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Consumer Insight Research Jobs in Cincinnati, OH

Strategy Director

Cincinnati, OH · Hybrid

$150K - $175K/yr

You have strong command of both qualitative and quantitative research methodologies, including semiotics, shopper research, and consumer insight, as well as a proven track record developing portfolio ...

Product Development Manager

Blanchester, OH · On-site

$101K - $127K/yr

Conduct customer interviews, ethnographic research, usability studies, and competitive assessments. * Translate consumer insights into actionable design and development opportunities. * Monitor ...

... Consumer Testing. Sensation Research has been providing valuable data-based insights to its clients since 2009. Many of our trained sensory panelists have been with the company for more than 10 years.

Product Development Manager

Blanchester, OH

$101K - $127K/yr

Conduct customer interviews, ethnographic research, usability studies, and competitive assessments. * Translate consumer insights into actionable design and development opportunities. * Monitor ...

... Consumer Testing. Sensation Research has been providing valuable data-based insights to its clients since 2009. Many of our trained sensory panelists have been with the company for more than 10 years.

... Consumer Testing. Sensation Research has been providing valuable data-based insights to its clients since 2009. Many of our trained sensory panelists have been with the company for more than 10 years.

... Consumer Testing. Sensation Research has been providing valuable data-based insights to its clients since 2009. Many of our trained sensory panelists have been with the company for more than 10 years.

Client Manager - Insights

Cincinnati, OH · On-site +1

$83K - $95K/yr

... of consumer buying behavior that reveals new pathways to growth. We are looking for a Client ... market research. * Master's degree is a plus. * Prior experience with NielsenIQ (or similar ...

... of consumer buying behavior that reveals new pathways to growth. We are looking for a Client ... Insights Teams and Account Development to transform customer experience. * During briefing sessions ...

... changing consumer and media landscape. Lead key category/brand analyses to provide insights ... APL budget management including market research recommendations. Manage relationships with external ...

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Showing results 1-20

Consumer Insight Research information

What is consumer insight research?

Consumer insight research is the process of gathering and analyzing data about consumers’ behaviors, needs, motivations, and preferences to help businesses make informed decisions. This research uses a variety of methods, such as surveys, interviews, focus groups, and data analytics, to uncover patterns and trends in consumer behavior. The insights gained enable companies to tailor their products, services, and marketing strategies to better meet the needs of their target audiences and improve customer satisfaction.

How does a consumer insight researcher typically collaborate with marketing and product development teams?

Consumer Insight Researchers play a crucial role in bridging the gap between customers and internal teams. They work closely with marketing to tailor campaigns based on consumer behavior and preferences identified through research. Additionally, they collaborate with product development to inform new features or products, ensuring offerings align with real customer needs. Regular meetings, presentations, and data-driven workshops are common ways these collaborations occur, making strong communication skills essential.

What are the key skills and qualifications needed to thrive as a consumer insight researcher, and why are they important?

To thrive as a Consumer Insight Researcher, you need strong analytical skills, proficiency in market research methodologies, and typically a degree in marketing, psychology, or a related field. Familiarity with data analysis tools such as SPSS, Qualtrics, or Tableau, as well as experience designing and interpreting surveys, is essential. Excellent communication, critical thinking, and curiosity help researchers translate data into actionable insights and effectively share findings with stakeholders. These skills and qualities are crucial for generating meaningful consumer insights that drive strategic business decisions.

What is the difference between Consumer Insight Research vs Consumer Data Analyst?

AspectConsumer Insight ResearchConsumer Data Analyst
Primary FocusUnderstanding consumer behaviors, motivations, and preferences to inform marketing strategiesAnalyzing consumer data sets to identify trends and patterns for business decision-making
Skills & ToolsQualitative research, survey design, focus groups, consumer psychologyData analysis, statistical tools, Excel, SQL, data visualization
Work EnvironmentMarket research firms, marketing departments, consulting agenciesCorporate, marketing agencies, data firms
Common TasksConducting interviews, focus groups, consumer segmentationData mining, reporting, trend analysis

While both roles analyze consumer information, Consumer Insight Research focuses on understanding consumer motivations and behaviors through qualitative methods, whereas Consumer Data Analysts primarily work with quantitative data to identify trends. Both roles are essential for developing effective marketing strategies but differ in approach and tools used.

What are popular job titles related to Consumer Insight Research jobs in Cincinnati, OH?

For Consumer Insight Research jobs in Cincinnati, OH, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Research jobs in Cincinnati, OH look for?

The top searched job categories for Consumer Insight Research jobs in Cincinnati, OH are:

Infographic showing various Consumer Insight Research job openings in Cincinnati, OH as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 11% Part Time, and 3% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution.

Director of Research & Development

Encore Talent Solutions

Cincinnati, OH • On-site

Other

Posted 27 days ago


Job description

Position Overview

The Director of Research & Development is a hands-on leader responsible for driving product development and executing technical innovations that align with marketing-led consumer insights. This role requires a deep technical background, problem-solving skills, and the ability to move products quickly from concept to commercialization. The ideal candidate will thrive in a fast-paced, entrepreneurial environment and work cross-functionally to deliver high-performance products.


Key Responsibilities

● Lead end-to-end product development, ensuring speed, technical excellence, and manufacturability.

● Partner with Marketing to translate innovation concepts into viable, high-performing products.

● Develop new formulations, line extensions, and product optimizations based on consumer needs.

● Work closely with Marketing, Sales, Operations, Supply Chain and Quality to ensure seamless

production scale-up.

● Ensure all products meet licensor (P&G) expectations, regulatory standards, and quality benchmarks.

● Provide technical problem-solving and rapid iteration of product solutions.

● Collaborate cross-functionality to refine product claims and performance.

● Stay ahead of emerging CPG technologies, ingredients, and industry trends to enhance innovation.

● Oversee daily R&D operations, ensuring efficiency and timely project execution.

● Implement streamlined R&D processes to maximize speed and effectiveness.

● Manage project timelines, budgets, and resource allocation effectively.


Qualifications

● 10+ years in CPG R&D

● Bachelor’s degree in Chemistry, Chemical Engineering, or a related scientific field (advanced degree preferred).

● Experience in fabric care, household cleaning, or similar CPG categories preferred.

● Proven track record in product formulation, development, and commercialization.

● Experience working with licensed brands and contract manufacturing is a plus.

● Hands-on leader with a strong technical foundation and problem-solving skills.

● Fast-paced, solutions-oriented thinker who thrives in an entrepreneurial environment.

● Excellent cross-functional collaboration skills, ensuring smooth teamwork with Marketing and

Operations.

● Strong organizational skills, managing multiple projects while maintaining quality and speed.

● Commitment to Nehemiah’s mission of business-driven social impact.