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Content Marketing Manager Jobs in Springfield, MA

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Marketing Manager

Hartford, CT · On-site

$65K - $85K/yr

You will set the strategy, create the content, run the channels, and work side by side with the CEO ... a marketing plan that meets our growth and revenue goals.  Manage our social media presence ...

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Marketing Manager

Hartford, CT · On-site

$65K - $85K/yr

You will set the strategy, create the content, run the channels, and work side by side with the CEO ... a marketing plan that meets our growth and revenue goals.  Manage our social media presence ...

Digital Marketing Manager

Hartford, CT · On-site

$70K - $100K/yr

Produce effective ad creative and UGC assets utilizing influencers and content creators and the ... digital marketing. * Experience managing creative digital asset production with designers ...

Digital Marketing Manager

Hartford, CT · On-site

$70K - $100K/yr

Produce effective ad creative and UGC assets utilizing influencers and content creators and the ... digital marketing. * Experience managing creative digital asset production with designers ...

Produce effective ad creative and UGC assets utilizing influencers and content creators and the ... digital marketing. * Experience managing creative digital asset production with designers ...

Digital Marketing Manager

Hartford, CT · On-site

$70K - $100K/yr

Produce effective ad creative and UGC assets utilizing influencers and content creators and the ... digital marketing. * Experience managing creative digital asset production with designers ...

Produce effective ad creative and UGC assets utilizing influencers and content creators and the ... digital marketing. * Experience managing creative digital asset production with designers ...

Web Content Designer

Hartford, CT · On-site

$60 - $70/hr

Content marketing * SEO and analytics * Knowledge/experience with project management tools (Microsoft Office Suite, Teams, Jira) * Effective communication skills * High emotional intelligence * High ...

... • Content marketing • SEO and analytics • Knowledge/experience with project management tools (Microsoft Office Suite, Teams, Jira) • Effective communication skills • High emotional ...

This role will support a busy marketing team by managing website content, publishing digital assets, and maintaining web pages within Optimizely CMS. The ideal candidate has hands-on experience with ...

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Marketing Specialist

Hartford, CT · On-site

$60K - $65K/yr

Schedule and manage retail digital signage and TV content through OptiSigns. Performance Analysis & Reporting: * Monitor and analyze marketing performance using Google Analytics, Alpine IQ ...

Schedule and manage retail digital signage and TV content through OptiSigns. Performance Analysis & Reporting: * Monitor and analyze marketing performance using Google Analytics, Alpine IQ ...

Content Marketing: * Develop and distribute high-quality content that educates, informs, and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

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Showing results 1-20

Content Marketing Manager information

See Springfield, MA salary details

$35.9K

$77.6K

$129K

How much do content marketing manager jobs pay per year?

As of Aug 8, 2026, the average yearly pay for content marketing manager in Springfield, MA is $77,586.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,800.00 and $86,700.00 per year, depending on experience, location, and employer.

What is the difference between Content Marketing Manager vs Content Strategist?

AspectContent Marketing ManagerContent Strategist
Primary FocusOversees content marketing campaigns, manages teams, and drives brand awarenessDevelops content plans, defines content goals, and aligns content with business strategy
Required SkillsContent creation, campaign management, analytics, team leadershipContent planning, research, audience analysis, strategic thinking
Work EnvironmentMarketing teams, agencies, cross-department collaborationContent teams, marketing departments, strategic planning sessions
Common UsageUsed by companies to execute marketing campaignsUsed to develop content strategies and frameworks

The main difference is that a Content Marketing Manager focuses on executing and managing marketing campaigns, while a Content Strategist concentrates on planning and developing content strategies to support business goals. Both roles require strong content skills but serve different stages of the content lifecycle.

What does a content marketing manager do?

A content marketing manager oversees the creation of writing content and the digital marketing strategy for clients. As a content marketing manager, your duties involve developing compelling messaging for your clients or vendors and directing writers to craft text for online and traditional print marketing materials, such as social media posts, websites, and mailers. You may also hire and train new staff, meet with other sales and advertising managers, and cultivate client relationships. You may occasionally create content as well, but your responsibilities typically involve managing and directing other people to do so.

