?

A Content Strategy Lead often works closely with marketing, product, design, and analytics teams to ensure content aligns with broader business objectives. They facilitate regular meetings to gather insights, share content plans, and adjust strategies based on feedback and performance metrics. Effective collaboration involves balancing creative vision with data-driven decision-making, managing stakeholder expectations, and ensuring consistent messaging across all channels. This cross-functional teamwork is essential for creating impactful content that supports user needs and drives measurable results.

How much money does a content strategist make?

A content strategist's salary typically ranges from $60,000 to $120,000 annually, depending on experience, location, and industry. Senior roles or those with specialized skills in SEO, analytics, or content management tools may earn higher salaries.

What is the difference between Content Strategy Lead vs Content Marketing Manager?

AspectContent Strategy LeadContent Marketing Manager
Primary FocusDeveloping overall content strategies and aligning content with business goalsExecuting marketing campaigns and managing content distribution for promotion
Required SkillsStrategic planning, content architecture, cross-team collaborationContent creation, campaign management, analytics
Work EnvironmentCollaborates with marketing, product, and executive teamsWorks closely with marketing and sales teams to drive engagement

The Content Strategy Lead focuses on creating comprehensive content plans aligned with business objectives, while the Content Marketing Manager emphasizes executing marketing campaigns to promote content. Both roles require strong communication skills and industry experience, but their core responsibilities differ in scope and focus.

Is content strategy a good career?

Content strategy is a viable career that involves planning, developing, and managing content to meet business goals. It requires skills in communication, analytics, and tools like content management systems, with opportunities across various industries. The role often offers creative and strategic work, with potential for advancement and specialization.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior content strategy leads, media directors, or executive producers often earn $150,000 or more annually. These positions typically require extensive experience, strong leadership skills, and proficiency with content management tools and analytics platforms.

What does a Content Strategy Lead do?

A Content Strategy Lead is responsible for developing and overseeing a company's content strategy to ensure it aligns with business goals and audience needs. This role involves planning, creating, and managing content across various platforms, analyzing content performance, and coordinating with different teams to maintain brand consistency. The Content Strategy Lead also identifies opportunities for content improvement and innovation, ensuring that all content supports the organization's objectives and engages target audiences effectively.
More about Content Strategy Lead jobs
What states have the most Content Strategy Lead jobs? States with the most job openings for Content Strategy Lead jobs include:
Infographic showing various Content Strategy Lead job openings in the United States as of July 2026, with employment types broken down into 69% Full Time, 28% Part Time, 1% Temporary, and 2% Contract. Highlights an 74% Physical, 4% Hybrid, and 22% Remote job distribution, with an average salary of $133,197 per year, or $64 per hour.
Director, Content Strategy & Marketing

Director, Content Strategy & Marketing

Quad

Chicago, IL • On-site

$190K - $220K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 9 days ago


Job description


General Purpose of Job
The Director, Content Strategy & Marketing is responsible for defining and leading a unified, cross-channel content strategy that drives brand awareness, strengthens market positioning, and supports revenue growth across Quad's portfolio of marketing solutions and agencies.
This role will transform how Quad brings its story to market, aligning content across owned and operated channels, including digital, social, events, and thought leadership to ensure consistent, compelling narratives that offer value, sharpen market positioning, and drives measurable business impact.
Reporting to the VP, Brand Marketing, this role will lead the evolution of content from a set of channel-specific activities into an integrated, performance-driven marketing discipline. This role will oversee editorial and partner closely with marketing, sales, and product teams to ensure content meaningfully contributes to audience engagement, pipeline development, and client growth.
Key Responsibilities
  • Define and execute a comprehensive enterprise content strategy that aligns with Quad's business priorities, brand and product positioning, and growth objectives.
  • Unify content across channels (site, social, events, thought leadership), ensuring consistency in messaging, storytelling, and audience experience.
  • Establish and operationalize clear content narrative frameworks that strengthen Quad's positioning and clearly articulate the value of its products and services.
  • Partner with marketing, sales, and product leadership to ensure content supports awareness, consideration, and conversion goals, with clear alignment to go-to-market strategies.
  • Lead the development of integrated campaigns and content programs that connect brand storytelling with demand generation efforts.
  • Oversee and evolve the editorial function, setting strategic direction, elevating content quality, and ensuring alignment with enterprise priorities.
  • Define and implement a content performance framework, including KPIs, measurement strategies, and optimization processes to improve effectiveness across channels.
  • Identify and address gaps in current content and channel strategies, driving greater cohesion, efficiency, and impact across the marketing ecosystem.
  • Champion audience-first thinking, ensuring content is relevant, differentiated, and tailored to key customer segments.
  • Build strong cross-functional partnerships to enable content to scale effectively across the organization.
  • Identify and implement opportunities to leverage AI and emerging technologies to enhance content strategy, streamline production workflows, and improve personalization, scalability, and performance across channels.

Job Requirements
Education: Bachelor's degree in English, Journalism, Marketing or related field a plus. Appropriate education and/or experience may be substituted on an equivalent basis.
Experience:
  • 12+ years of experience in content strategy, marketing, or related disciplines; B2B experience preferred
  • Experience leading cross-channel content and marketing strategies within complex, matrixed organizations
  • Proven success in transforming content into a strategic business driver, not just a support function

Knowledge, Skills & Abilities:
  • Strong ability to translate business strategy into clear, compelling narratives and content frameworks
  • Experience aligning content with full-funnel marketing objectives (awareness through conversion)
  • Deep understanding of digital, social, and integrated marketing channels
  • Demonstrated success leading and scaling high-performing content or editorial teams
  • Strong cross-functional leadership and stakeholder management skills
  • Analytical mindset with experience using data to inform content strategy and optimization
  • Excellent communication and executive presentation skills
  • Ability to operate at both strategic and executional levels
  • Knowledge of latest SEO trends and best practices
  • Familiarity with AI-driven content tools and marketing technologies, with the ability to evaluate and apply them to improve content effectiveness, efficiency, and scale.
  • Understanding of how AI can support content generation, audience targeting, personalization, and performance optimization within a modern marketing ecosystem.

Additional Requirement: This role includes occasional travel, typically a couple of times per quarter, based on business needs.
Employees can be expected to be paid an annualized salary range of $190,000 - $220,000, based on variations in knowledge, skills, experience and market conditions.
About Us
As a global marketing experience company, Quad's goal is to help our clients win every day. We use our data-driven integrated marketing and manufacturing platform to streamline solutions for our clients, reduce friction and enhance their marketing spend effectiveness. We've built a rich legacy by believing in our people, allowing them to act like owners and to take charge of their own success. Whether an operator, sales rep, a graphic artist or a clinician, we're all driven to perform at our best- for ourselves and our clients. At our core, we're a company that believes we can always create a better way.
About the Team
We offer comprehensive benefits for eligible employees including medical, prescription, dental and vision insurance, 401(k) retirement savings, paid time off, holidays and additional benefits.
Quad is proud to be an equal opportunity employer. We are committed to creating a place of belonging - a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Quad does not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws. Quad also prohibits harassment of applicants and employees based on any of these protected categories.
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