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Community Relations Director Assisted Living Jobs

Westmont Living

Community Relations Director

La Mesa, CA · On-site

$92K/yr

... assisted retirement living to memory care. The comfort and care of our residents is our highest ... We are looking for compassionate, committed and driven Community Relations Director (Sales Director ...

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Community Relations Director Assisted Living information

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$24.5K

$73.9K

$126K

How much do community relations director assisted living jobs pay per year?

As of Sep 14, 2026, the average yearly pay for community relations director assisted living in the United States is $73,903.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $88,000.00 per year, depending on experience, location, and employer.

What does a community relations director do in assisted living?

A Community Relations Director in an assisted living facility is responsible for building and maintaining relationships with residents, families, and the local community. Their primary duties include marketing the facility, organizing tours and events, and managing the admissions process for new residents. They also work to ensure a positive reputation for the facility and act as a liaison between residents, families, and staff. This role is crucial for growing the facility’s occupancy and fostering a welcoming environment.

How does a community relations director in assisted living collaborate with other departments to ensure a smooth resident move-in process?

As a Community Relations Director in Assisted Living, you play a key role in coordinating with multiple departments—such as nursing, maintenance, and activities—to ensure new residents have a seamless transition. You'll often work closely with the care team to assess resident needs, communicate with housekeeping to prepare rooms, and partner with the dining staff to accommodate dietary preferences. Effective communication and organization are essential, as you'll be the point person for both the incoming residents and their families, making sure all logistical and emotional needs are addressed during the move-in process.

What are the key skills and qualifications needed to thrive as a community relations director in assisted living?

To thrive as a Community Relations Director in Assisted Living, you need a solid background in sales, marketing, and customer service, often supported by a degree in business, communications, or healthcare administration. Familiarity with CRM software, lead management systems, and knowledge of state regulations for senior living is typically required. Exceptional interpersonal skills, empathy, and the ability to build trust with families and residents make someone stand out in this role. These skills are crucial for effectively connecting with prospective residents, ensuring high occupancy rates, and fostering a positive community reputation.

What are popular job titles related to Community Relations Director Assisted Living jobs?

For Community Relations Director Assisted Living jobs, the most frequently searched job titles are:

Infographic showing various Community Relations Director Assisted Living job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 16% Part Time, and 3% Contract. Highlights an 91% Physical, 1% Hybrid, and 8% Remote job distribution, with an average salary of $73,903 per year, or $35.5 per hour.

Community Relations Director

Jefferson, IA • On-site

The Gardens of Jefferson
See more jobs at The Gardens of Jeffersonexternal

Full-time

Re-posted 2 days ago

Job description

The Gardens of Jefferson is seeking a Community Relations Director for our established Assisted Living Community in Jefferson, Iowa. Providing a home-like environment and exceptional customer service is our mission in all of our communities. The Community Relations Director is an important piece of that value system.

The role of the Community Relations Director encompasses the following things:

*Develop and execute strategic marketing plans.

*Prepare and organize collateral materials for tours and marketing events.

*Collaborate with the Executive Director and Director of Nursing to schedule assessments and move-ins.

*Follow-up timely on all potential referrals and leads.

*Manage the inquiry database to keep all contacts and referrals organized.

*Achieve and maintain budgeted occupancy goals.

*Attend local senior living marketing events to network and generate leads.

*Maintain and update the community's social media pages.

*Assist the community executive director with administrative tasks.

Qualifications Include:

*2 or more years of experience in marketing and sales; senior living sales experience is preferred.

*A degree in business, marketing, or public relations is preferred but not required.

If you're passionate about helping seniors find their home, apply today!


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