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Consumer Insight Manager Jobs in Novi, MI (NOW HIRING)

Total Community Credit Union

Be Seen First

Director Of Lending

Taylor, MI · On-site

$80K - $100K/yr

... insights. * Participate in organizational strategic planning and represent the credit union within ... consumer loans, mortgages, HELOCs, underwriting, collections, loan servicing, portfolio management ...

Sodexo

Senior Manager 1, Field Marketing

Detroit, MI · On-site +1

$86K - $133K/yr

Accountable for managing people, setting direction and deploying resources; typically is ... Analyze market trends, competitor actions, and consumer insights to shape effective marketing ...

Carhartt

Paid Media Strategist

Dearborn, MI · On-site

... consumer insights. * Collaborate with internal marketing and creative teams to develop best-in-class content and messaging that resonates with target audiences across paid media channels. * Manage ...

The People Brand

Art Director

Detroit, MI

$130K - $160K/yr

Apply consumer insights, cultural trends, and market opportunities to inform creative direction ... Agency & Partner Management * Build and maintain strong relationships with external agencies ...

The People Brand

Art Director

Detroit, MI · On-site

$130K - $160K/yr

Apply consumer insights, cultural trends, and market opportunities to inform creative direction ... Agency & Partner Management * Build and maintain strong relationships with external agencies ...

The People Brand

Art Director

Detroit, MI · On-site

$130K - $160K/yr

Apply consumer insights, cultural trends, and market opportunities to inform creative direction ... Agency & Partner Management * Build and maintain strong relationships with external agencies ...

Lake Trust Credit Union

Product Manager

Brighton, MI · On-site

Manage the full lifecycle of consumer and business products, including ideation, design ... Experience using data analytics, member insights, and market research to guide product decisions.

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Showing results 21-40

All JobsConsumer Insight JobsConsumer Insight Manager JobsConsumer Insight Manager Jobs in Novi, MI

Consumer Insight Manager information

See Novi, MI salary details

$49.7K

$91.1K

$125.3K

How much do consumer insight manager jobs pay per year?

As of Aug 20, 2026, the average yearly pay for consumer insight manager in Novi, MI is $91,133.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,100.00 and $101,800.00 per year, depending on experience, location, and employer.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

How to get a job in consumer insight management?

To pursue a career as a Consumer Insight Manager, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with experience in market research or data analysis. Skills in data interpretation, consumer behavior, and familiarity with tools like SPSS or Tableau are important. Gaining relevant certifications and developing strong analytical and communication skills can improve job prospects.

What are popular job titles related to Consumer Insight Manager jobs in Novi, MI?

For Consumer Insight Manager jobs in Novi, MI, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Manager jobs in Novi, MI look for?

The top searched job categories for Consumer Insight Manager jobs in Novi, MI are:

What cities near Novi, MI are hiring for Consumer Insight Manager jobs?

Cities near Novi, MI with the most Consumer Insight Manager job openings:

Consumer Insight Manager jobs near you
Infographic showing various Consumer Insight Manager job openings in Novi, MI as of August 2026, with employment types broken down into 83% Full Time, 15% Part Time, and 2% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $91,133 per year, or $43.8 per hour.

Senior Director, Technical Design - Apparel

Carhartt

Dearborn, MI • On-site

$142K - $175K/yr

Full-time

Re-posted 17 days ago

Carhartt rating

8.0

Company rating: 8.0 out of 10

Based on 29 frontline employees who took The Breakroom Quiz

Job description

Position Details:
Title: Sr Director Technical Design
Department: Global Product Development
Reports to: Vice President Global Product Development
Location: Dearborn, MI
Job Classification: Hybrid
FLSA Status: Exempt
Job Band: Executive
Job Summary
The Sr Director of Technical Design will lead the strategic vision and execution of Carhartt's product fit across all business units: Men's, Women's and PPE and categories from concept through commercialization. This role is critical in delivering consistent fit and function for the consumer, enabling the brand to maintain our leadership position in workwear. As a key member of the Product Development leadership team, this individual will champion cross-functional collaboration with Merchandising, Design, Consumer Insights, Sourcing, and Quality to deliver product fit that is commercially viable. This Sr Director will also foster a culture of quality and continuous improvement, ensuring Carhartt products to continue to meet current and future needs of the consumer.
Inspired by Hard Work
At Carhartt, the values of hard work-dependability, honesty, and trust-are rooted in the legacy of our founder, Hamilton Carhartt. His commitment to serving hardworking people continues to inspire everything we do. Guided by his legacy and our mission-We serve and protect all hardworking people by building durable products-we remain dedicated to upholding these principles in every decision we make and every product we create.
Associate Responsibilities
  • Inspire, coach, and lead the Technical Design global organization and strategy for fit and function for all products.
  • Develops and executes the global technical design strategy for fit and function, leading the team and resolving complex fit or construction challenges while maintaining design intent and cost targets.
  • Establish best-in-class fit, construction, grading and function across all workwear categories. Ensuring consistency across seasons, categories, and regions.
  • Champion functional performance requirements including mobility, durability, safety, protection, and comfort.
  • Build a high-performing, global team culture focused on innovation, accountability, and consumer-centric thinking; develop succession plans and career paths to grow future leaders within the department.
  • Establish and manage the annual operating budget to support growth, profitability, and operational efficiency.
  • Own the seasonal technical design process, calendar, workflow and governance to support Go-To-Market timelines.
  • Leads process to conduct and share competitive market research for fit and construction.
  • Ensure all products meet Carhartt's standards for fit, function, quality, and durability, while simultaneously integrating consumer insights to ensure relevance.
  • Oversee fitting strategy including in-person, virtual, and vendor led fittings
  • Partner with Quality and Product Supply teams to ensure seamless commercialization from development to production and understanding supplier capabilities to ensure fit and function. Serve as a subject matter expert to Merchandising and Marketing supporting product fit messaging.
  • In partnership with Technical Design Managers, advance digital capabilities such as 3D pattern development and PLM optimization.
  • Oversee vendor onboarding and training to ensure alignment with Carhartt's fit and construction standards and expectations.

Required Education
  • Bachelor's degree in Apparel & Textile Design, Fashion Design, Fashion Merchandising, or a related field; or equivalent years of related experience in lieu of degree.
  • Master's degree or executive education in Business, Supply Chain, or Innovation Management is a plus.

Required Skills & Experience
  • Minimum 12 years of progressive experience in Technical Design
  • Minimum 8 years of leadership experience managing high-performing, professional team, with a demonstrated focus on development of fit strategy with a focus on product performance and quality
  • Demonstrated ability to balance strategic vision (50%) with hands-on execution (50%), and technical expertise (30%) with leadership (70%).
  • Experience with PLM systems and digital development tools is preferred.
  • Exceptional written and verbal communication skills with the ability to influence and engage at all levels, including executive leadership and global vendor partners.
  • Strong organizational and project management skills with the ability to prioritize, delegate, and deliver in a fast-paced, deadline-driven environment.

Physical Requirements and Working Conditions
  • Domestic and international travel (up to 20%)
  • Physical lifting may be required (approximately 25 lbs.)
  • Typical office environment. Extended periods of time sitting, standing, typing on a computer is required.
  • This position has a Hybrid location: Associate will work on-site regularly as needed for work activities.
  • Carhartt is a tobacco free workplace.

#LI-HYBRID
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.
All associates are required to understand and act in accordance with the Carhartt Core Values. Carhartt reserves the right to change, modify, suspend, interpret or cancel in whole or in any part, the job duties outlined above at any time and without advance notice to the employee.

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