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Consumer Insight Research Jobs in Ohio (NOW HIRING)

NielsenIQ

Client Manager - Insights

Cincinnati, OH · On-site +1

$83K - $95K/yr

... of consumer buying behavior that reveals new pathways to growth. We are looking for a Client ... market research. * Master's degree is a plus. * Prior experience with NielsenIQ (or similar ...

J.M. Smucker Company

Director, Marketing

Orrville, OH · Hybrid

Translate consumer, category, cultural, competitive, and customer insights into clear strategies, compelling brand positioning, and decisive business actions. * Partner with Innovation and Research ...

The J.M. Smucker Company

Director, Marketing

Orrville, OH · On-site

$180 - $240/hr

Translate consumer, category, cultural, competitive, and customer insights into clear strategies, compelling brand positioning, and decisive business actions. * Partner with Innovation and Research ...

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Consumer Insight Research information

What is consumer insight research?

Consumer insight research is the process of gathering and analyzing data about consumers’ behaviors, needs, motivations, and preferences to help businesses make informed decisions. This research uses a variety of methods, such as surveys, interviews, focus groups, and data analytics, to uncover patterns and trends in consumer behavior. The insights gained enable companies to tailor their products, services, and marketing strategies to better meet the needs of their target audiences and improve customer satisfaction.

How does a consumer insight researcher typically collaborate with marketing and product development teams?

Consumer Insight Researchers play a crucial role in bridging the gap between customers and internal teams. They work closely with marketing to tailor campaigns based on consumer behavior and preferences identified through research. Additionally, they collaborate with product development to inform new features or products, ensuring offerings align with real customer needs. Regular meetings, presentations, and data-driven workshops are common ways these collaborations occur, making strong communication skills essential.

What are the key skills and qualifications needed to thrive as a consumer insight researcher, and why are they important?

To thrive as a Consumer Insight Researcher, you need strong analytical skills, proficiency in market research methodologies, and typically a degree in marketing, psychology, or a related field. Familiarity with data analysis tools such as SPSS, Qualtrics, or Tableau, as well as experience designing and interpreting surveys, is essential. Excellent communication, critical thinking, and curiosity help researchers translate data into actionable insights and effectively share findings with stakeholders. These skills and qualities are crucial for generating meaningful consumer insights that drive strategic business decisions.

What is the difference between Consumer Insight Research vs Consumer Data Analyst?

AspectConsumer Insight ResearchConsumer Data Analyst
Primary FocusUnderstanding consumer behaviors, motivations, and preferences to inform marketing strategiesAnalyzing consumer data sets to identify trends and patterns for business decision-making
Skills & ToolsQualitative research, survey design, focus groups, consumer psychologyData analysis, statistical tools, Excel, SQL, data visualization
Work EnvironmentMarket research firms, marketing departments, consulting agenciesCorporate, marketing agencies, data firms
Common TasksConducting interviews, focus groups, consumer segmentationData mining, reporting, trend analysis

While both roles analyze consumer information, Consumer Insight Research focuses on understanding consumer motivations and behaviors through qualitative methods, whereas Consumer Data Analysts primarily work with quantitative data to identify trends. Both roles are essential for developing effective marketing strategies but differ in approach and tools used.

What are popular job titles related to Consumer Insight Research jobs in Ohio?

For Consumer Insight Research jobs in Ohio, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Research jobs in Ohio look for?

The top searched job categories for Consumer Insight Research jobs in Ohio are:

What cities in Ohio are hiring for Consumer Insight Research jobs?

Cities in Ohio with the most Consumer Insight Research job openings:

Consumer Insight Research jobs near you
Infographic showing various Consumer Insight Research job openings in Ohio as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 11% Part Time, and 3% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution.

Data Governance Product Senior Product Associate - Consumer Community Banking

J.P. Morgan

Columbus, OH • On-site

Full-time

Medical, Retirement

This job post has expired 2 days ago. Applications are no longer accepted.

Key responsibilities

  • Support discovery, define requirements, and help deliver capabilities to modernize and streamline data governance processes.

  • Collaborate with cross-functional teams to ship measurable improvements and enable adoption of governance workflows.

  • Analyze product metrics, write requirements, and support end-to-end delivery to ensure solutions are scalable, resilient, and compliant.

Job description

hackajob is collaborating with J.P. Morgan to connect them with exceptional professionals for this role.

JOB DESCRIPTION

Unleash your expertise in product development and optimization by leveraging user research, analyzing metrics, and collaborating across one of the world's most innovative financial organizations. Contribute to the Consumer Community Banking Data Governance Product by supporting discovery, defining requirements, and helping deliver prioritized capabilities that modernize and streamline governance (metadata standards, governed access workflows, operational efficiency, and AI readiness. You will partner with Technology, Design, Data Risk/Controls, business stakeholders, and internal customers to ship measurable improvements and enable adoption. u enjoy working on product innovation by translating customer needs into delivered capabilities and improved user experiences. Join our team to help deliver high-quality product outcomes that resonate with internal customers and stakeholders.

