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Consumer Insight Jobs in Texas (NOW HIRING)

Good Culture

Vice President of Marketing

Austin, TX · On-site +1

Develop and execute a consumer-insight led marketing strategy to support Good Culture's long-term growth ambitions and business objectives. * Lead and integrate all marketing functions, including ...

Good Culture

Vice President of Marketing

Austin, TX · Remote

Develop and execute a consumer-insight led marketing strategy to support Good Culture's long-term growth ambitions and business objectives. * Lead and integrate all marketing functions, including ...

Bioworld Inc

Apparel Designer

Irving, TX · On-site

Our teams bring together product design, merchandising, trend insight, and consumer knowledge. We believe the best ideas come through collaboration and diverse creative perspectives. We Are the ...

Aspen Enterprises LTD

Insight Analyst

San Antonio, TX · On-site

$65K - $70K/yr

Analyze consumer, market, category and innovation data to identify trends and opportunities * Synthesize multiple sources of information into clear, actionable insights * Support with the development ...

At Home Stores

Design Assistant

Coppell, TX · Hybrid

Identify product opportunities informed by Concept Team, market research and consumer insight * Assist Associate Design Manager with maintaining libraries, templates, folders and other best practices ...

At Home Stores LLC

Design Assistant

Coppell, TX · On-site

Identify product opportunities informed by Concept Team, market research and consumer insight * Assist Associate Design Manager with maintaining libraries, templates, folders and other best practices ...

GRUMA

Insights and Analytics Manager

Irving, TX · On-site

This position is a unique blend of analytics, consumer insights, and strategic storytelling. As part of a lean, high-impact team, the role will support a broad range of initiatives across brand ...

GRUMA

Insights and Analytics Manager

Irving, TX · On-site

This position is a unique blend of analytics, consumer insights, and strategic storytelling. As part of a lean, high-impact team, the role will support a broad range of initiatives across brand ...

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Showing results 21-40

All JobsConsumer Insight JobsConsumer Insight Jobs in Texas

Consumer Insight information

See Texas salary details

$30.3K

$66.4K

$93.6K

How much do consumer insight jobs pay per year?

As of Aug 20, 2026, the average yearly pay for consumer insight in Texas is $66,360.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,700.00 and $78,700.00 per year, depending on experience, location, and employer.

What does a consumer insight professional do?

Consumer insight professionals are experts who analyze data and trends to understand consumer behavior, preferences, and motivations. They gather information through methods like surveys, focus groups, and data analysis to help companies make informed decisions about products, marketing, and customer experience. Their insights guide businesses in developing strategies that better meet the needs of their target audience and stay competitive in the market.

What are the key skills and qualifications needed to thrive as a consumer insight analyst?

To thrive as a Consumer Insight Analyst, you need strong analytical skills, a background in market research or statistics, and a relevant degree such as marketing, psychology, or business. Familiarity with data analysis tools like SPSS, Tableau, or survey platforms, as well as experience with qualitative and quantitative research methods, is essential. Outstanding communication, critical thinking, and curiosity help turn data into actionable business recommendations and foster cross-functional collaboration. These skills are crucial for accurately interpreting consumer behavior, guiding product development, and supporting effective marketing strategies.

How does a consumer insight professional typically collaborate with marketing and product development teams?

Consumer Insight professionals play a critical role in bridging the gap between customer preferences and business strategy. They regularly collaborate with marketing teams to help shape campaign messaging based on data-driven findings and with product development teams to ensure new products or features align with consumer needs. This involves frequent meetings, sharing research reports, and participating in brainstorming sessions. Successful professionals in this role are proactive communicators who can translate complex data into actionable recommendations for various stakeholders.

How to become a consumer insight analyst?

To become a consumer insight analyst, typically a bachelor's degree in marketing, psychology, statistics, or a related field is required. Developing skills in data analysis, market research, and familiarity with tools like SPSS or Tableau is important, and gaining experience through internships or entry-level roles can help build expertise in understanding consumer behavior and trends.

How to get a job in consumer insight?

To get a job in consumer insight, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with strong analytical skills and experience with data analysis tools like SPSS or Excel. Gaining experience through internships or entry-level roles in market research can also improve prospects. Developing skills in consumer behavior, research methodologies, and data interpretation is essential for success in this field.

What is a consumer insight job?

A consumer insight job involves analyzing data and research to understand consumer behaviors, preferences, and motivations. Professionals in this role use tools like surveys, focus groups, and analytics software to inform marketing strategies and product development.

What are the most commonly searched types of Consumer Insight jobs in Texas?

The most popular types of Consumer Insight jobs in Texas are:

What are popular job titles related to Consumer Insight jobs in Texas?

For Consumer Insight jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Consumer Insight jobs in Texas look for?

The top searched job categories for Consumer Insight jobs in Texas are:

What cities in Texas are hiring for Consumer Insight jobs?

Cities in Texas with the most Consumer Insight job openings:

Consumer Insight jobs near you
Infographic showing various Consumer Insight job openings in Texas as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 17% Part Time, and 1% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $66,360 per year, or $31.9 per hour.

