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Campaign Strategist Jobs (NOW HIRING)

Acxiom LLC

Campaign Strategist

$124K - $160K/yr

The Campaign Strategist develops and oversees multi-channel campaign strategies across a portfolio of clients, ensuring each initiative is grounded in strong audience logic, funnel movement, and ...

Acxiom

Campaign Strategist

$124K - $160K/yr

Campaign Strategy Development- Build endtoend campaign strategies that align with client goals, including funnel design, messaging frameworks, and KPI alignment. * Audience Strategy- Define ...

Digital Remedy

Campaign Strategist

Santa Monica, CA · On-site

$26.44 - $31.25/hr

The Campaign Strategist supports the successful execution of linear and digital advertising campaigns across Sinclair's portfolio. This role serves as a key operational partner to Sales, Planning ...

Hatty Group

Campaign Strategist

Manhattan, NY · On-site

$90K - $104K/yr

The Campaign Strategist translates massive datasets into clear decisions, pilot new DL/LLM features, and partners with Client Success, Data Science, and Ad Ops to deliver results across display, OLV ...

Sinclair Broadcast Group

Campaign Strategist

Manhattan, NY · On-site

$22.60 - $26.57/hr

The Campaign Strategist supports the successful execution of linear and digital advertising campaigns across Sinclair's portfolio. This role serves as a key operational partner to Sales, Planning ...

Digital Remedy

Campaign Strategist

New York, NY · On-site

$22.60 - $26.57/hr

The Campaign Strategist supports the successful execution of linear and digital advertising campaigns across Sinclair's portfolio. This role serves as a key operational partner to Sales, Planning ...

Hatty Group

Lead Campaign Strategist

Manhattan, NY · On-site

$133K - $172K/yr

Our client is looking to hire a Lead Campaign Strategist to act as a true strategic partner to their clients, shaping business outcomes, surfacing consumer insights, and translating them into ...

Nestle

Advertising Campaign Strategist.

Arlington, VA · On-site

Position Summary The Advertising Campaign Strategist is responsible for leading the development and execution of brand and campaign strategies that drive brand equity, cultural relevance, and ...

Nestle

Advertising Campaign Strategist.

Solon, OH

Position Summary The Advertising Campaign Strategist is responsible for leading the development and execution of brand and campaign strategies that drive brand equity, cultural relevance, and ...

Houston Methodist

Digital Campaign Strategist

Miami, FL · On-site

$75K - $86K/yr

At Houston Methodist, the Digital Campaign Strategist position is responsible for leading, managing and partnering with digital marketing management, marketing business partners and creative teams in ...

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Campaign Strategist information

See salary details

$45K

$139.9K

$177.5K

How much do campaign strategist jobs pay per year?

As of Sep 9, 2026, the average yearly pay for campaign strategist in the United States is $139,867.00, according to ZipRecruiter salary data. Most workers in this role earn between $121,500.00 and $157,000.00 per year, depending on experience, location, and employer.

What is a campaign strategist?

A Campaign Strategist is a professional who develops, implements, and oversees strategies for political, marketing, or advocacy campaigns. Their main role is to create effective plans that help achieve specific goals, such as winning an election, increasing brand awareness, or promoting a cause. They analyze data, coordinate with team members, and adjust strategies based on feedback and results. Campaign Strategists often work with a range of stakeholders and utilize both traditional and digital media to reach their target audience.

What are the key skills and qualifications needed to thrive as a campaign strategist?

To thrive as a Campaign Strategist, you need expertise in campaign planning, data analysis, and a solid understanding of marketing or political science, often supported by a relevant degree. Familiarity with CRM systems, digital advertising platforms, and analytics tools like Google Analytics or social media management software is typically required. Strategic thinking, creativity, and strong communication skills help distinguish top performers in this role. These competencies are vital for developing effective campaigns, optimizing outreach, and achieving organizational objectives.

How does a campaign strategist typically collaborate with creative and analytics teams during a campaign?

As a Campaign Strategist, you will work closely with both creative and analytics teams to ensure campaign objectives are met. You’ll provide strategic direction to the creative team, helping to shape messaging and visuals that align with target audiences and campaign goals. Simultaneously, you’ll collaborate with analytics professionals to set key performance indicators (KPIs), monitor results, and make data-driven adjustments throughout the campaign. This cross-functional teamwork is essential for developing effective, measurable campaigns and optimizing outcomes in real time.

What is the difference between Campaign Strategist vs Content Marketer?

AspectCampaign StrategistContent Marketer
Primary FocusDeveloping and executing marketing campaigns to meet specific goalsCreating and distributing content to engage audiences and build brand awareness
Skills & CertificationsMarketing strategy, data analysis, project management, certifications like Google AdsContent creation, SEO, social media, writing skills
Work EnvironmentMarketing agencies, corporate marketing teams, advertising firmsContent agencies, digital marketing teams, in-house marketing departments

While both roles are integral to marketing, a Campaign Strategist focuses on planning and executing targeted campaigns to achieve specific objectives, whereas a Content Marketer emphasizes creating engaging content to attract and retain audiences. Understanding these differences helps in choosing the right career path or hiring the appropriate professional for your marketing needs.

How much does a campaign strategist make?

A campaign strategist's salary varies based on experience, location, and organization size, but typically ranges from $50,000 to $100,000 annually. Senior strategists or those working for large campaigns can earn higher salaries, especially if they have specialized skills in data analysis or digital tools.
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Cities with the most Campaign Strategist job openings:

Who are the top companies hiring for Campaign Strategist jobs?

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What states have the most Campaign Strategist jobs?