As a Senior Product Associate in Contribute to the Consumer Community Banking Data Governance Product team, you contribute to the team by leveraging your expertise in product development and optimization to make a significant impact, supported by user research and customer feedback to fuel the creation of innovative products and continuously improve existing offerings. Collaborate closely with cross-functional teams and play a crucial role in shaping the future of our products and ongoing success. You will help deliver capabilities that improve metadata standards, governed access workflows, and operational efficiency to enable AI-ready, well-governed data. You will support customer discovery, document requirements, and partner with design and engineering to launch and iterate solutions with measurable outcomes. You will collaborate across product, technology, and risk/control stakeholders to ensure solutions are scalable, resilient, and compliant by design.

A Senior Product Associate in Contribute to the Consumer Community Banking Data Governance Product is responsible for modernizing and streamlining data governance by improving metadata standards, increasing operational efficiency, accelerating data access, and enhancing AI-readiness - enabling the business to leverage high-quality, well-governed data for advanced analytics and innovation. You will contribute to an assigned area product by supporting strategy and roadmap execution through discovery, requirements definition, and delivery partnership with design and technology teams. This role engages internal customers, supports market and user research, contributes to product positioning and value communication, and helps drive alignment across a matrixed environment using strong technical fluency and communication skills. Success in this role includes increasing adoption of governance workflows and contributing to measurable reductions in cycle time, rework, or access friction while meeting governance and control requirements.

Job responsibilities 

  • Partners with the Product Manager to identify new product opportunities that reflect the needs of our customers and the market through user research and discovery.
  • Considers and plans for upstream and downstream implications of new product features on the overall product experience.
  • Supports the collection of user research, journey mapping, and market analysis to inform the strategic product roadmap and provide insight on potential product features that provide value to customers.
  • Analyzes tracks, and evaluates product metrics including work to time, cost, and quality targets across the product development life cycle.
  • Writes the requirements, epics, and user stories to support product development. 
  • Engage users and stakeholders (with guidance as needed) to understand needs, pain points, and workflows; translate insights into user-centric experiences and measurable outcomes. Support market/competitive research to identify opportunities and threats; contribute to product positioning and value propositions for data governance capabilities. 
  • Contribute customer, market, and performance insights to area-product objectives/OKRs; support roadmap/backlog prioritization aligned to business goals. Help identify and prioritize use cases; draft requirements for assigned scope (PRDs/epics/stories, user journeys, acceptance criteria); support refinement, prioritization, and dependency coordination with partner teams. 
  • Partner with engineering/design to support end-to-end delivery (planning, testing/UAT support, release readiness, post-launch feedback loops) and continuous improvement based on outcomes. Support alignment to governance and control expectations (policy alignment, auditability, documentation, resiliency/stability) in partnership with risk/control stakeholders.
  • Support communications, demos, and training artifacts; help drive adoption and stakeholder advocacy across a matrixed environment (including migration/change activities as needed).

Required qualifications, capabilities, and skills 

  • 3+ years of experience or equivalent expertise in product management or a relevant domain area
  • Proficient knowledge of the product development life cycle
  • Experience in product life cycle activities including discovery and requirements definition
  • Developing knowledge of data analytics and data literacy
  • 3+ years in product management or equivalent experience delivering technology products in an Agile environment, including requirements definition, backlog refinement, and delivery support across the product lifecycle.
  • Demonstrated experience supporting structured discovery (interviews/workshops, process mapping, journey definition) and translating findings into epics/user stories, acceptance criteria, and release-ready documentation.
  • Experience supporting data governance and/or data platform capabilities (e.g., metadata management, access/policy workflows, stewardship processes, data quality/lineage concepts) across modern platforms (such as Snowflake, Databricks, and AWS).
  • Proficiency in product framing and documentation (Word, PowerPoint, Confluence); proven ability to collaborate with engineering teams on  solution design and delivery execution; solid working knowledge of analysis tools such as Excel and SQL.
  • Ability to use qualitative and quantitative inputs to support prioritization and measurement (KPI/OKR support, usage/adoption analytics, cycle-time or workflow metrics).
  • Strong written and verbal communication skills; ability to facilitate working sessions, coordinate across teams, and manage stakeholder expectations through ambiguity with appropriate coaching.

Preferred qualifications, capabilities, and skills 

  • Bachelor's degree or equivalent relevant professional experience (preferred fields include product management, information systems, computer science, or data analytics). 
  • Experience working in financial services or similarly regulated environments with awareness of risk/control, privacy, and audit considerations. 
  • Exposure to voice-of-customer methods and product analytics; experience supporting enablement (comms, training, migrations/rollouts).
  • CDMP (or similar) and/or exposure to industry-standard data governance/data management tools; interest in learning vendor vs. build evaluation approaches.

ABOUT US

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

ABOUT THE TEAM

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.

The CCB Data & Analytics team responsibly leverages data across Chase to build competitive advantages for the businesses while providing value and protection for customers. The team encompasses a variety of disciplines from data governance and strategy to reporting, data science and machine learning. We have a strong partnership with Technology, which provides cutting edge data and analytics infrastructure. The team powers Chase with insights to create the best customer and business outcomes.

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