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Consumer Behavior Analyst Jobs in Michigan (NOW HIRING)

General Motors

Sr. Consumer Insight Analyst

Warren, MI · Hybrid

$82K - $109K/yr

Bachelor's degree in Business, Market Research, Analytics, Behavioral Science, or related. * Experience: 5+ years of experience in consumer research, insights, planning, and/or marketing; internship ...

General Motors

Sr. Consumer Insight Analyst

Warren, MI · On-site

$82K - $109K/yr

Bachelor's degree in Business, Market Research, Analytics, Behavioral Science, or related. * Experience: 5+ years of experience in consumer research, insights, planning, and/or marketing; internship ...

Bright Mind Solutions LLC

Marketing Analyst

Warren, MI · On-site

Role- Marketing Analyst LOcation- Warren MI -Onsite local preffered All Visa - No OPT Client ... A keen awareness of digital trends, consumer behaviors, and emerging channels to foster innovation.

Apply Early

INCPG

Category Manager, Canada

Detroit, MI · Remote

... consumer behavior. * Create engaging and informative reports (weekly/monthly/quarterly) that not ... Minimum 5 years of hands-on experience in sales analytics and category management within the CPG ...

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All JobsConsumer Behavior Analyst JobsConsumer Behavior Analyst Jobs in Michigan

Consumer Behavior Analyst information

See Michigan salary details

$33.1K

$64.1K

$102.4K

How much do consumer behavior analyst jobs pay per year?

As of Jul 4, 2026, the average yearly pay for consumer behavior analyst in Michigan is $64,090.00, according to ZipRecruiter salary data. Most workers in this role earn between $56,700.00 and $69,300.00 per year, depending on experience, location, and employer.

What does a consumer behavior analyst do?

A consumer behavior analyst studies how individuals make purchasing decisions and interact with products or brands. They analyze data from surveys, sales, and market research to identify trends and insights, often using tools like statistical software. Their work helps companies develop marketing strategies and improve customer engagement.

What is a Consumer Behavior Analyst job?

A Consumer Behavior Analyst studies how consumers make purchasing decisions by examining psychological, social, and economic factors. They collect and analyze data on customer preferences, buying habits, and trends to help businesses improve marketing strategies and product offerings. Their insights guide companies in creating more effective advertising, pricing, and product development strategies. This role typically involves working with large data sets, conducting surveys, and interpreting consumer behavior patterns.

What are the typical day-to-day responsibilities of a Consumer Behavior Analyst?

Consumer Behavior Analysts routinely design and conduct market research surveys, analyze purchasing patterns, and interpret data to understand consumer motivations. They collaborate closely with marketing teams, product managers, and stakeholders to share data-driven insights and recommend strategies for optimizing outreach or product offerings. Daily tasks often include preparing reports, presenting findings, and staying current with industry trends. This role offers the opportunity to influence key business decisions and requires a balance of independent analysis and teamwork in a fast-paced, results-driven environment.

Are behavior analysts in high demand?

Behavior analysts are in high demand across healthcare, education, and social services due to increasing awareness of behavioral interventions and autism spectrum disorder treatments. The profession often requires certification such as the Board Certified Behavior Analyst (BCBA), and job growth is expected to be faster than average in the coming years.

What are the key skills and qualifications needed to thrive in the Consumer Behavior Analyst position, and why are they important?

To thrive as a Consumer Behavior Analyst, you need expertise in data analysis, market research, psychology, and statistics, typically supported by a bachelor's or master's degree in marketing, business, or a related field. Familiarity with tools such as SPSS, SAS, Excel, and survey platforms, as well as certifications in market research or analytics, is highly valuable. Strong analytical thinking, curiosity, and effective communication skills set top performers apart in this role. These abilities enable Consumer Behavior Analysts to derive meaningful insights from complex data and effectively inform business strategy.

What type of BCBA makes the most money?

Board Certified Behavior Analysts (BCBAs) with advanced certifications, extensive experience, or those working in high-demand settings such as healthcare or private practice tend to earn higher salaries. Specializing in areas like organizational behavior or supervising multiple cases can also increase earning potential.

How to become a consumer behavior analyst?

