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Content Optimization Manager Jobs in Portland, OR

Autodesk

Search Intelligence Manager

Portland, OR

$78K - $139K/yr

Manage and triage search intake requests across content, technical SEO, and marketing stakeholders ... Partner with content teams, and technical stakeholders to support optimization initiatives and ...

TCS Education System

Content Creator

Portland, OR

$26.67 - $28.21/hr

Ensure content is optimized for reach, engagement, and platform-specific best practices. * Stay up ... Experience using social media management and analytics tools to track performance and optimize ...

TCS Education System

Content Creator

Portland, OR · On-site

Ensure content is optimized for reach, engagement, and platform-specific best practices. * Stay up ... Experience using social media management and analytics tools to track performance and optimize ...

Concora Credit Inc.

Content Author

Beaverton, OR · On-site

... management system. You'll be responsible for configuring new designs for site content, updating ... Oversee digital assets, ensuring optimization for web performance and search. * Be responsible and ...

Concora Credit Inc.

Content Author

Beaverton, OR

... management system. You'll be responsible for configuring new designs for site content, updating ... Oversee digital assets, ensuring optimization for web performance and search. * Be responsible and ...

Concora Credit Inc.

Content Author

Beaverton, OR

... management system. You'll be responsible for configuring new designs for site content, updating ... Oversee digital assets, ensuring optimization for web performance and search. * Be responsible and ...

Logitech

Social Media Specialist

Camas, WA · On-site

Proven track record running LinkedIn paid campaigns, managing budgets, and optimizing for lead generation and conversion metrics * Content Skills: Proficiency in video creation, editing, and graphic ...

Concora Credit Inc.

Content Author

Beaverton, OR

$128K - $133K/yr

... management system. You'll be responsible for configuring new designs for site content, updating ... Oversee digital assets, ensuring optimization for web performance and search. * Be responsible and ...

DOWL

Content Marketer

Portland, OR · On-site

$35.40 - $53.11/hr

Optimizing website content and user experience to improve search engine visibility (SEO) and run ... Guide project managers and other technical staff on marketing and business development best ...

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All JobsContent Optimization JobsContent Optimization Manager JobsContent Optimization Manager Jobs in Portland, OR

Content Optimization Manager information

See Portland, OR salary details

$16

$41

$82

How much do content optimization manager jobs pay per hour?

As of Jul 27, 2026, the average hourly pay for content optimization manager in Portland, OR is $41.26, according to ZipRecruiter salary data. Most workers in this role earn between $27.79 and $47.93 per hour, depending on experience, location, and employer.

Is SEO replaced by AI?

As a Content Optimization Manager, understanding that AI tools are increasingly used to assist SEO tasks is important. However, AI currently complements rather than replaces human expertise in keyword research, content strategy, and quality assessment, making SEO a hybrid process that benefits from both human insight and AI automation.

What are the key skills and qualifications needed to thrive as a Content Optimization Manager, and why are they important?

To thrive as a Content Optimization Manager, you need expertise in SEO, content strategy, analytics, and digital marketing, typically supported by a relevant degree and experience in content management. Familiarity with tools such as Google Analytics, SEMrush, CMS platforms, and A/B testing software is essential. Strong analytical thinking, attention to detail, and effective communication help you collaborate and drive continuous improvement. These skills and qualities are crucial for maximizing content performance, increasing audience engagement, and achieving business goals.

What is the difference between Content Optimization Manager vs Content Strategist?

AspectContent Optimization ManagerContent Strategist
Primary FocusImproving content performance through SEO, keywords, and technical enhancementsDeveloping overall content plans, themes, and messaging strategies
Skills & CertificationsSEO certifications, analytics tools, content management systemsContent marketing, branding, audience analysis
Work EnvironmentMarketing teams, digital agencies, e-commerce companiesContent teams, marketing departments, media agencies

While both roles involve content, the Content Optimization Manager primarily focuses on enhancing existing content's visibility and performance through SEO and technical improvements. In contrast, the Content Strategist develops overarching content plans and messaging to guide content creation. Both roles often collaborate but serve different strategic and tactical purposes within content marketing.

Is SEO a high-paying skill?