Vice President of Marketing

Good Culture

Austin, TX • On-site, Remote

Full-time

Re-posted 4 days ago

Job description

VICE PRESIDENT OF MARKETING
LOCATION:Remote US
REPORTS TO: Chief Growth Officer
DEPARTMENT: Marketing
TRAVEL REQUIREMENT: 25%
JOB PURPOSE SUMMARY:
We are seeking a Vice President of Marketing to lead and scale Good Culture's marketing organization as we continue our journey from a fast-growing challenger brand to a billion-dollar category leader. Reporting to the Chief Growth Officer, this role will be responsible for developing and executing an integrated marketing strategy that drives growth, strengthens brand equity, accelerates innovation, and creates a cohesive consumer experience across every touchpoint.
This leader will oversee Marketing & Communications, Brand Management, Creative, Consumer Insights, Shopper & Trade Marketing, and Innovation. They will serve as the steward of the Good Culture brand and own the full consumer growth ecosystem-from portfolio strategy, innovation, and commercialization to integrated campaigns, retail activation, and consumer engagement-ensuring every touchpoint works together to drive awareness, trial, loyalty, and long-term business growth.
The right person for this role doesn't just understand marketing strategy. They have a genuine creative point of view, an instinct for building emotional connections with consumers, and the entrepreneurial drive to build something that endures. They know how to blend and balance big company sophistication and entrepreneurial magic.
ESSENTIAL JOB RESPONSIBILITIES:
  • Develop and execute a consumer-insight led marketing strategy to support Good Culture's long-term growth ambitions and business objectives.
  • Lead and integrate all marketing functions, including Brand Management, Marketing & Communications, Creative, and Innovation.
  • Own the Good Culture brand strategy, ensuring a consistent and compelling brand experience across all consumer touchpoints, including retail, digital, social, influencer, partnerships, media, packaging, innovation, and earned channels.
  • Lead annual brand planning and portfolio strategy, aligning marketing priorities with company growth objectives and category opportunities.
  • Develop and execute integrated 360° marketing campaigns that drive brand awareness, trial, household penetration, loyalty, and revenue growth.
  • Oversee all brand, innovation, retailer, seasonal, and product launch campaigns from strategy through execution, ensuring alignment across paid, owned, earned, shopper, experiential, and retail channels.
  • Lead innovation commercialization efforts, partnering cross-functionally to successfully position, launch, and scale new products in the marketplace.
  • Develop product positioning, value propositions, messaging frameworks, and go-to-market strategies that differentiate Good Culture and drive consumer adoption.
  • Leverage consumer insights, category trends, competitive intelligence, and market analysis to develop an obsessive understanding of the Good Culture consumer, identify whitespace opportunities, inform innovation priorities, and strengthen brand competitiveness.
  • Partner closely with Sales and Commercial teams to develop retailer-specific growth strategies and maximize in-market performance.
  • Champion a modern approach to brand building that combines best-in-class CPG fundamentals with digital marketing, creator partnerships, community engagement, cultural relevance, and emerging consumer trends.
  • Oversee creative development and ensure all consumer-facing communications, campaigns, packaging, and brand experiences reflect the quality, authenticity, and energy of the Good Culture brand.
  • Bring a genuine creative point of view to the brand, a philosophy about what makes Good Culture distinct, and the conviction to protect and evolve that identity over time.
  • Foster brave creative work by setting a high bar for what's beautiful, original, and culturally relevant, and create the conditions for great work to happen across teams and agency partners.
  • Establish clear performance metrics and ensure marketing investments deliver measurable business impact across brand and commercial objectives.
  • Build, coach, and develop a high-performing marketing organization through three direct reports and their respective teams.
  • Foster a culture of collaboration, accountability, continuous improvement, consumer obsession, and high performance.
  • Serve as a key member of the leadership team, partnering cross-functionally to align priorities, drive growth, and help shape the future of Good Culture.

JOB QUALIFICATIONS:
  • 15+ years of progressive marketing leadership experience within consumer-packaged goods organizations.
  • Proven success building and scaling CPG brands sold primarily through retail channels.
  • Demonstrated track record leading significant business growth, ideally helping scale an emerging or challenger brand into a large national business.
  • Deep expertise across brand management, innovation, shopper marketing, consumer insights, and integrated marketing.
  • Strong understanding of both traditional CPG marketing and modern consumer engagement strategies, including social, content, influencer, partnerships, and digital media.
  • Experience leading and developing high-performing teams and senior-level talent.
  • Experience operating successfully in founder-led, PE-backed, and high-growth environments.
  • Strong strategic thinking, analytical skills, and business acumen.
  • Ability to balance long-term vision with hands-on execution.
  • Exceptional communication, collaboration, and influencing skills.
  • Demonstrated ability to lead with humility, build trust, and create alignment across teams.
  • Passion for building brands that make a positive impact on consumers and the world around them.
  • Bachelor's degree required; MBA preferred.

ABOUT GOOD CULTURE:
We believe that if you eat good things, and surround yourself with good, you'll feel good. Simple as that. That's why we decided to create a food company that offers real organic ingredients from trusted sources, promotes good health and tastes great. Our mission is to reinvent the food system, from the (actual) ground up. We are a cultured dairy company that currently makes pasture-raised cottage cheese, rich probiotic sour cream, cream cheese and probiotic milk. We're looking for some cultured healers!
Good Culture is an equal opportunity employer. At Good Culture we also believe a great culture fosters and values a diverse, equitable, and inclusive workforce. We seek individuals of all backgrounds and experiences to apply for this position. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Good Culture is committed to creating an inclusive environment for all employees.

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