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$24.5K

$73.9K

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How much do community relations director assisted living jobs pay per year?

As of Sep 15, 2026, the average yearly pay for community relations director assisted living in the United States is $73,903.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $88,000.00 per year, depending on experience, location, and employer.

What does a community relations director do in assisted living?

A Community Relations Director in an assisted living facility is responsible for building and maintaining relationships with residents, families, and the local community. Their primary duties include marketing the facility, organizing tours and events, and managing the admissions process for new residents. They also work to ensure a positive reputation for the facility and act as a liaison between residents, families, and staff. This role is crucial for growing the facility’s occupancy and fostering a welcoming environment.

How does a community relations director in assisted living collaborate with other departments to ensure a smooth resident move-in process?

As a Community Relations Director in Assisted Living, you play a key role in coordinating with multiple departments—such as nursing, maintenance, and activities—to ensure new residents have a seamless transition. You'll often work closely with the care team to assess resident needs, communicate with housekeeping to prepare rooms, and partner with the dining staff to accommodate dietary preferences. Effective communication and organization are essential, as you'll be the point person for both the incoming residents and their families, making sure all logistical and emotional needs are addressed during the move-in process.

What are the key skills and qualifications needed to thrive as a community relations director in assisted living?

To thrive as a Community Relations Director in Assisted Living, you need a solid background in sales, marketing, and customer service, often supported by a degree in business, communications, or healthcare administration. Familiarity with CRM software, lead management systems, and knowledge of state regulations for senior living is typically required. Exceptional interpersonal skills, empathy, and the ability to build trust with families and residents make someone stand out in this role. These skills are crucial for effectively connecting with prospective residents, ensuring high occupancy rates, and fostering a positive community reputation.

What are popular job titles related to Community Relations Director Assisted Living jobs?

For Community Relations Director Assisted Living jobs, the most frequently searched job titles are:

Infographic showing various Community Relations Director Assisted Living job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 16% Part Time, and 3% Contract. Highlights an 91% Physical, 1% Hybrid, and 8% Remote job distribution, with an average salary of $73,903 per year, or $35.5 per hour.

Community Relations Director (Sales and Marketing)

Milwaukie, OR • On-site

Deerfield Village Assisted Living
See more jobs at Deerfield Village Assisted Livingexternal

$25 - $30/hr

Full-time

Medical, Life, Retirement, PTO

Posted 27 days ago

Job description

) As the Community Relations Director (Sales and Marketing) at Deerfield Village, you're the first impression for prospective residents and their families. Your role is to effectively market and convey what makes Cascade Living different from other communities not only to seniors, but also by building a network of contacts both within healthcare and outside the senior living industry.
What we look for in a Community Relations Director:
  • At least 2 years of Sales and Marketing experience, ideally in the healthcare industry (assisted living, memory care)
  • Valid driver's license and reliable transportation
  • History of hitting or exceeding monthly and quarterly occupancy and move-in goals
  • Compassionate individuals who will represent our community in a positive and professional manner
  • Strong communication skills
  • Effective communicator who connects with staff, residents and their families and thrives at facilitating small-group presentations
  • In-depth knowledge of competitors and community sources
  • Innovative thinker who brings new ideas to the table
  • Ownership attitude who is able to stay focused despite interruptions throughout the day
  • Ability to work flexible hours to include evenings and weekends

What you can expect to do as a Community Relations Director:
  • Utilize the Sales and Marketing process to meet or exceed occupancy and revenue targets
  • Achieve the necessary number of leads by following up on all inquiries and staying in constant contact with warm leads
  • Conduct tours for prospects while on-site at the community
  • Develop relationships and create professional referrals with a variety of contacts including social workers, case managers, physicians, nurses, therapists, managers, administrators, and religious leaders.
  • Organizes targeted special events on a monthly basis
  • Conducts extensive competitor analysis and tours competitor communities regularly
  • Promote the mission, values and beliefs of Cascade Living

$25.00 - $30.00/hour + amazing commission potential
*Depending on Experience
Job Type:
  • Full Time
  • Tuesday - Saturday
  • Weekend Availability Required

Cascade Living Group Benefit Offerings:
  • Competitive Wages
  • Career Pathways
  • Health Insurance (for those eligible)
  • Voluntary Benefits (Disability, Accident, Life)
  • Flexible Pet Insurance for cats and dogs
  • 401k (with company match)
  • Payroll advances on earned wages
  • Perks at Work Discount Program
  • Generous Paid Time Off
  • Education Assistance
  • Longevity Bonuses

Cascade Living is committed to the quality of life around us, as individuals and as a company. You'll find that we're different as our focus is to create a culture of wellness and purposeful living for both residents and employees alike. This is why our motto is:
The Difference Between Living and Living Well...
Deerfield Village (Assisted Living) provides care for residents and their families coming from all over the region. We invite you to learn more about us at:
https://www.cascadeliving.com/community/deerfield-village/
Cascade Living Group is an Equal Opportunity Employer. We are committed to hiring and retaining a diverse workforce and do not discriminate against any employee or applicant on the basis of race, color, religion, gender, sexual orientation, gender identity, age, national origin, ancestry, disability, veteran status, marital status, or any other characteristic protected by applicable law. All offers of employment are conditioned on passing a background check.
If you need assistance or accommodation due to a disability during the application process, please contact our Human Resources Department at 360-979-0149 or recruiter@cascadeliving.com.
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