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Content Manager Jobs in Madison, WI (NOW HIRING)

Writer

Madison, WI · On-site +1

Follow the full content creation and review process, collaborating with the content strategist, learning experience designer, product management team, and other stakeholders and prepare final ...

Follow the full content creation and review process, collaborating with the content strategist, learning experience designer, product management team, and other stakeholders and prepare final ...

Lead Data Architect

Middleton, WI · Remote

$75 - $100/hr

Product Content Management (PCM), Product Information Management (PIM), Adobe Commerce, and enterprise data architecture**, with the ability to improve existing solutions while designing a scalable ...

Experience with Social Media Platforms (Facebook, Insta, TikTok, etc.) and running campaigns or creating curated content. * Management experience of retail crews or staff. * Strong organization ...

Wordpress Tutor

Madison, WI · Remote

$18 - $40/hr

Ability to explain content management system architecture, responsive design, and hosting requirements while preparing students for website creation, blogging, and web management roles. * Conceptual ...

Showing results 21-40

Content Manager information

See Madison, WI salary details

$15

$39

$77

How much do content manager jobs pay per hour?

As of Aug 7, 2026, the average hourly pay for content manager in Madison, WI is $39.21, according to ZipRecruiter salary data. Most workers in this role earn between $26.39 and $45.53 per hour, depending on experience, location, and employer.

What is a content manager?

A Content Manager is responsible for planning, creating, editing, and publishing content across various platforms to engage target audiences and support organizational goals. They often oversee a team of writers, designers, and other contributors, ensuring that all content aligns with brand guidelines and marketing strategies. Content Managers also analyze content performance and make data-driven decisions to improve engagement and reach.

What is the difference between Content Manager vs Content Strategist?

AspectContent ManagerContent Strategist
Primary FocusOverseeing content creation, editing, and publishing processesDeveloping overall content plans and long-term strategies
ResponsibilitiesManaging content teams, ensuring content quality, and maintaining schedulesResearching target audiences, setting content goals, and aligning content with brand strategy
Required SkillsContent management systems, editing, project managementMarket research, content planning, analytics
Work EnvironmentCollaborative teams, marketing or media companiesStrategic planning sessions, cross-department collaboration

While both roles focus on content, the Content Manager handles day-to-day content operations, whereas the Content Strategist focuses on creating and guiding the overall content strategy to meet business goals.

What are some common challenges content managers face in balancing creativity with brand consistency?

Content Managers often navigate the challenge of fostering creativity while ensuring that all content aligns with established brand guidelines and messaging. Striking this balance requires close collaboration with creative teams and regular communication with marketing or branding stakeholders. Additionally, Content Managers must stay updated on brand strategy changes and provide clear feedback to contributors to maintain consistency across all channels. Successfully managing this balance not only strengthens brand identity but also keeps content fresh and engaging.

What are the key skills and qualifications needed to thrive as a content manager, and why are they important?

To thrive as a Content Manager, you need strong writing, editing, and organizational skills supported by a background in communications, marketing, or journalism. Familiarity with content management systems (CMS), SEO tools, analytics platforms, and sometimes certifications like HubSpot Content Marketing are typically required. Creativity, attention to detail, and effective collaboration ensure high-quality, engaging content and smooth workflow within teams. These skills are vital for maintaining brand consistency, driving audience engagement, and meeting organizational goals.

What is a content manager?

A content manager, or a web content manager, creates and oversees content produced for a website. In most cases, they lead or collaborate with a marketing team to develop online material relevant to a site’s overall purpose. The content manager’s responsibilities often include creating, editing, posting, or updating content. This content is often in various media formats, like written pieces, videos, and photos.

What are the most commonly searched types of Content jobs in Madison, WI? The most popular types of Content jobs in Madison, WI are:
What are popular job titles related to Content Manager jobs in Madison, WI? For Content Manager jobs in Madison, WI, the most frequently searched job titles are:
What job categories do people searching Content Manager jobs in Madison, WI look for? The top searched job categories for Content Manager jobs in Madison, WI are:
What cities near Madison, WI are hiring for Content Manager jobs? Cities near Madison, WI with the most Content Manager job openings:
Infographic showing various Content Manager job openings in Madison, WI as of August 2026, with employment types broken down into 86% Full Time, 12% Part Time, and 2% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $81,550 per year, or $39.2 per hour.

Social Media and Multimedia Manager

Madison Gas and Electric Company

Madison, WI • Hybrid

$115K/yr

Full-time

Posted 15 days ago


Job description

Position Purpose

The Social Media and Multimedia Manager plays a critical role in helping to shape the public voice of the company, managing social media content and engagement, and supporting internal and external communications. This position is responsible for developing and executing social media strategies, creating compelling visual content for internal and external audiences, and contributing to crisis communications during emergencies. The role includes photography and videography responsibilities to support storytelling across internal and external channels.

Core Responsibilities

Note: This is not an all-inclusive listing

  • Develop and implement the company's social media strategy, ensuring alignment with business priorities, campaigns, and brand voice.
  • Plan and manage content calendars and cross-channel campaigns; partner with internal stakeholders to align messaging and timing.
  • Create, schedule and post content regularly across platforms, maintaining consistency in tone, style, and visual identity.
  • Capture and edit photography and video to support both internal communications and external brand storytelling.
  • Analyze engagement data, track performance metrics, and make recommendations to enhance reach and impact.
  • Serve as advisor and point of contact for social media best practices, tools, and trends across the organization.
  • Ensure social media and multimedia activities comply with legal, ethical, and brand standards.
  • Support crisis communications and media monitoring as part of the broader Communications team.
  • Monitor social media channels for customer inquiries, feedback and sentiment.
  • Collaborate with internal teams to address customer inquiries while ensuring response communication is consistent, timely and professional
  • Effectively manage social media budget to ensure spend is within budget and dollars are used on high value
Behavioral Competencies
  • Strategic Mindset - Looks ahead to future possibilities and translates them into actionable strategies.
  • Tech Savvy - Leverages digital tools and platforms to improve storytelling and engagement.
  • Plans and Aligns - Prioritizes and sequences work to achieve communications objectives.
  • Instills Trust - Demonstrates integrity and reliability in all communications and public representations.
Skills
  • Social media strategy and analytics - Advanced
  • Digital content planning and calendar management - Advanced
  • Photography and videography - Advanced
  • Adobe Creative Suite (Photoshop, Premiere Pro, Illustrator, After Effects) - Advanced
  • Copywriting and storytelling for digital platforms - Advanced
  • Data-driven optimization (social media metrics, engagement trends) - Intermediate to Advanced
  • Cross-functional collaboration and influence - Advanced
  • Drone operation and aerial videography (FAA Part 107 or equivalent) - preferred
Education
  • Bachelor's degree in Communications, Marketing, Digital Media, or related field.
Experience
  • 5+ years of progressive experience in social media strategy, content management, or multimedia production.
  • Experience serving as an organizational SME or leading projects in a matrixed environment preferred.

Work Location
  • This hybrid role is based at our Madison, WI headquarters. While three days onsite is the minimum, team collaboration and business needs may require additional in-office presence.

Pre-employment will require satisfactory completion of a background check and drug screen.
We are an AA/EOE employer and consider all qualified candidates without regard to protected status.

Employment Type: Full time