What are the key skills and qualifications needed to thrive as a content marketing manager?

To thrive as a Content Marketing Manager, you need expertise in content strategy, copywriting, SEO, and a background in marketing or communications. Familiarity with content management systems (like WordPress), analytics tools (such as Google Analytics), and marketing automation platforms is typically required. Exceptional creativity, project management, and collaboration skills help set top performers apart in this role. These abilities are crucial for producing engaging content that drives brand awareness, generates leads, and achieves measurable business results.

What does a content marketing manager do?

A Content Marketing Manager is responsible for developing, executing, and managing a company's content strategy to attract and engage target audiences. This includes creating and overseeing blog posts, social media updates, videos, newsletters, and other forms of digital content. They collaborate with writers, designers, and other marketing professionals to ensure content aligns with brand goals and drives measurable results, such as increased website traffic, lead generation, and customer engagement. Their role also involves analyzing content performance and adjusting strategies to improve effectiveness.

How does a content marketing manager typically collaborate with other teams within an organization?

Content Marketing Managers frequently work cross-functionally, partnering with teams such as product marketing, sales, design, and SEO. They coordinate with product experts to ensure content aligns with company offerings, collaborate with designers to create visually appealing assets, and work closely with SEO specialists to optimize content for search engines. Effective communication and project management skills are essential, as these collaborations help ensure content is both high quality and strategically aligned with broader business goals.
What are the most commonly searched types of Content Marketing jobs in Springfield, MA? The most popular types of Content Marketing jobs in Springfield, MA are:
What are popular job titles related to Content Marketing Manager jobs in Springfield, MA? For Content Marketing Manager jobs in Springfield, MA, the most frequently searched job titles are:
What job categories do people searching Content Marketing Manager jobs in Springfield, MA look for? The top searched job categories for Content Marketing Manager jobs in Springfield, MA are:
What cities near Springfield, MA are hiring for Content Marketing Manager jobs? Cities near Springfield, MA with the most Content Marketing Manager job openings:
Infographic showing various Content Marketing Manager job openings in Springfield, MA as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $77,586 per year, or $37.3 per hour.

Marketing Manager

PMC LLC

Hartford, CT • On-site

$65K - $85K/yr

Full-time

Medical, Dental, Vision, Life, PTO

Re-posted 13 days ago

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Job description

The Role As Head of Marketing, you get the keys to our entire brand. You will set the strategy, create the content, run the channels, and work side by side with the CEO to make Parkville Market impossible to ignore. This is a high-energy, high-impact role with real freedom to create. You will team up with every part of the business. From our food vendors and bar operator to events and community partners, you will build the plan that takes our growth to the next level. Bring your big ideas. We want to see them come to life. What You'll Do  Develop and execute a marketing plan that meets our growth and revenue goals.  Manage our social media presence across all platforms, including planning, posting, and audience growth.  Lead the marketing and promotion of our events, driving attendance and engagement for both recurring programming and special occasions.  Create content from start to finish, including graphics, short-form video, and campaigns.  Track and report on metrics across all marketing and advertising, with regular updates to the CEO.  Promote our vendors and their businesses alongside the Parkville Market brand.  Support the bar program through targeted promotion and event-driven traffic.  Collaborate across every sector of the business to maintain a consistent and professional brand voice.  Contribute fresh, creative ideas that strengthen our presence in the market.  Work in a fast-paced environment where priorities shift and you adapt to changes.  Manage and enhance SEO for our website. What You Bring to the Table  3-5+ years of marketing experience. Preferably in hospitality, food + beverage, or entertainment industry.  Strong technical expertise with marketing and content creation tools, including Canva, CapCut, and all major social media platforms.  Proficiency in producing polished graphics and engaging short-form video.  A track record of leading real marketing or social media projects that grew an audience.  A creative, entrepreneurial mindset and a willingness to test new ideas.  The ability to set strategy and then execute it hands-on.  Strong ownership, with the discipline to set targets and measure your own results.  A collaborative style that connects with everyone, from small vendors to the CEO. Here is the best part on experience: we care way more about what you have done than how long you have done it. You do not need a long resume. You just need to show us you can lead a project and grow an audience.