SEO is considered a valuable skill for digital marketing and content optimization roles, often leading to higher salaries for specialists like Content Optimization Managers. Compensation varies based on experience, location, and industry, but SEO expertise can significantly increase earning potential in marketing and content-related jobs.

What are some common challenges Content Optimization Managers face when aligning content strategies with SEO goals?

Content Optimization Managers often encounter challenges when balancing user-focused content with technical SEO requirements. They must ensure that content is engaging and valuable to readers while also optimizing for search engine algorithms, which can sometimes have conflicting priorities. Additionally, staying updated with frequent changes in SEO best practices and communicating these updates to cross-functional teams can be demanding. Effective collaboration with writers, designers, and developers is essential to implement optimization strategies without compromising the brand's voice or user experience.

What kind of jobs in media bring in $150,000 a year?

In media, high-paying roles such as senior content strategists, media directors, or digital marketing managers can earn $150,000 or more annually. These positions typically require extensive experience, strong leadership skills, and proficiency with analytics tools and content management systems.

What does an optimization manager do?

An optimization manager oversees strategies to improve the performance of digital content, websites, or marketing campaigns by analyzing data and implementing changes to increase engagement, conversions, or search engine rankings. They often use tools like analytics platforms and SEO techniques to identify areas for improvement and ensure content aligns with business goals. Strong analytical skills and knowledge of content management systems are essential for this role.

What does a Content Optimization Manager do?

A Content Optimization Manager is responsible for improving the performance and effectiveness of digital content across websites, blogs, and social media. Their main tasks include analyzing user data, implementing SEO strategies, and ensuring that content is engaging and aligned with business goals. They collaborate with writers, designers, and marketers to optimize content for both search engines and audience engagement. By regularly monitoring key metrics, they make data-driven decisions to maximize content reach and impact.
What are popular job titles related to Content Optimization Manager jobs in Portland, OR? For Content Optimization Manager jobs in Portland, OR, the most frequently searched job titles are:
What job categories do people searching Content Optimization Manager jobs in Portland, OR look for? The top searched job categories for Content Optimization Manager jobs in Portland, OR are:
What cities near Portland, OR are hiring for Content Optimization Manager jobs? Cities near Portland, OR with the most Content Optimization Manager job openings:
Content Optimization Manager jobs near you
Infographic showing various Content Optimization Manager job openings in Portland, OR as of July 2026, with employment types broken down into 70% Full Time, 26% Part Time, 1% Temporary, and 3% Contract. Highlights an 78% Physical, 4% Hybrid, and 18% Remote job distribution, with an average salary of $85,829 per year, or $41.3 per hour.

Digital Marketing & SEO Manager

A&E Plumbing, Heating & Air

Gresham, OR • On-site

$30 - $45/hr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 23 days ago

Job description

Benefits:
  • Health insurance
  • Paid time off
  • Training & development
  • Vision insurance
  • 401(k)
  • 401(k) matching
  • Competitive salary
  • Dental insurance
  • Employee discounts