States with the most job openings for Campaign Strategist jobs include:

What are popular job titles related to Campaign Strategist jobs?

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Campaign Strategist jobs near you
Infographic showing various Campaign Strategist job openings in the United States as of August 2026, with employment types broken down into 76% Full Time, 21% Part Time, 1% Temporary, and 2% Contract. Highlights an 65% Physical, 5% Hybrid, and 30% Remote job distribution, with an average salary of $139,867 per year, or $67.2 per hour.

Campaign Strategist

Remote

Acxiom LLC
Marketing • 501 - 1,000 employees
Learn more about Acxiom LLCexternal

$124K - $160K/yr

Full-time

Re-posted 12 days ago

Job description

The Campaign Strategist develops and oversees multi-channel campaign strategies across a portfolio of clients, ensuring each initiative is grounded in strong audience logic, funnel movement, and clear business objectives. This role focuses on defining audience strategy, writing BRDs, shaping campaign requirements, and improving operational processes. The strategist must be able to manage multiple client strategies simultaneously, balancing deep strategic engagements with fast-turn, ad-hoc requests. Success in this role requires strong intuition for how to move prospects through the funnel, how to deploy audiences effectively, and which KPIs matter at each stage.
Duties and Responsibilities
  • Campaign Strategy Development - Build end-to-end campaign strategies that align with client goals, including funnel design, messaging frameworks, and KPI alignment.
  • Audience Strategy - Define segmentation logic, targeting approaches, and expected outcomes of audience mixes, including decile-based strategies and scoring models.
  • BRD Creation - Translate strategic direction into clear, actionable Business Requirements Documents for analytics and operations teams.
  • Funnel & Journey Mapping - Design pathways that guide leads and prospects from awareness to conversion, identifying KPIs that signal movement and success.
  • Multi-Client Strategy Management - Oversee several client strategies in flight at once, ensuring each receives the appropriate level of strategic depth, prioritization, and responsiveness.
  • Ad-Hoc Strategic Support - Respond quickly to short-turn or surface-level requests while maintaining strategic integrity and consistency across all client work.
  • Cross-Functional Partnership - Partner with analytics, creative, media, and operations teams to ensure campaigns are structured correctly and audiences are deployed strategically.
  • Process Improvement - Identify workflow gaps, inefficiencies, and opportunities to streamline campaign development and audience selection processes.
  • Strategic Alignment - Work closely with cross-functional teams to ensure strategic cohesion without performing executional tasks.
  • Performance Interpretation - Interpret high-level campaign results and translate them into strategic insights and recommendations.
  • Client Communication - Present strategies, audience plans, and campaign frameworks clearly and persuasively.
  • Executive Stakeholder Engagement - Communicate complex marketing strategies, audience insights, and recommendations with confidence, influencing Director-, VP-, and C-level stakeholders to drive alignment and decision-making.

Required Qualifications
  • 7 to 12 years of experience in an agency or similar environment managing multiple client strategies concurrently.
  • Proven ability to build campaign strategies, define target audiences, and map lead-to-customer journeys.
  • Understanding of segmentation, deciles, scoring models, and how audience selection impacts campaign outcomes.
  • Strong ability to write structured, actionable BRDs.
  • Deep intuition for funnel movement and the KPIs that matter at each stage.
  • Ability to juggle multiple strategies, deadlines, and ad-hoc requests without sacrificing quality.
  • Experience across all funnel stages, including prospect, lead, and customer.
  • Skilled at articulating strategy to technical and non-technical stakeholders.
  • Experience identifying workflow gaps and proposing scalable solutions.

Preferred Qualifications
  • Experience partnering with analytics teams and interpreting their outputs.
  • Familiarity with CRM platforms, CDPs, or marketing automation tools (conceptually).
  • Exposure to multi-channel campaign environments (email, paid media, direct mail, etc.).
  • Understanding of test-and-learn frameworks and experimentation strategy.
  • People leadership or coaching experience.

Travel Requirement
20%+
Any reference to years of experience should be disregarded in the UK
Primary Location City/State:
Homebased - Conway, Arkansas
Additional Locations (if applicable):
Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.
Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here.
Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact recruit@acxiom.com.
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About Acxiom

Sourced by ZipRecruiter

We are leaders in helping brands achieve the number one mantra for every business - know your customer. For fifty years, we've helped marketers deal with a fast-changing future of growing channels, data and technology. By understanding the customer, marketers can communicate with relevance everywhere and drive better customer experiences that build a better brand and, in turn, better business. We're one of the marketing industry's most experienced, respected and forward-thinking leaders. For nearly fifty years, we've helped the world's best marketers understand their customers so that they can reach people with relevance rather than randomness. Our products and solutions form the data foundation that make it possible for marketers to drive better customer experiences and meaningful interactions at scale across every channel. Our job opportunities will give you the opportunity to showcase your talents, grow your skills, and expose you to cutting-edge technologies, whether you're an engineer, developer, products guru, systems and security expert, sales and consulting executive, or an intern looking to gain real experience with a company that will make you stand out. At Acxiom, our values begin with our associates, who are the single most important driver of our success. We're looking to hire people who share our core values: collaboration, excellence, innovation, a focus on outcomes, and being empowered to make and own decisions that benefit our clients and our company. Our values represent our brand promise - to our clients and to our associates - and define our company culture. If you are interested in applying for employment with Acxiom and need special assistance or an accommodation to apply for a posted position, contact our recruiting department at 1-877-314-2049.

Industry

Marketing

Company size

501 - 1,000 Employees

Headquarters location

Little Rock, AR, US

Year founded

1969

Social media

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