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Channel Development Director Jobs in Crofton, MD

Partner closely with Marketing, Direct Sales, Sales Operations, Channel Development, and other stakeholders to ensure alignment across demand generation, lead management, pipeline development, and go ...

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Channel Development Director information

See Crofton, MD salary details

$111.8K

$145.4K

$164.8K

How much do channel development director jobs pay per year?

As of Sep 9, 2026, the average yearly pay for channel development director in Crofton, MD is $145,376.00, according to ZipRecruiter salary data. Most workers in this role earn between $131,500.00 and $159,300.00 per year, depending on experience, location, and employer.

What is a channel development director?

Channel Development Directors are senior professionals responsible for creating and managing partnerships with third-party organizations, such as distributors, resellers, or agents, to sell a company's products or services. They develop strategies to expand the company's market reach through these channels, negotiate agreements, and ensure channel partners are well-supported and aligned with business goals. Their role often involves analyzing market trends, training partners, and measuring the performance of channel sales programs. This position is crucial for companies that rely on indirect sales channels to grow revenue.

What are the key skills and qualifications needed to thrive as a channel development director?

To thrive as a Channel Development Director, you need expertise in sales strategy, partnership management, and business development, often backed by a bachelor's degree in business or a related field. Familiarity with CRM platforms, channel management software, and data analytics tools is typically required. Exceptional negotiation, leadership, and relationship-building skills help foster strong partnerships and drive channel growth. These competencies are crucial for expanding market reach, optimizing partner performance, and achieving revenue targets.

How does a channel development director typically collaborate with sales and marketing teams to drive channel growth?

A Channel Development Director works closely with both sales and marketing teams to design and implement strategies that expand the company's channel partner network. This often involves coordinating joint marketing campaigns, aligning sales incentives, and ensuring that partners are equipped with the resources and training they need to effectively promote and sell products. Regular cross-functional meetings and clear communication are essential for aligning goals and tracking channel performance. By fostering strong relationships between internal teams and external partners, a Channel Development Director helps maximize channel revenue and market reach.

What is the difference between Channel Development Director vs Sales Manager?

AspectChannel Development DirectorSales Manager
Primary FocusDeveloping and managing channel partnerships and strategiesDirect sales and customer acquisition
Work EnvironmentStrategic planning, partnership management, cross-functional collaborationSales team management, client meetings, target achievement
Required CredentialsBachelor's degree, experience in channel sales, strong communication skillsBachelor's degree, sales experience, leadership skills

The Channel Development Director focuses on building and maintaining channel partnerships to expand market reach, while the Sales Manager concentrates on direct sales activities and meeting sales targets. Both roles require strong communication and strategic skills but differ in scope and daily responsibilities.

What does a channel development director do?

A channel development director is responsible for creating and managing relationships with sales partners, such as resellers, distributors, or agents, to expand a company's market reach. They develop strategies to recruit, train, and support channel partners, often analyzing sales data and market trends to optimize channel performance. Strong communication, negotiation skills, and knowledge of sales tools are essential in this role.

What are the most commonly searched types of Channel Development jobs in Crofton, MD?

The most popular types of Channel Development jobs in Crofton, MD are:

What cities near Crofton, MD are hiring for Channel Development Director jobs?

Cities near Crofton, MD with the most Channel Development Director job openings:

Senior Director, Business Development Strategic Partner

Bowie, MD • On-site

Inovalon
Software Development • 1 - 5K employees

Full-time

Posted 13 days ago


Job description

Overview: The Senior Director, Business Development is a sales leader role responsible for achieving the monthly, quarterly, and annual sales results for the Strategic Partner Business Development team. This sales leader role is responsible for driving activities and behaviors within the Strategic Partner team in selling solutions to clearinghouses, revenue cycle management companies, practice management vendors, and other strategic partners within healthcare and coaching. The Senior Director, Business Development will deliver expected sales results, participate in hiring and on-boarding Strategic Partner new hires, drive collaboration with direct sales team and executive leadership teams, provide market feedback, develop and deploy ideas and processes to increase revenue, prepare accurate forecasts, and act as a coach to aggressively drive sales activities and revenue targets.

Duties and Responsibilities:
Grow Strategic Partner's revenue by leading the Strategic Partner sales team; develop and execute successful sales initiatives in support of Inovalon's annual and long-term goals;
Demonstrate ownership, accountability, and leadership;
Manage the day-to-day activities of assigned associates; ensure associates have and utilize the tools, processes, resources and information needed to sell products and services into appropriate market segments;
Drive activity to consistently attain assigned quotas through selling products to current customers and prospects;
Develop and achieve accurate weekly, monthly, and quarterly forecasts. Work with leadership to identify risks to specific deals and execute mitigation plans in real-time;
Utilize consultative sales techniques to drive the consistent application of best practices for each milestone of the sales process. Train team on best practices to ensure proper utilization of techniques and tools as standards;
Develop and maintain a comprehensive knowledge of strategic partner product suite, services, and marketing initiatives ensuring focus and capitalization upon highest return activities;
Collaborate with leadership to assess the team's performance; collaborate on the development and execution of team and individual improvement plans and key developmental initiatives;
Facilitate cross-departmental coordination to support business objectives;
Drive utilization and compliance for documentation in SalesForce (CRM) software to include prospecting, contact management, accurate opportunity tracking, milestone interactions and customer communications, sales pipeline management, forecasting and sales reporting);
Maintain compliance with Inovalon's policies, procedures and mission statement;
Adhere to all confidentiality and HIPAA requirements as outlined within Inovalon's Operating Policies and Procedures in all ways and at all times with respect to any aspect of the data handled or services rendered in the undertaking of the position;
Fulfill those responsibilities and/or duties that may be reasonably provided by Inovalon for the purpose of achieving operational and financial success of the Employer; and
Perform other duties as required.

Job Requirements:
Minimum of 15 years of relevant sales and/or channel development experience, including at least 8 years in sales leadership or management roles.
Experience selling to key executive-buyer personas for transactional healthcare RCM services;
Proven track record achieving or exceeding objectives selling SaaS or similar subscription-based applications;
Strong leadership skills with the ability to execute in a matrix environment;
Excellent negotiation, leadership, management and presentation skills;
Ability to adapt well to change and work in a fast-paced environment;
Excellent verbal and written communications skills, strong attention to detail;
Proficiency in strategic selling principles and tools; and
Proficiency in Microsoft Office suite including Word, Excel, and PowerPoint.

Education:
Bachelor's degree in sales management or related field or equivalent experience.

Physical Demands and Work Environment:
Sedentary work (i.e., sitting for long periods of time);
Exerting up to 10 pounds of force occasionally and/or negligible amount of force;
Frequently or constantly to lift, carry push, pull or otherwise move objects and repetitive motions;
Subject to inside environmental conditions; and
Travel for this position may be up to 30%.