DV360, Campaign Manager 360 (CM360), and Google Analytics; DoubleClick-era experience a strong plus * Proven expertise across display, video, YouTube, and CTV buying, plus audience building ...
DV360, Campaign Manager 360 (CM360), and Google Analytics; DoubleClick-era experience a strong plus * Proven expertise across display, video, YouTube, and CTV buying, plus audience building ...
Google Data Analytics Engineer
Phoenix, AZ · On-site
$113K - $136K/yr
Google Analytics/GA4, media, CM360 /ad server click and conversion tracking log data * Writing code and unit tests, automation, code reviews and testing * Deploying to production and dev ops * Work ...
Google Data Analytics Engineer
Phoenix, AZ · On-site
$113K - $136K/yr
Google Analytics/GA4, media, CM360 /ad server click and conversion tracking log data * Writing code and unit tests, automation, code reviews and testing * Deploying to production and dev ops * Work ...
Integrated Media Manager
Phoenix, AZ · On-site
I.e. Google Ads, SA360, Google Analytics, Meta, DV360, CM360 & TradeDesk * Knowledge of web analytics or performance software (E.g., Google Analytics, GMP, Ipsos MMA, Analytic Partners, Neustar ...
Integrated Media Manager
Phoenix, AZ · On-site
I.e. Google Ads, SA360, Google Analytics, Meta, DV360, CM360 & TradeDesk * Knowledge of web analytics or performance software (E.g., Google Analytics, GMP, Ipsos MMA, Analytic Partners, Neustar ...
Cm360 information
What are the key skills and qualifications needed to thrive as a cm360 specialist, and why are they important?
How does a cm360 specialist typically collaborate with other marketing and analytics teams?
What is a cm360 specialist?
What is the difference between Cm360 vs Media Buyer?
| Aspect | Cm360 | Media Buyer |
|---|---|---|
| Credentials | Google certifications, digital marketing experience | Advertising or marketing degree, media planning experience |
| Work Environment | Digital marketing agencies, in-house marketing teams | Advertising agencies, media planning firms |
| Industry Usage | Used for managing digital ad campaigns on Google platforms | Focuses on purchasing and negotiating ad space across channels |
While Cm360 (Campaign Manager 360) is a platform for managing digital ad campaigns, a Media Buyer focuses on purchasing ad space and negotiating deals. Cm360 professionals often have certifications and technical skills related to campaign management, whereas Media Buyers emphasize media planning and buying strategies. Both roles are essential in digital advertising but serve different functions within the marketing process.

Full-time
Medical, Dental, Vision, Retirement, PTO
Posted 24 days ago
Job description
Summary of the Position
- Own end-to-end DV360 campaign management - insertion orders, line items, bid strategies, budgets, pacing, and creatives - across display, video, YouTube, CTV/OTT, audio, and DOOH
- Build and manage DV360 seat structure, partner/advertiser hierarchy, and workflows as we scale our new seats
- Design and deploy advanced audience strategies using first-party data, Google audiences, Floodlight activity, and Customer Match, with clean integration to Campaign Manager 360 (CM360, formerly DoubleClick Campaign Manager, DCM)
- Execute and optimize algorithmic/automated bidding, Custom Bidding scripts, and optimized targeting to hit and beat client KPIs
- Negotiate and traffic Programmatic Guaranteed, Preferred Deals, and Private Marketplace (PMP) deals; manage deal IDs and inventory quality
- Optimize to KPIs and establish healthy, sustainable traffic and conversion growth while controlling working-vs-non-working spend
- Partner with account management and client development teams to maximize ROAS and translate performance into clear client-facing insights
- Plan, execute, optimize, and track campaigns across DV360 and complementary DSPs and networks
- Monitor campaign delivery to ensure campaigns run as expected and meet targeting, brand-safety, and viewability objectives
- Troubleshoot trafficking, tagging, measurement, and discrepancy issues, and serve as the escalation point for DV360 questions across the team
- Establish DV360 best practices, QA processes, and documentation, and mentor Digital Campaign Specialists on the platform
Education & Experience Requirements
- 5+ years of hands-on DV360 (Display & Video 360 / DoubleClick Bid Manager, DCM) campaign management experience - this is a specialist, not a generalist, role
- Deep, demonstrated command of the Google Marketing Platform: DV360, Campaign Manager 360 (CM360), and Google Analytics; DoubleClick-era experience a strong plus
- Proven expertise across display, video, YouTube, and CTV buying, plus audience building, Floodlight/conversion tracking, and deal-based (PG/PMP/Preferred) buying
- Fluency with DV360 reporting, custom bidding, and reading into underlying data to drive optimization decisions
- Strong analytical skills and the ability to make sound decisions from a combination of intuition and data-driven results
- A passion for developing effective programmatic strategies and staying ahead of platform changes
- Education: BA or BS degree and 5+ years of comparable programmatic/DV360 experience
- Google Marketing Platform (DV360) and Google Ads certifications required; additional DSP or measurement-platform certifications a strong plus
Benefits
- Exceptional Health, Dental, and Vision benefits
- 401(K) Plan
- 2 weeks paid time off, 3 weeks after 2 years
About Us
Genius Monkey is a pioneer in programmatic marketing technology that delivers quality, hyper-targeted advertising across networks to ensure the right people see the right ads at the right times, no matter the platform or device. Using our proprietary programmatic ad tech, Omni-Monkey, we are driven to provide industry-leading display, video, social media, native and retargeting services combined with proven tracking, attribution and optimization. Genius Monkey believes in never being complacent - "relentless effort" is a large part of our company mantra. We strive to stay on the cutting edge of digital advertising technology and attribution, while maintaining human oversight. The company is headquartered in Arizona.
About Genius Monkey
Sourced by ZipRecruiter
Industry
Marketing
Company size
11 - 50 Employees
Headquarters location
Tempe, AZ, US
Year founded
2004