Position Summary
A&E Plumbing, Heating & Air is seeking a highly motivated Digital Marketing & SEO Manager to take ownership of our online presence and continue building one of the strongest digital marketing programs in the HVAC and plumbing industry.
This position is responsible for increasing website traffic, improving search engine rankings, generating qualified leads, growing our local market presence, and maintaining our reputation across every digital platform.
This is not simply a social media position. The ideal candidate understands digital marketing as a complete system—including SEO, content strategy, local search, website optimization, analytics, Google Business Profile management, conversion optimization, email marketing, and paid advertising.
Success in this role will be measured by measurable improvements in traffic, rankings, leads, and revenue.
This position owns A&E's digital marketing program. The successful candidate is expected to identify opportunities, prioritize projects, execute improvements, measure results, and continuously maintain our digital presence—not simply complete assigned tasks. We are looking for someone who takes initiative, thinks strategically, and treats our marketing as an ongoing business asset.
Primary Responsibilities
Website Management & SEO
• Manage and continually improve the company website.
• Optimize all pages for SEO and user experience.
• Build and maintain city-specific landing pages.
• Create and optimize service pages.
• Implement schema markup throughout the website.
• Improve page speed and Core Web Vitals.
• Maintain internal linking strategy.
• Optimize metadata, headings, images, and URLs.
• Monitor Google Search Console and resolve technical SEO issues.
• Maintain XML sitemaps and indexing.
Content Marketing
• Develop and maintain an annual content calendar.
• Write or coordinate high-quality blog articles.
• Refresh existing content to improve rankings.
• Create localized content targeting specific service areas.
• Add calls-to-action that improve lead generation.
• Build pillar pages and topic clusters.
• Create FAQs and educational homeowner resources.
• Ensure content follows E-E-A-T best practices.
Local SEO
• Manage Google Business Profiles.
• Maintain accurate business information across all platforms.
• Publish Google Posts regularly.
• Respond to customer reviews.
• Develop and execute review generation campaigns.
• Optimize service areas.
• Manage business listings and citations.
• Improve local search rankings across Oregon and Washington markets.
Social Media Management
• Develop a monthly social media calendar.
• Produce Facebook and Instagram content.
• Create Reels, Stories, educational videos, and before/after content.
• Coordinate photography and video with technicians.
• Manage community engagement.
• Respond to comments and messages.
• Track engagement metrics.
Email Marketing
• Create customer newsletters.
• Build automated email campaigns.
• Develop seasonal marketing campaigns.
• Support membership growth campaigns.
• Build lead nurturing campaigns.
Lead Generation & Conversion Optimization
• Improve website conversion rates.
• Optimize landing pages.
• Manage calls-to-action throughout the website.
• Improve online scheduling conversions.
• Monitor user behavior using analytics tools.
• Recommend improvements based on performance data.
Analytics & Reporting
Track and report:
• Website traffic
• Organic rankings
• Local rankings
• Google Business Profile performance
• Leads generated
• Conversion rates
• Social media growth
• Paid advertising performance
• ROI on campaigns
Provide monthly reports that include:
• Completed work
• Performance metrics
• Wins
• Challenges
• Next month's priorities
Brand Management
Maintain consistency across:
• Website
• Social media
• Advertising
• Printed materials
• Vehicles
• Uniforms
• Photography
• Email templates
• Google Business Profiles
• Directory listings
Paid Advertising
• Manage Google Ads.
• Manage Local Service Ads.
• Manage Meta advertising campaigns.
• Track advertising ROI.
• Improve cost per lead.
• Optimize campaigns based on performance.
Additional Responsibilities
• Coordinate photography and video production.
• Assist with recruiting marketing.
• Support community outreach events.
• Design marketing materials when needed.
• Coordinate promotional campaigns.
• Maintain marketing asset library.
Qualifications
Preferred:
• 3+ years of digital marketing experience
• Experience with local SEO
• Experience managing Google Business Profiles
• Experience with HubSpot
• Experience with Google Analytics 4
• Experience with Google Search Console
• Experience with SEMrush or similar SEO tools
• Experience with WordPress or HubSpot CMS
• Experience with Meta Business Suite
• Experience with Google Ads
• Experience with Canva or Adobe Creative Suite
• Strong writing and editing skills
• Photography and video editing experience
• Understanding of AI-assisted content creation
Skills & Abilities
The successful candidate should demonstrate:
• Excellent written communication
• Strong organizational skills
• Project management ability
• Analytical thinking
• Attention to detail
• Self-motivation
• Ability to prioritize multiple projects
• Data-driven decision making
• Creativity balanced with business objectives
• Ability to work independently
Key Performance Indicators (KPIs)
Success in this position will be measured by:
• Increase in qualified website traffic
• Improvement in search rankings
• Growth in organic leads
• Growth in Google Business Profile engagement
• Increase in customer reviews
• Improved website conversion rate
• Increased social media engagement
• Growth in membership signups
• Increased booked appointments from digital marketing
• Positive ROI on advertising campaigns
What Success Looks Like
Within the first year, the Digital Marketing & SEO Manager should:
• Increase qualified organic website traffic.
• Improve rankings for priority service keywords.
• Expand city-level search visibility.
• Maintain an active Google Business Profile.
• Execute a consistent content marketing strategy.
• Grow online reviews.
• Increase lead generation from digital channels.
• Continuously optimize the website using analytics and SEO best practices.

Flexible work from home options available.