To become a consumer behavior analyst, typically a bachelor's degree in psychology, marketing, or a related field is required, with many roles preferring or requiring a master's degree. Developing skills in data analysis, research methods, and consumer psychology is essential, often complemented by experience with statistical software like SPSS or R. Certifications such as the Certified Market Research Analyst (CMRA) can enhance job prospects.
What are the most commonly searched types of Consumer Behavior Analyst jobs in Michigan? The most popular types of Consumer Behavior Analyst jobs in Michigan are:
What are popular job titles related to Consumer Behavior Analyst jobs in Michigan? For Consumer Behavior Analyst jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Consumer Behavior Analyst jobs in Michigan look for? The top searched job categories for Consumer Behavior Analyst jobs in Michigan are:
What cities in Michigan are hiring for Consumer Behavior Analyst jobs? Cities in Michigan with the most Consumer Behavior Analyst job openings:
Consumer Behavior Analyst jobs near you
Behavior Analyst (BCBA)

Behavior Analyst (BCBA)

Northpointe Behavioral Healthcare System

Kingsford, MI • On-site

$59K - $79K/yr

Full-time

Posted 14 days ago

Job description

Job Type
Full-time
Description
Northpointe is a Community Mental Health (CMH) organization providing services to individuals with serious mental illness, emotional disturbance, substance abuse disorders, and intellectual/developmental disabilities across Iron, Dickinson, and Menominee counties in the UP of Michigan. Northpointe itself was established in 1995 but has roots as a CMH dating back to 1964. Our presence can be found through remote emergency services, in school and home-based programs, and in clinical and residential home settings.
Job Purpose
We are looking for a passionate, driven individual to join our team as a Behavioral Analyst (BCBA) within our Applied Behavior Analysis (ABA) department serving Iron, Menominee, and Dickinson counties. This role is offered on a full-time salaried basis and required to work tri-county, (Dickinson, Menominee, Iron).
This position will primarily work within the Autism Program designing, implementing, training, and monitoring applied behavior analysis interventions but may be assigned to other appropriate clinical cases for the provision of ABA, including but not limited to developmentally disabled children and adults. The individual functions as part of an inter-disciplinary team and services are delivered both in an outpatient clinic setting and in-home. The Behavior Analyst will have responsibility for direct oversight of ABA services delivered by paraprofessionals.
Job Duties and Responsibilities
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by the supervisor.
Essential Duties
• Assist consumers, parents/guardians, and staff in identifying behavior support plan outcomes, consumer strengths, barriers and support necessary to achieve outcomes. Discuss functional behavioral assessment conclusions and treatment recommendations with the recipients and/or family and encourage their support in the treatment process.
• Develop functional behavioral assessments consistent with professional standards of practice and agency requirements.
• Train, implement, and monitor behavioral support plans and behavioral treatment plans. These activities will include direct program observation, staff consultation, and training through coaching of staff, modeling, videotaping, etc.
• Provide support for emergency and crisis situations involving challenging behaviors during assigned work hours.
• Participate in Person Centered Plans (PCP) as assigned.
• Maintain complete and detailed case records consistent with clinical directives and agency procedures.
• Advocate for the rights of consumers at all times. Protect and promote recipient rights and comply with reporting requirements established by the Mental Health Code and procedures of the Community Health Services Board.
• Seek direction from the program supervisor or director in all situations where he/she is unclear as to the course of action to follow.
• Adhere to all policies, procedure and/or legal commitments to consumers as required by Northpointe, licensing agencies, and department rules.
• Participate in staff meetings, in-services, required trainings, special meetings, continuous quality improvement process and committees as required.
Requirements
Education, Certifications, and/or Experience
• Minimum of a Master's degree conferred in behavioral analysis or other natural science, human services engineering, medicine or a field related to behavior analysis and approved by the Behavior Analysis Certification Board from an accredited institution of higher education.
• Certification as a Board-Certified Behavior Analyst (BCBA) by the Behavior Analyst Certification Board (BACB).
• Must meet DCH qualifications as a Child Mental Health Provider (CMHP)
• One year of clinical experience diagnosing and/or treating children with autism.
Salary Description
$59,107.18 to $79,018.67 annually

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